YAP Global
Public Relations Senior Account Executive (US)
YAP Global, New York, New York, United States, 10021
YAP Global is an international public relations and communications consultancy that works with meaningful companies and organisations in the cryptocurrency, decentralised finance (DeFi) and web3 sector to build their brand through impactful storytelling.
Before applying for this role, please read the following information about this opportunity found below.
Built by a global team of creative storytellers scattered across the globe, who meet up on occasion at French Chateaus and Singapore food stalls, YAP Global’s mission is to be the bridge between quality journalism and emerging web3 technologies which bring value to the world.
Our diverse portfolio of clients range from decentralised financial organisations, decentralised climate change innovators, digital asset management firms, NFT marketplaces to developer tooling platforms that will underpin the future of web3. We’ve also been media partners for some of the biggest blockchain conferences in the world, including CoinDesk’s Consensus, EthCC in France, ETHDenver and more.
Our collaborative and global team is expanding, and we are looking for an ambitious Senior Account Executive to join us.
Key responsibilities:
Serve as day-to-day support for 5-6 clients, managing both strategy and execution
Supporting the Account Lead to ensure KPIs are met across all clients
Research and write press releases, op eds, case studies and blog posts
Coming up with story angles to help meet the client KPIs
Pitching clients’ stories to strategic media outlets and key journalists
Ensure that the quality of deliverables are of the highest standards while meeting client requirements
Formulate media strategies and maintain strong relationships with clients
Be the liaison on behalf of clients and representation of a client with the media as and when required
Participate in new business process including research, proposal and pitch preparation
Requirements
Candidate must have the right to work in the US
At least 1-2 years experience or educational background in Public Relations, Communications or Journalism
Knowledge of the fintech, blockchain or cryptocurrency space or have genuine desire to learn about it
Media relationships with financial, tech and mainstream press
Have a track record of successfully pitching client stories to tier 1 & 2 media publications
Outstanding organisational, multi-tasking and time-management skills
Strong attention to detail: be excellent at spelling, grammar and proof-reading
High motivation and the ability to work independently under pressure
Strong news sense and a knack for storytelling
Flair for creativity, strategic thinking and innovation
Strong interpersonal skills when dealing with clients and media
Willing to communicate with memes
Experience with a range of communication platforms (Telegram, Slack, X (formerly Twitter) and Discord)
Benefits
Competitive salary - benchmarked and reviewed biannually
Unlimited Vacation - take time off whenever you need
Your birthday off, to treat yourself!
Flexible working - WFH days and flexible hours (standard hours are 9am-6pm)
Co-working space - we work two days a week in the office
ClassPass membership - use it for gym classes or go for a massage, it's up to you!
Social events to connect with your colleagues
Annual company offsite (last offsite we met at a chateau in Paris!)
Travel Opportunities - potential to attend key conferences in major global cities
Ongoing training & development
Global team - the opportunity to be part of a team of ambitious, like-minded, driven people from different parts of the world
Before applying for this role, please read the following information about this opportunity found below.
Built by a global team of creative storytellers scattered across the globe, who meet up on occasion at French Chateaus and Singapore food stalls, YAP Global’s mission is to be the bridge between quality journalism and emerging web3 technologies which bring value to the world.
Our diverse portfolio of clients range from decentralised financial organisations, decentralised climate change innovators, digital asset management firms, NFT marketplaces to developer tooling platforms that will underpin the future of web3. We’ve also been media partners for some of the biggest blockchain conferences in the world, including CoinDesk’s Consensus, EthCC in France, ETHDenver and more.
Our collaborative and global team is expanding, and we are looking for an ambitious Senior Account Executive to join us.
Key responsibilities:
Serve as day-to-day support for 5-6 clients, managing both strategy and execution
Supporting the Account Lead to ensure KPIs are met across all clients
Research and write press releases, op eds, case studies and blog posts
Coming up with story angles to help meet the client KPIs
Pitching clients’ stories to strategic media outlets and key journalists
Ensure that the quality of deliverables are of the highest standards while meeting client requirements
Formulate media strategies and maintain strong relationships with clients
Be the liaison on behalf of clients and representation of a client with the media as and when required
Participate in new business process including research, proposal and pitch preparation
Requirements
Candidate must have the right to work in the US
At least 1-2 years experience or educational background in Public Relations, Communications or Journalism
Knowledge of the fintech, blockchain or cryptocurrency space or have genuine desire to learn about it
Media relationships with financial, tech and mainstream press
Have a track record of successfully pitching client stories to tier 1 & 2 media publications
Outstanding organisational, multi-tasking and time-management skills
Strong attention to detail: be excellent at spelling, grammar and proof-reading
High motivation and the ability to work independently under pressure
Strong news sense and a knack for storytelling
Flair for creativity, strategic thinking and innovation
Strong interpersonal skills when dealing with clients and media
Willing to communicate with memes
Experience with a range of communication platforms (Telegram, Slack, X (formerly Twitter) and Discord)
Benefits
Competitive salary - benchmarked and reviewed biannually
Unlimited Vacation - take time off whenever you need
Your birthday off, to treat yourself!
Flexible working - WFH days and flexible hours (standard hours are 9am-6pm)
Co-working space - we work two days a week in the office
ClassPass membership - use it for gym classes or go for a massage, it's up to you!
Social events to connect with your colleagues
Annual company offsite (last offsite we met at a chateau in Paris!)
Travel Opportunities - potential to attend key conferences in major global cities
Ongoing training & development
Global team - the opportunity to be part of a team of ambitious, like-minded, driven people from different parts of the world