Publicis Groupe
Director, Media Strategy
Publicis Groupe, Providence, Rhode Island, us, 02912
CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and ROI.
Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the energetic atmosphere of a startup company with the stability and experience of a global leader.Job Description The Director, Media Planning & Strategy serves as the media lead and partner to our client providing comprehensive media thought leadership. They help set the direction while driving new thinking and challenging the team and themselves to deliver innovative work for our client. The Director is a strong relationship builder and problem solver who provides strategic oversight to holistic media plans, innovative ideas, and marketplace solutions tailored to a fast-paced client.You will be working side by side with our client on a world-leading brand and category across US markets. You have the opportunity to build culture and lead a world-class brand that brings people together! This role works with an exciting, iconic brand gearing up to do big things in 2024!The right candidate will lead with credibility & confidence within a matrixed team and build strong client relationships with senior and junior team members.Role Responsibilities:Establish and build strong working relationships with senior level client contactsWork with the client to establish annual budget and staffing plan to best meet the needs of the client and agencyBring innovation and thought leadership to drive modern marketing solutions for our clientEffectively and confidently balance the expectations and business goals of the client and agencyDirect and nurture the development, presentation and maintenance of communication plans to build a competitive advantage including: insight development, innovation road maps, strategic initiatives, big but relevant ideas, updates, and point-of-views (POVs)Partner with internal teams to develop insights into brand extensions through evaluations and recommendations of cross-platform concepts; high degree of partnership across various areas/teams requires open and flexible collaboration styleManage and work alongside Directors on Planning and Investment to co-manage and mentor a team with varying levels of experience.Qualifications
Bachelor’s degree or higher in advertising, marketing, business, psychology, or similar area10-12 years of experience with previous experience leading a large account and teamSuperior client service experience with proven ability to provide strategic media plansExperience across all media types (national, local, digital, direct, programmatic, shopper, etc.)Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordinglyExcellent communication, presentation, organizational, interpersonal and analytical skillsAbility to translate data into viable business solutions to enhance strategies and meet deliverablesExcellent leadership skills with ability to lead team to deliver high-quality resultsAdditional Information Compensation Range: $115,500 - $181,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/27/2024.
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Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the energetic atmosphere of a startup company with the stability and experience of a global leader.Job Description The Director, Media Planning & Strategy serves as the media lead and partner to our client providing comprehensive media thought leadership. They help set the direction while driving new thinking and challenging the team and themselves to deliver innovative work for our client. The Director is a strong relationship builder and problem solver who provides strategic oversight to holistic media plans, innovative ideas, and marketplace solutions tailored to a fast-paced client.You will be working side by side with our client on a world-leading brand and category across US markets. You have the opportunity to build culture and lead a world-class brand that brings people together! This role works with an exciting, iconic brand gearing up to do big things in 2024!The right candidate will lead with credibility & confidence within a matrixed team and build strong client relationships with senior and junior team members.Role Responsibilities:Establish and build strong working relationships with senior level client contactsWork with the client to establish annual budget and staffing plan to best meet the needs of the client and agencyBring innovation and thought leadership to drive modern marketing solutions for our clientEffectively and confidently balance the expectations and business goals of the client and agencyDirect and nurture the development, presentation and maintenance of communication plans to build a competitive advantage including: insight development, innovation road maps, strategic initiatives, big but relevant ideas, updates, and point-of-views (POVs)Partner with internal teams to develop insights into brand extensions through evaluations and recommendations of cross-platform concepts; high degree of partnership across various areas/teams requires open and flexible collaboration styleManage and work alongside Directors on Planning and Investment to co-manage and mentor a team with varying levels of experience.Qualifications
Bachelor’s degree or higher in advertising, marketing, business, psychology, or similar area10-12 years of experience with previous experience leading a large account and teamSuperior client service experience with proven ability to provide strategic media plansExperience across all media types (national, local, digital, direct, programmatic, shopper, etc.)Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordinglyExcellent communication, presentation, organizational, interpersonal and analytical skillsAbility to translate data into viable business solutions to enhance strategies and meet deliverablesExcellent leadership skills with ability to lead team to deliver high-quality resultsAdditional Information Compensation Range: $115,500 - $181,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/27/2024.
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