4050 Development Llc
Patient Marketing Lead, HS
4050 Development Llc, Atlanta, Georgia, United States, 30349
Be one of the first applicants, read the complete overview of the role below, then send your application for consideration.Make your mark for patients
We are looking for a
Patient Marketing Lead to join us in our
Patient Marketing team
based in Atlanta, GA
About the role
The Patient Marketing Lead supporting Hidradenitis Suppurativa (HS) will be critical in developing the patient marketing strategy and leading execution for the HS indication of UCB's product. This marketer will support DTC campaigns, patient ambassador programs, media strategy, planning and measurement and patient support program marketing.
Who you'll work withThis individual will lead AOR and key 3rd party vendors to deliver insight based solutions and work cross functionally with HCP and Medical teams to ensure continuity in execution across UCB.
What you'll doLead workstreams that support the overall campaign development and strategy for patientsGather and leverage insights to build and execute strategy related to HS patient education and engagement pre and post brand choiceDevelop all promotional materials to support DTP/patient engagement & digital marketing initiatives and manage content through the review committee processUnderstand the post-prescription journey for patients and identify opportunities to create and enhance patient experienceOwn the patient ambassador strategy and identify opportunities to engage with patients that enhance their experience and the overall strategyStrategically manage the OpEx budget and lead the communication to leadership regarding spend targets and regular reporting cadencesConsistently deliver on project requirements, strives for flawless execution and challenges the business to think differentlyCompliance is a part of how we operate within UCB. Adherence to compliant behavior is an expectation at UCB and demonstrated by embracing ethical decision-making practices and guidelines in all aspects of our organization.
Interested? For this role we're looking for the following education, experience and skills
Minimum Qualifications:BS/BA degree requiredAt least 8+ years in pharmaceutical/biotech marketing with a track record of meeting and exceeding targetsPrior experience developing national DTC/DTP campaigns from strategy to executionPrior experience working with key internal stakeholders including marketing, legal, market access, privacy, and compliancePrior experience managing agencies of record to deliver tactical plans on time and on budgetSold speaking, writing, and budgeting skills. Ability to present to groups of all sizes, sometimes on short noticeInfluence across the internal matrix to drive change and gain stakeholder support
Preferred Experience/Skills:MBA preferredDermatology and/or biologic/specialty marketing experience strongly preferredPre/Peri-Launch & Launch experience preferred
This positions reasonably anticipated base salary range is $142,000-186,000. The actual salary offered will take into account related knowledge, skills, experience and location among other factors and may fall outside the expected range.
Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About usUCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
As an Equal Opportunity Employer, we are open to all talent, and adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job Req: 88233#J-18808-Ljbffr
We are looking for a
Patient Marketing Lead to join us in our
Patient Marketing team
based in Atlanta, GA
About the role
The Patient Marketing Lead supporting Hidradenitis Suppurativa (HS) will be critical in developing the patient marketing strategy and leading execution for the HS indication of UCB's product. This marketer will support DTC campaigns, patient ambassador programs, media strategy, planning and measurement and patient support program marketing.
Who you'll work withThis individual will lead AOR and key 3rd party vendors to deliver insight based solutions and work cross functionally with HCP and Medical teams to ensure continuity in execution across UCB.
What you'll doLead workstreams that support the overall campaign development and strategy for patientsGather and leverage insights to build and execute strategy related to HS patient education and engagement pre and post brand choiceDevelop all promotional materials to support DTP/patient engagement & digital marketing initiatives and manage content through the review committee processUnderstand the post-prescription journey for patients and identify opportunities to create and enhance patient experienceOwn the patient ambassador strategy and identify opportunities to engage with patients that enhance their experience and the overall strategyStrategically manage the OpEx budget and lead the communication to leadership regarding spend targets and regular reporting cadencesConsistently deliver on project requirements, strives for flawless execution and challenges the business to think differentlyCompliance is a part of how we operate within UCB. Adherence to compliant behavior is an expectation at UCB and demonstrated by embracing ethical decision-making practices and guidelines in all aspects of our organization.
Interested? For this role we're looking for the following education, experience and skills
Minimum Qualifications:BS/BA degree requiredAt least 8+ years in pharmaceutical/biotech marketing with a track record of meeting and exceeding targetsPrior experience developing national DTC/DTP campaigns from strategy to executionPrior experience working with key internal stakeholders including marketing, legal, market access, privacy, and compliancePrior experience managing agencies of record to deliver tactical plans on time and on budgetSold speaking, writing, and budgeting skills. Ability to present to groups of all sizes, sometimes on short noticeInfluence across the internal matrix to drive change and gain stakeholder support
Preferred Experience/Skills:MBA preferredDermatology and/or biologic/specialty marketing experience strongly preferredPre/Peri-Launch & Launch experience preferred
This positions reasonably anticipated base salary range is $142,000-186,000. The actual salary offered will take into account related knowledge, skills, experience and location among other factors and may fall outside the expected range.
Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About usUCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
As an Equal Opportunity Employer, we are open to all talent, and adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job Req: 88233#J-18808-Ljbffr