eClercx
Product Marketing Manager
eClercx, New York, New York, us, 10261
Job Description
Product Marketing Manager- Technology
Location:
New York OR Austin
Type:
Full-time
Vertical:
Digital
Summary
We are seeking an experienced and dynamic Product Marketing Manager to drive awareness, engagement and growth of our new and existing technology products. The ideal candidate will have a proven track record of launching technology products in the US and European markets, particularly for startups or mid-sized organizations. This role requires a strategic thinker with excellent communication skills and a deep understanding of market trends, competitor activities and customer needs.
Responsibilities:Develop and execute comprehensive product marketing strategies to drive product awareness, adoption, and revenue growth.Conduct thorough market research to identify target audiences, understand customer needs, and identify market opportunities.Collaborate with product management, sales, and central marketing teams to create and implement go-to-market plans, effective sales tools and materials.Develop compelling product messaging and positioning that resonates with target audiences.Create and manage marketing collateral, including product brochures, whitepapers, case studies, product videos, and pitch decks.Plan and execute product launches and new feature releases, including collateral development, media relations, and sales enablement.Monitor and analyze product performance metrics to measure the effectiveness of marketing campaigns and strategies.Identify opportunities for growth and innovation within the product portfolio.Build and maintain relationships with key stakeholders, including customers, partners, and industry influencersRequired Skills and Experience:
Bachelor's degree in Marketing, Business, or a related field.; MBA preferred.5+ years of experience in product marketing, preferably within the technology sector.Proven experience launching technology products in the US and European markets for startups or mid-sized companies.Strong understanding of market research techniques and data analysis.Excellent written and verbal communication skills, with the ability to create compelling marketing materials.Strong project management skills, with the ability to manage multiple projects simultaneously.Ability to work collaboratively in a fast-paced, dynamic environment.Proficiency with marketing automation tools and CRM software.Creative thinker with a passion for innovation and continuous improvement.Skills and Attributes
Strategic thinking and problem-solving skills.Ability to translate complex technical concepts into clear, customer-focused messaging.Strong interpersonal skills and the ability to build relationships with diverse stakeholders.High level of initiative and self-motivation.Adaptability and flexibility to thrive in a rapidly changing environment.Detail-oriented with a focus on quality and accuracy.
If you are passionate about product marketing and have a track record of success in launching and marketing technology products, we would love to hear from you. Apply now to join our team at eClerx and help us drive the future of technology solutions.
In the US, the target base salary for this role is $130K - $150K. Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors.
About eClerx
eClerx provides business process management, analytics, and automation services to a number of Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech. Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India. eClerx employs 17,000+ people across its global sites in the US, Canada, UK, Australia, Italy, Germany, Switzerland, Dubai and Singapore, along with its delivery centers in India and Thailand. For more information, visit https://jobbio.com/eclerx.
eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. We are also committed to protecting and safeguarding your personal data. Please find our policy here.
Product Marketing Manager- Technology
Location:
New York OR Austin
Type:
Full-time
Vertical:
Digital
Summary
We are seeking an experienced and dynamic Product Marketing Manager to drive awareness, engagement and growth of our new and existing technology products. The ideal candidate will have a proven track record of launching technology products in the US and European markets, particularly for startups or mid-sized organizations. This role requires a strategic thinker with excellent communication skills and a deep understanding of market trends, competitor activities and customer needs.
Responsibilities:Develop and execute comprehensive product marketing strategies to drive product awareness, adoption, and revenue growth.Conduct thorough market research to identify target audiences, understand customer needs, and identify market opportunities.Collaborate with product management, sales, and central marketing teams to create and implement go-to-market plans, effective sales tools and materials.Develop compelling product messaging and positioning that resonates with target audiences.Create and manage marketing collateral, including product brochures, whitepapers, case studies, product videos, and pitch decks.Plan and execute product launches and new feature releases, including collateral development, media relations, and sales enablement.Monitor and analyze product performance metrics to measure the effectiveness of marketing campaigns and strategies.Identify opportunities for growth and innovation within the product portfolio.Build and maintain relationships with key stakeholders, including customers, partners, and industry influencersRequired Skills and Experience:
Bachelor's degree in Marketing, Business, or a related field.; MBA preferred.5+ years of experience in product marketing, preferably within the technology sector.Proven experience launching technology products in the US and European markets for startups or mid-sized companies.Strong understanding of market research techniques and data analysis.Excellent written and verbal communication skills, with the ability to create compelling marketing materials.Strong project management skills, with the ability to manage multiple projects simultaneously.Ability to work collaboratively in a fast-paced, dynamic environment.Proficiency with marketing automation tools and CRM software.Creative thinker with a passion for innovation and continuous improvement.Skills and Attributes
Strategic thinking and problem-solving skills.Ability to translate complex technical concepts into clear, customer-focused messaging.Strong interpersonal skills and the ability to build relationships with diverse stakeholders.High level of initiative and self-motivation.Adaptability and flexibility to thrive in a rapidly changing environment.Detail-oriented with a focus on quality and accuracy.
If you are passionate about product marketing and have a track record of success in launching and marketing technology products, we would love to hear from you. Apply now to join our team at eClerx and help us drive the future of technology solutions.
In the US, the target base salary for this role is $130K - $150K. Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors.
About eClerx
eClerx provides business process management, analytics, and automation services to a number of Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech. Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India. eClerx employs 17,000+ people across its global sites in the US, Canada, UK, Australia, Italy, Germany, Switzerland, Dubai and Singapore, along with its delivery centers in India and Thailand. For more information, visit https://jobbio.com/eclerx.
eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. We are also committed to protecting and safeguarding your personal data. Please find our policy here.