Nexstar Media Group Inc.
Creative Services Director
Nexstar Media Group Inc., Colchester, Vermont, us, 05446
TheCreative ServicesDirectoris responsible for developing and leading the overall marketing strategy of the station, and for designing the promotions that will achieve the objectives of that strategy.
Apply below after reading through all the details and supporting information regarding this job opportunity.Provides leadership for the promotions team, and manages recruitment and development of team members
Plans and directs promotions and station events
Develops and executes promotions strategies to enhance station competitiveness
Prepares budgets, makes and approves budget expenditures
Plans, executes and tracks revenue-generating marketing and promotional events and contests that take place on-air, online and on-site
Creates and reviews operational records and reports to assess the efficacy of promotions
Creates client promotions and promotional proposals with members of the Sales, News and Programming teams
Responsible for the brand identity of the stations and website
Supervises local commercial production
Maintains relationships with community partners
Coordinates promotion of and participation in community events
Maintains a calendar of community events, station initiatives, and special projects
Oversees the station’s on-air graphics packages and related equipment
Works with ABC and FOX to promote network programming and execute co-branding opportunities
Performs other duties as assigned
Requirements & Skills
:Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
Fluency in English
Excellent communication skills, both oral and written
Five years’ experience in media promotions preferred
Valid driver’s license with an acceptable driving record
Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance
Experience establishing long-range objectives and specifying the strategies and actions to achieve them
Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment
Talent for writing, videography, and graphic design. Proficiency in related equipment and software.
Knowledge of Adobe Creative Cloud (specifically Premiere Pro, Photoshop, After Effects, and Illustrator)
Able to meet deadlines, prioritize assignments, and handle multiple tasks simultaneously
Physical Demands & Work Environmen
t:The Creative Services Director must be able to stand, sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions. In addition, the CSD must be able to lift, set up and operate equipment weighing up to 50 pounds, and be able to handle, control or feel objects, tools, or controls. Repetitive movements may be required. Work may be conducted in extremely bright or inadequate lighting conditions.
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Apply below after reading through all the details and supporting information regarding this job opportunity.Provides leadership for the promotions team, and manages recruitment and development of team members
Plans and directs promotions and station events
Develops and executes promotions strategies to enhance station competitiveness
Prepares budgets, makes and approves budget expenditures
Plans, executes and tracks revenue-generating marketing and promotional events and contests that take place on-air, online and on-site
Creates and reviews operational records and reports to assess the efficacy of promotions
Creates client promotions and promotional proposals with members of the Sales, News and Programming teams
Responsible for the brand identity of the stations and website
Supervises local commercial production
Maintains relationships with community partners
Coordinates promotion of and participation in community events
Maintains a calendar of community events, station initiatives, and special projects
Oversees the station’s on-air graphics packages and related equipment
Works with ABC and FOX to promote network programming and execute co-branding opportunities
Performs other duties as assigned
Requirements & Skills
:Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
Fluency in English
Excellent communication skills, both oral and written
Five years’ experience in media promotions preferred
Valid driver’s license with an acceptable driving record
Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance
Experience establishing long-range objectives and specifying the strategies and actions to achieve them
Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment
Talent for writing, videography, and graphic design. Proficiency in related equipment and software.
Knowledge of Adobe Creative Cloud (specifically Premiere Pro, Photoshop, After Effects, and Illustrator)
Able to meet deadlines, prioritize assignments, and handle multiple tasks simultaneously
Physical Demands & Work Environmen
t:The Creative Services Director must be able to stand, sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions. In addition, the CSD must be able to lift, set up and operate equipment weighing up to 50 pounds, and be able to handle, control or feel objects, tools, or controls. Repetitive movements may be required. Work may be conducted in extremely bright or inadequate lighting conditions.
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