Amazon
Senior Marketing Manager, Social Marketing
Amazon, Seattle, Washington, us, 98127
Senior Marketing Manager, Social Marketing Job ID: 2719305 | Amazon.com Services LLC
Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.Amazon’s Global Marketing Team is focused on maximizing the value of Amazon’s customer base for all Amazon properties worldwide. The team is highly results-oriented, focusing on leveraging in-house technology to automate and scale marketing programs that drive new customers and maximize lifetime value through measurable marketing programs and channels.We are looking for a seasoned senior marketer to join our Social Advertising team to help build our growing social media advertising team. The Social Advertising team is focused on leveraging all viable social media advertising platforms to grow Amazon businesses. As a Senior Marketing Manager, you will be focused on assessing marketing capabilities, prioritizing new strategies to test, running experiments and preliminary marketing campaigns through these channels, and scaling up successful strategies.Key Job Responsibilities
Work cross-functionally with engineering to develop new automated programs from end to end.Define experimental frameworks and optimize campaign setups for driving meaningful insights.Define the metrics and processes needed to standardize the management of advertising campaigns.Work directly with social networks to understand platform capabilities and explore marketing campaigns.Design and carry out well-structured experiments (including tracking, measuring, and reporting).Communicate regularly with internal stakeholders and teams to iterate on objectives and opportunities.BASIC QUALIFICATIONS
6+ years of professional non-internship marketing experience.Experience using data and metrics to drive improvements.Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).Experience building, executing, and scaling cross-functional marketing programs.PREFERRED QUALIFICATIONS
Experience using SQL or other analytical tools for conducting data analysis.Experience with customer segmentation, profiling, and targeting.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Are you ready to apply Make sure you understand all the responsibilities and tasks associated with this role before proceeding.Amazon’s Global Marketing Team is focused on maximizing the value of Amazon’s customer base for all Amazon properties worldwide. The team is highly results-oriented, focusing on leveraging in-house technology to automate and scale marketing programs that drive new customers and maximize lifetime value through measurable marketing programs and channels.We are looking for a seasoned senior marketer to join our Social Advertising team to help build our growing social media advertising team. The Social Advertising team is focused on leveraging all viable social media advertising platforms to grow Amazon businesses. As a Senior Marketing Manager, you will be focused on assessing marketing capabilities, prioritizing new strategies to test, running experiments and preliminary marketing campaigns through these channels, and scaling up successful strategies.Key Job Responsibilities
Work cross-functionally with engineering to develop new automated programs from end to end.Define experimental frameworks and optimize campaign setups for driving meaningful insights.Define the metrics and processes needed to standardize the management of advertising campaigns.Work directly with social networks to understand platform capabilities and explore marketing campaigns.Design and carry out well-structured experiments (including tracking, measuring, and reporting).Communicate regularly with internal stakeholders and teams to iterate on objectives and opportunities.BASIC QUALIFICATIONS
6+ years of professional non-internship marketing experience.Experience using data and metrics to drive improvements.Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).Experience building, executing, and scaling cross-functional marketing programs.PREFERRED QUALIFICATIONS
Experience using SQL or other analytical tools for conducting data analysis.Experience with customer segmentation, profiling, and targeting.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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