Manager, Commerce Media

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One.”

Make sure to apply quickly in order to maximise your chances of being considered for an interview Read the complete job description below.Job Description We’re looking for an outstanding

Manager —someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is a opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own.Sound like you? Read on.As Manager of Commerce Media, you’ll manage the strategic components within an integrated Shopper Marketing campaign. You will lead a team of Sr Analysts and Analysts Search and Prevision capability team to establish performance metrics, report results and foster client and vendor relationships. You’ll identify optimizations, support the build of client decks and attend client meetings as the face of our digital media plans.Most importantly, you must possess a strong inner drive to bring your knowledge and hands-on self-serve expertise across Amazon, Walmart and other key retailer’s search and display offerings to a growing team and enjoy working with some of the finest minds in the industry.Day to day your role includes:Serving as a primary contact for day-to-day clientsSpearheading the development of search and display strategies and analyses for clients (e.g., keyword recommendation, day-parting, timing/scheduling strategy)Oversee Sr Analysts and Analysts and ensure daily search campaign monitoring, optimization, reporting and testingEstablishing and driving paid shopper marketing best practices to assimilate across tactics and activationsMaintaining a level of quality assurance and accountability for delivering campaigns and executions with precisionWrite and deliver media strategies, and overseeing the translation of these strategies into final media recommendationsEnsuring that media deliverables meet and align with client goals and objectivesLead retailer and vendor RFPs, with attention to audience targeting strategy and use of best practicesOverseeing performance forecasts, budget allocations and providing data-based rationale for these recommendationsPrioritize teamwork and delegating responsibilitiesProviding creative solutions to client challengesLead client facing recapsUnderstanding big picture implications and how insights can be applied in other programs and environmentsUnderstand and explain attribution model across retail search partnersFostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholdersDeveloping and maintaining quality control procedures for campaign implementationsUnderstanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accountsAdopting established account management standards and program management best practicesParticipating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performanceActive knowledge sharing with capability and broader agencyEmbracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosityContribute to Commerce COE to support capability development across the agencyAssisting in the development and documentation of best practices for improving communication and collaboration within the team and the groupQualifications

A four-year degree and 5 to 7 years of digital media experience, 4+ years of SEM/e-Commerce/Shopper Marketing experienceStrong familiarity with the digital environment and a clear understanding of media planning and buying process (multi-channel knowledge and Criteo, Target, Amazon, Walmart, Kroger, etc. search or display experience preferred)Keen attention to detail and an analytical approach to achieving objectivesStrong

u nderstanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them (i.e., Edge, Gradient, PriceSpider, Content Analytics, Stackline, Feedvisor)Understanding and experience with campaign automation tools (i.e., Skai (Kenshoo), Pacvue)Solid quantitative and research skills, and proven data interpretation capabilityFluency with Microsoft Office (Word, PowerPoint, Excel).Excellent client presence and ability to lead discussions with internal and external leadershipStrong ability to understand client objectives and how they translate into search and media strategiesExcellent communication and writing skills—you’re poised, precise, and above all, kind when relating to othersWillingness to travel as needed – you’re open to new places, new faces and new ideas

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