Complete Staffing Solutions Inc.
Marketing Manager
Complete Staffing Solutions Inc., Boston, Massachusetts, us, 02298
HYBRID
Make sure to apply with all the requested information, as laid out in the job overview below.
Senior Marketing Manager This is a contract to hire position at the forefront of an exciting proof of concept project for the organization where you will be part of a team driving a new B2B product to market. This role is crucial in helping to shape our outbound marketing initiatives to ensure maximum visibility, adoption, and revenue growth. The ideal candidate has expertise across a wide range of tactics/channels (Email/CRM, Paid Media, Social, and SEM) with experience driving strategy and execution across each channel.
Essential Functions (To be considered for this position, the person must be able to perform essential duties and responsibilities listed below):Plan and execute multi-channel go-to-market campaigns to drive leads and paid customers including digital advertising, email marketing, events, and partnerships.Identify market opportunities, target audiences, and key differentiators to drive product awareness and adoption.Assist with the implementation of CRM and email marketing strategy and build out tech stack requirements.Understand key inputs into channel performance to proactively identify trends and areas of opportunity.Write creative briefs and define objectives/KPIs for creative teams to produce compelling messaging and creative assets.Launch and evaluate testing strategies to inform the value proposition development of new product features.Have a solid understanding of performance marketing and all performance marketing metrics to successfully assess performance, optimize, and measure against organizational goals.Own the analysis and reporting of the multi-channel campaign execution with actionable insights and socialize findings to internal team members.Analyze and report on key metrics and use data-driven insights to drive continuous improvement.Build and maintain relationships with internal/external partners, agencies, and vendors.
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Make sure to apply with all the requested information, as laid out in the job overview below.
Senior Marketing Manager This is a contract to hire position at the forefront of an exciting proof of concept project for the organization where you will be part of a team driving a new B2B product to market. This role is crucial in helping to shape our outbound marketing initiatives to ensure maximum visibility, adoption, and revenue growth. The ideal candidate has expertise across a wide range of tactics/channels (Email/CRM, Paid Media, Social, and SEM) with experience driving strategy and execution across each channel.
Essential Functions (To be considered for this position, the person must be able to perform essential duties and responsibilities listed below):Plan and execute multi-channel go-to-market campaigns to drive leads and paid customers including digital advertising, email marketing, events, and partnerships.Identify market opportunities, target audiences, and key differentiators to drive product awareness and adoption.Assist with the implementation of CRM and email marketing strategy and build out tech stack requirements.Understand key inputs into channel performance to proactively identify trends and areas of opportunity.Write creative briefs and define objectives/KPIs for creative teams to produce compelling messaging and creative assets.Launch and evaluate testing strategies to inform the value proposition development of new product features.Have a solid understanding of performance marketing and all performance marketing metrics to successfully assess performance, optimize, and measure against organizational goals.Own the analysis and reporting of the multi-channel campaign execution with actionable insights and socialize findings to internal team members.Analyze and report on key metrics and use data-driven insights to drive continuous improvement.Build and maintain relationships with internal/external partners, agencies, and vendors.
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