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Marketing and Communications Associate

George Mason University, Fairfax, Virginia, United States, 22032


Department: Col of Visual and Performing Arts Classification: GMU Worker Job Category: Part-Time / Hourly Wage Job Type: Part-Time Location: Fairfax, VA Workplace Type: Hybrid Eligible Salary: $19-$22/hour commensurate with education and experience Criminal Background Check: Yes About the Department: The School of Theater at George Mason University provides students with a dynamic and collaborative program within an inclusive learning environment which promotes creativity, initiative, and greater awareness of diverse identities and cultural experiences. The School of Theater offers BA and BFA degrees with concentrations in performance, design & technical theater, musical theater, theater education, and theater studies. In collaboration with our student organization the Mason Players, we produce six shows per academic year including an evening of original short plays, a musical, a mainstage production, a studio and (at least) one fringe production. Additionally, the School presents several special events throughout the year including a Mason Cabaret concert, a Musical Theater Ensemble staged concert presentation, a festival of international plays and a variety of staged readings, workshops and other student opportunities. About the Position: The Marketing and Communications Associate will support website, program marketing, social media, and production marketing initiatives in concert with the College of Visual and Performing Arts Office of Marketing and Communications and the Office of University Branding. Responsibilities: Manage School of Theater's social media channels including Facebook, Instagram, and LinkedIn; Create content, schedule, and post content to website and social media channels. Collaborate with School of Theater faculty and staff as well as Mason Players (registered student organization) to coordinate content to be amplified on the School of Theater channels; Interact with design of e-posters and other promotional materials for productions in collaboration with the design team; Plan, coordinate, and send email marketing campaigns using EMMA to promote performances and share student, alumni, and faculty news with appropriate audiences. Responsibilities may also include creating RSVP forms and confirmations for non-ticketed events using EMMA; Update website using Drupal CMS. Work with School of Theater staff to develop appropriate content updates to ensure site is current, speaks to the mission of the school, and adheres to Mason's brand standards; Work with CVPA marketing team to ensure Mason brand guidelines are followed; and Regular in-person or virtual meetings with staff for collaboration. Required Qualifications: Excellent communications skills including writing at a high level; Knowledge of industry standards for social media; Proficiency in social media platforms; Experience creating email campaigns using an email marketing tool such as EMMA, Constant Contact, etc.; Experience using a web CMS such as Drupal or WordPress (University specific training available); MS Office experience; Knowledge of the arts and how audiences receive information; B.A. in English, Journalism, Marketing, Communications, or a related area or equivalent experience preferred; and Demonstrated experience working with colleagues and students from diverse backgrounds. Preferred Qualifications: Adobe Creative Suite experience; Experience using Canva; EMMA experience; Drupal experience; Strategic content development experience; Experience drafting press releases; and Previous experience in a university or in an arts environment. Instructions to Applicants: For full consideration, applicants must apply for GMU Worker at [https://jobs.gmu.edu/.](https://jobs.gmu.edu/) Complete and submit the online application to include three professional references with contact information, and provide a Cover Letter/Letter of Intent with Resume for review. Posting Open Date: August 22, 2024 For Full Consideration, Apply by: September 5, 2024 Open Until Filled?: Yes Mason Ad Statement Mason is currently the largest and most diverse university in Virginia with students and faculty from all 50 states and over 135 countries studying in over 200 degree programs at campuses in Arlington, Fairfax and Prince William, as well as at learning locations across the commonwealth. Rooted in Mason's diversity is a campus culture that is both rewarding and exciting, work that is meaningful, and opportunities to both collaborate and create. If you are interested in joining the Mason family take a look at our current opportunities and catch some Mason spirit at jobs.gmu.edu/ George Mason University, Where Innovation is Tradition. Equity Statement George Mason University is an equal opportunity/affirmative action employer, committed to promoting inclusion and equity in its community. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any characteristic protected by law. Campus Safety Information Mason's Annual Security and Fire Safety Report is available at http://police.gmu.edu/annual-security-report/