TalentSphere Staffing Solutions
Marketing Manager
TalentSphere Staffing Solutions, Terre Haute, Indiana, 47808
Marketing Manager Job Title: Marketing Manager Location: Onsite, Terre Haute, IN Salary: Up to $150,000 Position Type: Full Time About Our Client: Since 2007, our client has specialized in installing, repairing, and maintaining residential roofs with a strong focus on customer service. They are also a successful franchisor with franchises throughout the United States. Their mission is to provide high-quality roofing services at competitive prices, ensuring homes are well-protected and comfortable. They are now seeking a hands-on Marketing Manager to drive their marketing initiatives and support their franchise network. Position Overview: The Marketing Manager will be responsible for developing, creating, and implementing marketing campaigns across various channels. This role requires a technically skilled, results-driven professional who can manage all aspects of the company's marketing efforts, including graphic design, digital marketing, and campaign execution. The ideal candidate will have a strong understanding of advertising and marketing principles, including experience in coding, algorithms, and psychology-based campaign creation. Franchise experience is essential for this role, as you will be working closely with the company's franchisees to support their marketing needs. Key Responsibilities: Campaign Development and Execution: Design, develop, and implement marketing campaigns across digital, print, and social media platforms. Create and manage content, including graphics, ads, and promotional materials. Execute campaigns that are tailored to different personality types and customer segments, leveraging psychology-based insights. Technical Expertise: Apply coding and algorithmic knowledge to optimize digital marketing efforts, including SEO, SEM, and PPC. Manage and maintain the company's website, ensuring it is optimized for user experience and search engines. Utilize data analytics to track campaign performance and make data-driven decisions. Franchise Support: Provide marketing support and guidance to franchisees across the U.S., ensuring brand consistency and helping them achieve local marketing success. Develop marketing materials and templates that can be customized by franchisees. Collaborate with franchisees to create localized campaigns that align with the overall brand strategy. Brand Management: Maintain and enhance the company's brand identity across all marketing channels. Ensure consistency in messaging and visuals in all marketing materials. Develop and oversee the production of marketing collateral, including brochures, flyers, and digital content. Customer Engagement and Sales Support: Work closely with the sales team to develop and implement lead generation strategies. Create customer-centric marketing tactics to enhance customer experience and retention. Monitor customer feedback and adjust marketing strategies to address any issues or opportunities. Digital Marketing and Technology: Stay updated with the latest digital marketing trends and technologies. Implement and manage marketing automation tools to streamline marketing processes. Optimize online marketing efforts, including social media, email marketing, and online advertising. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field preferred. Minimum of 5 years of hands-on experience in marketing, with a strong focus on technical aspects such as graphic design, coding, and algorithms. Proven track record of creating and executing successful marketing campaigns. Experience in franchise marketing and supporting franchisees is essential. Strong understanding of advertising principles and the ability to explain and apply them effectively. Excellent communication, project management, and interpersonal skills. Ability to work independently and manage multiple projects simultaneously. If this sounds like the right opportunity for you, please send your resume to mamorimtalentsphere.ca or confidentially call me at 469 498 2002 Ext 767. I look forward to speaking with you. Job16525822 LI-TS1 TSSHP Thank you for your interest in this job posting. We look forward to hearing from you. TalentSphere Staffing Solutions talentsphere.ca Canada Toronto: 416.900.3435 Calgary: 403.910.9222 Edmonton: 587.333.7929 Halifax: 902.800.7808 Kelowna: 250.448.8880 Montreal: 438.448.4300 Mississauga: 905.919.3688 Ottawa: 613.783.1441 Vancouver: 778.807.9777 Victoria: 250.294.8095 Winnipeg: 204.285.3905 United States USA Toll-Free: 1855.900.3435 Dallas 469.498.2002 Los Angeles 213.290.4030