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Young World Physical Education

Communications and Media Director

Young World Physical Education, Chelmsford, Massachusetts, us, 01824


Communications and Media Director Chelmsford Public Schools Central Office - Chelmsford, Massachusetts Open in Google Maps Job Details Job ID:

4400183

The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Application Deadline:

Posted until filledPosted:

Aug 25, 2023

Starting Date:

ImmediatelyJob Description CHELMSFORD PUBLIC SCHOOLS

Communications and Media Director

Summary Description:We are seeking an enthusiastic communications and media specialist to manage our external and internal communications. The successful candidate will promote a positive public image and dissemination of information on our District’s behalf. The ultimate goal is to manage internal and external communications for the Chelmsford Public Schools (CPS) to enhance accurate understanding by CPS constituents of the District's policies, practices, and commitment to improve teaching and learning for all students. The Communications and Media Director (Director) shall work to promote the achievements of CPS students through the strategic implementation of effective public relations and community outreach. The Director will tell the story of CPS in honest and informative ways via newsletters, press releases, district and school websites and social media, videos, and/or any other forms of communication. The Director will lead and provide input and oversight to all the District’s external and internal communication efforts. The Director will coordinate social media, radio and TV, print, and website communication for the Chelmsford Public Schools.

Qualifications:

•A bachelor’s degree in public relations, marketing, communications or a relevant field;•Proven experience as a communications specialist;•Experience in social media platforms, web design and content production;•Experience in copywriting and editing, including but not limited to blog articles, webpage copy, social media posts and e-mail newsletters;•Fluent experience with content management systems (CMS) for website content, especially WordPress;•Experience with e-mail newsletter software•Track record of good engagement in digital content such as comments and interactions;•Experience in multilingual and multicultural environments;•Strong relationship-building skills working with individuals from diverse communities and cultures;•Solid understanding of project management principles;•Working knowledge of MS Office and/or Google (photo and video-editing software is an asset);•Excellent written and oral communication skills; strong interpersonal, public relations and organizational skills;•Outstanding organizational and planning abilities.

Key Responsibilities:(The essential functions or duties listed below are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.)

Public Relations and Informationa.Oversee District-wide social media publicity and promotion efforts, ensuring that the District has an appropriate presence on the most current social media platforms;b.Coordinate, monitor and manage content on District and school websites and social media platforms creating consistent weekly, monthly and quarterly content;c.Coordinate and monitor all District communications relative to activities, programs and scheduling;d.Develop and implement a short-term and long-range communication strategy for improving public understanding of the CPS' efforts to improve teaching and learning for all students and raising awareness of and gaining recognition for successful school and District program practices;e.Establish and maintain positive media relations (print and electronic, local, national and industry outlets) through sustained professional contact that is consistently helpful, open and credible;f.Produce/edit clear, concise, "user-friendly" documents (i.e., letters, press releases, columns, videos, fact sheets, flyers, blogs, etc.) and locate venues to communicate system-wide goals and priorities to varied CPS stakeholders (i.e., school-based and central staff, parents, students, community and business leaders);g.Plan and implement positive, proactive media strategies (i.e., press conferences, media briefings, press releases, fact sheets) that anticipate the informational and other needs of CPS constituents and the media;h.Collaborate with Superintendent’s staff on events in the District calendar;i.Assure that all communications are ADA-compliant;j.Manage/oversee/monitor the content, production and distribution of District publications;k.Oversee emergency communications, including use of an auto messaging system;l.Coordinate press interviews and press conferences, when appropriate;m.Work with Superintendent’s staff on joint public relations efforts;n.Facilitate translation of materials, publications and messages;o.Coordinate District public relations events, working with appropriate town, state, and/or federal agencies;p.Research, coordinate and respond to daily media inquiries regarding school-based and district matters and provide regular updates to the Superintendent, the School Committee, and other school leaders, twenty-four hours a day seven days a week;q.Provide technical support to schools and CPS central office staff for communication with media, parents and school communities;r.Works in partnership with the Office of Human Resources on promoting the District as a leading employer through various outlets include: website, social media, newsletters, employee testimonials, podcasts and special events;s.Serves as the focal point for implementing new channels of communication which involve new technology (mobile apps, RSS feeds, and podcasts) to communicate with citizens and officials.

Marketinga.Develop marketing materials to promote the school district at community events, career fairs, school open houses, and other activities;b.Develop presentations to promote school and District initiatives and successes at targeted events;c.Provide professional development to staff throughout the District as needed on marketing/promotional strategies for programs and events;d.Develop and manage District-wide branding initiative;e.Promote District programs and services through participation in town-wide committees, events, and initiatives.

Community Outreacha.In consultation with the District’s educational leaders, nurture the school system’s relationships and programs with state and federal agencies, private schools, town offices, organizations, and businesses. Initiate and strengthen partnerships with local colleges and universities, including community colleges in support of the Chelmsford educational program;b.Monitor research proposals from outside organizations, ensuring compliance with established policies and procedures;c.Represent the District in community-wide programs and efforts, actively serving on committees as appropriate;d.Assess the information needs of external and internal customers of the CPS;e.Support and build the capacity of schools by informing community organizations and media outlets of activities, accomplishments and challenges facing their school communities.

Perform other such related duties as requested by the Superintendent.

Job Environment:(This job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.)

•Most work is performed in office conditions; regular schedule requires attendance at evening meetings;•Performance of duties requires regular contact with the community including residents, business owners, general public, community organizations and local and state agencies;•The employee will have access to confidential information.•Errors in judgment could result in delay or loss of service, or adverse public relations.

Terms of Employment:This is a full-time, 52 week per year, non-union position that allows for flexible hours to accommodate event attendance. Starting salary will be in the range of $55,000 to $70,000 annually.

Reports To:Superintendent of Schools

The Director performs varied and responsible work requiring the exercise of independent judgment and initiative to complete tasks, particularly in situations not clearly defined by precedent or established procedures.Position Type:

Full-timePositions Available:

1

Salary:

$55000 $70000 Per YearJob Categories:Administrator > Director/Coordinator/ManagerAdministrator > Development / MarketingAdministrator > Public Affairs / RelationsJob Requirements

At least 3 year(s) of relevant experience preferred.Bachelor degree preferred.Citizenship, residency or work visa requiredApplication Questions There ARE NO application questions required FOR this job posting.Contact Information

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