HP
NA Marketing Campaign Manager
HP, Spring, Texas, us, 77391
SPONSORSHIP:
HP occasionally offers work authorization sponsorship for critical need roles. However,
this opportunity currently does not offer work authorization sponsorship
and HP will not provide any assistance or sign documentation in support of immigration sponsorship including Optional Practical Training (OPT).
Candidates who identify with a group that is historically underrepresented in the technology sector including by not limited to, African American, Latino, Native American, individuals with disabilities and Veterans are encouraged to apply.
About Us
Innovation is in HP's DNA. From our origins in a Palo Alto garage in 1939, to our current position as one of the world's leading technology companies, HP has grown to become a leader in technology and corporate culture, inspiring innovators, and entrepreneurs around the globe.
HP brings together a portfolio that spans printing, personal computing, software and services to serve more than 1 billion customers in over 170 countries. We are committed to fostering a diverse and inclusive workplace that attracts exceptional talent and to supporting our employees to succeed at all levels. We dream in over 35 languages and share one mission: to engineer experiences that amaze.
The Program:
Our future success depends on the innovation and fresh ideas you bring to HP, Inc. We are hiring students and new graduates with a diverse set of skills and experiences to join us, across the different organizations that make us HP, Inc. Our new grad program is intended to help you learn and grow at HP, give you an opportunity to make an impact, and work with leading edge technology. At HP, you'll use advanced tools and technology to tackle complex challenges that make a real impact on people's lives.
Job Summary
This role is responsible for leading market research, contributing to development of market plans, and preparing and delivering key performance reports. The role also leads the execution of marketing deliverables, performs data analytics, and designs customer experience journeys. Additionally, the role ensures legal compliance, leads content adaptation, and heads moderate to high complexity projects to support operational and strategic plans.
Responsibilities
Leads market research to understand local consumer behavior, preferences, and trends.
Contributes to the development of market plans and initiatives, including the development of budget scenarios tailored to the assigned market.
Prepares and presents regular reports to the management team, including key performance indicators and ROI analysis.
Leads execution of marketing plan deliverables and milestones across markets works with cross functional teams to lead execution of specific touchpoints and activations in marketing plans.
Performs analytics on marketing data to evaluate the performance of campaigns in the target market.
Develops the design of customer experience journeys and touchpoint plans that leverage paid and owned media channels to maximize awareness and marketing goals.
Participates in developing strategies for customer engagement, feedback collection, and addressing customer inquiries or concerns.
Ensures that all marketing activities comply with local laws and regulations, including data protection and advertising standards.
Heads translation and adaptation of marketing content to market/country's language, culture to ensure it resonates with the local audience.
Leads moderate to high complexity projects, delivers professionally written reports, and supports the realization of operational and strategic plans.
Education & Experience
Recommended
Have no more than 12 months of prior work experience professionally related to the Graduate Hire Requisition they are applying to, (not including internships, teaching assistance, research work, or military experience).
Will have completed at least your bachelor's degree prior to your anticipated start date with HP.
Able to obtain work authorization in the United States without requiring sponsorship in the future.
Preferred Certifications
NA
Knowledge & Skills
Analytics
Business Development
Business Marketing
Business To Business
Customer Relationship Management
Data Analysis
Demand Generation
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Market Research
Marketing
Marketing Communications
Marketing Management
Marketing Strategies
Product Marketing
Project Management
Salesforce
Social Media
Thought Leadership
Cross-Org Skills
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Impact & Scope
Impacts multiple teams and may act as a team or project leader providing direction to team activities and facilitates information validation and team decision making process.
Complexity
Responds to moderately complex issues within established guidelines.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
The base pay range for this role is $56,880 to $115,200 annually with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview (https://hpbenefits.ce.alight.com/) )
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Equal Opportunity Employer (EEO):
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
HP occasionally offers work authorization sponsorship for critical need roles. However,
this opportunity currently does not offer work authorization sponsorship
and HP will not provide any assistance or sign documentation in support of immigration sponsorship including Optional Practical Training (OPT).
Candidates who identify with a group that is historically underrepresented in the technology sector including by not limited to, African American, Latino, Native American, individuals with disabilities and Veterans are encouraged to apply.
About Us
Innovation is in HP's DNA. From our origins in a Palo Alto garage in 1939, to our current position as one of the world's leading technology companies, HP has grown to become a leader in technology and corporate culture, inspiring innovators, and entrepreneurs around the globe.
HP brings together a portfolio that spans printing, personal computing, software and services to serve more than 1 billion customers in over 170 countries. We are committed to fostering a diverse and inclusive workplace that attracts exceptional talent and to supporting our employees to succeed at all levels. We dream in over 35 languages and share one mission: to engineer experiences that amaze.
The Program:
Our future success depends on the innovation and fresh ideas you bring to HP, Inc. We are hiring students and new graduates with a diverse set of skills and experiences to join us, across the different organizations that make us HP, Inc. Our new grad program is intended to help you learn and grow at HP, give you an opportunity to make an impact, and work with leading edge technology. At HP, you'll use advanced tools and technology to tackle complex challenges that make a real impact on people's lives.
Job Summary
This role is responsible for leading market research, contributing to development of market plans, and preparing and delivering key performance reports. The role also leads the execution of marketing deliverables, performs data analytics, and designs customer experience journeys. Additionally, the role ensures legal compliance, leads content adaptation, and heads moderate to high complexity projects to support operational and strategic plans.
Responsibilities
Leads market research to understand local consumer behavior, preferences, and trends.
Contributes to the development of market plans and initiatives, including the development of budget scenarios tailored to the assigned market.
Prepares and presents regular reports to the management team, including key performance indicators and ROI analysis.
Leads execution of marketing plan deliverables and milestones across markets works with cross functional teams to lead execution of specific touchpoints and activations in marketing plans.
Performs analytics on marketing data to evaluate the performance of campaigns in the target market.
Develops the design of customer experience journeys and touchpoint plans that leverage paid and owned media channels to maximize awareness and marketing goals.
Participates in developing strategies for customer engagement, feedback collection, and addressing customer inquiries or concerns.
Ensures that all marketing activities comply with local laws and regulations, including data protection and advertising standards.
Heads translation and adaptation of marketing content to market/country's language, culture to ensure it resonates with the local audience.
Leads moderate to high complexity projects, delivers professionally written reports, and supports the realization of operational and strategic plans.
Education & Experience
Recommended
Have no more than 12 months of prior work experience professionally related to the Graduate Hire Requisition they are applying to, (not including internships, teaching assistance, research work, or military experience).
Will have completed at least your bachelor's degree prior to your anticipated start date with HP.
Able to obtain work authorization in the United States without requiring sponsorship in the future.
Preferred Certifications
NA
Knowledge & Skills
Analytics
Business Development
Business Marketing
Business To Business
Customer Relationship Management
Data Analysis
Demand Generation
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Market Research
Marketing
Marketing Communications
Marketing Management
Marketing Strategies
Product Marketing
Project Management
Salesforce
Social Media
Thought Leadership
Cross-Org Skills
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Impact & Scope
Impacts multiple teams and may act as a team or project leader providing direction to team activities and facilitates information validation and team decision making process.
Complexity
Responds to moderately complex issues within established guidelines.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
The base pay range for this role is $56,880 to $115,200 annually with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview (https://hpbenefits.ce.alight.com/) )
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Equal Opportunity Employer (EEO):
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).