Wallarm
Product Marketing Manager
Wallarm, San Francisco, California, United States, 94199
Short facts about us:We are a global remote-first team of 100+ people on 4 continents and in 10+ countries.We have been protecting our clients since 2014.The company has raised over $10M in investments.More than 200 customers around the world, including Fortune 500, Nasdaq, and high-growth startups choose Wallarm to protect their API and web applications.The company passed Y Combinator, the most prestigious incubator in Silicon Valley, from which Dropbox, Stripe, Docker, etc. came out.Our product:
Wallarm API security solutions provide proven performance to support innovative companies serving millions of users and billions of API requests per month. Hundreds of Security and DevOps teams globally use Wallarm daily to:
Discover . See every asset across your entire attack surface-from cloud environments to every API endpoint with auto-discovery capabilities.Protect . A single suite that goes beyond OWASP Top 10 for full coverage for API specific threats, account takeover, malicious bots, L7 DDoS, and more.Respond . Streamline incident response with complete visibility, smart triggers, and active threat verification.Test . Automate security testing of your APIs and web assets. Prioritize remediation for every asset, in every environment.
About this opportunity:As a Product Marketing Manager at Wallarm you will be responsible for executing our product marketing strategy, including developing assets like datasheets and whitepapers, planning and executing campaigns, supporting and enabling sales teams. You will be the expert on how we position and sell our API security products in the market.
This role is ideal for someone who has expertise in developing a compelling story and communicating it effectively to cybersecurity buyers. You will be part of the product team and should have a strong interest in product positioning, cybersecurity, product launches, and effective marketing communications. An ideal candidate will have a balance of experience and ambition.
In this role you will:
Create compelling assets and content
Write press releases for new features and productsCreate datasheets, whitepapers, web pages, and other contentAuthor and publish blog content
Ensure product launches are successful
Create and maintain launch plansGenerate relevant content for product launches
Ensure that sales can sell and position the product effectively
Develop and refine product positioningCreate content to inform sales about product and featuresResearch and deliver competitive assessmentsCreate sales enablement training materialsDeliver presentations and updates to sales
Engage with customers and prospects
Research and gather relevant information from customers and prospectsSupport sales during the sales cycle through content and prospect callsInterview customers and create case studiesCreate content for the customer newsletterDrive customer engagement in peer reviews
Ensure successful events
Create slides and other content for webinars and in person eventsSupport conferences with booth staff duty, materials, and coordinationHelp drive attendance for events
We are looking for candidates with:
Experience in Product Marketing, specifically
with
cybersecurityStrong technical acumen: you understand how software is built, packaged, deployed, and operatedStrong understanding of Appsec/Product Security/WAAP/API SecurityHighly attentive to detail, especially in written communicationsHighly independent and pragmaticStrong presentation skills, ability to communicate effectively with a variety of audiencesExcellent proficiency in EnglishAbility to travel up to 25%Nice to have:
Video editing experienceWhat we offer:
Ability to work on a product that makes the Internet safer;Completely remote work and flexible working hours;Competitive salary and bonuses;Paid days off;Medical insurance;Working equipment;Professional development and career growth.
Wallarm API security solutions provide proven performance to support innovative companies serving millions of users and billions of API requests per month. Hundreds of Security and DevOps teams globally use Wallarm daily to:
Discover . See every asset across your entire attack surface-from cloud environments to every API endpoint with auto-discovery capabilities.Protect . A single suite that goes beyond OWASP Top 10 for full coverage for API specific threats, account takeover, malicious bots, L7 DDoS, and more.Respond . Streamline incident response with complete visibility, smart triggers, and active threat verification.Test . Automate security testing of your APIs and web assets. Prioritize remediation for every asset, in every environment.
About this opportunity:As a Product Marketing Manager at Wallarm you will be responsible for executing our product marketing strategy, including developing assets like datasheets and whitepapers, planning and executing campaigns, supporting and enabling sales teams. You will be the expert on how we position and sell our API security products in the market.
This role is ideal for someone who has expertise in developing a compelling story and communicating it effectively to cybersecurity buyers. You will be part of the product team and should have a strong interest in product positioning, cybersecurity, product launches, and effective marketing communications. An ideal candidate will have a balance of experience and ambition.
In this role you will:
Create compelling assets and content
Write press releases for new features and productsCreate datasheets, whitepapers, web pages, and other contentAuthor and publish blog content
Ensure product launches are successful
Create and maintain launch plansGenerate relevant content for product launches
Ensure that sales can sell and position the product effectively
Develop and refine product positioningCreate content to inform sales about product and featuresResearch and deliver competitive assessmentsCreate sales enablement training materialsDeliver presentations and updates to sales
Engage with customers and prospects
Research and gather relevant information from customers and prospectsSupport sales during the sales cycle through content and prospect callsInterview customers and create case studiesCreate content for the customer newsletterDrive customer engagement in peer reviews
Ensure successful events
Create slides and other content for webinars and in person eventsSupport conferences with booth staff duty, materials, and coordinationHelp drive attendance for events
We are looking for candidates with:
Experience in Product Marketing, specifically
with
cybersecurityStrong technical acumen: you understand how software is built, packaged, deployed, and operatedStrong understanding of Appsec/Product Security/WAAP/API SecurityHighly attentive to detail, especially in written communicationsHighly independent and pragmaticStrong presentation skills, ability to communicate effectively with a variety of audiencesExcellent proficiency in EnglishAbility to travel up to 25%Nice to have:
Video editing experienceWhat we offer:
Ability to work on a product that makes the Internet safer;Completely remote work and flexible working hours;Competitive salary and bonuses;Paid days off;Medical insurance;Working equipment;Professional development and career growth.