WhatsApp Inc.
Product Marketing Manager, AI and Privacy
WhatsApp Inc., Los Angeles, California, United States, 90079
Product Marketing Manager, AI and Privacy Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart.
Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.As a Product Marketing Manager, you will be responsible for owning the WhatsApp consumer-facing elements of Meta AI launches – shaping insights, influencing product strategies, developing messaging and positioning, and setting metrics. You will align leadership from different organizations across the company and work closely with Product, Engineering, Policy, Privacy, Legal, Communications, and Partnerships teams to ensure go-to-market (GTM) efforts are aligned from inception to launch and beyond.Responsibilities
Develop and execute go-to-market strategies for WhatsApp’s AI roadmap including goals, metrics for success, asset development and launch planning with cross-functional partners while minimizing risk.Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close collaboration with Product Management, Research, Communications and Brand.Establish strong partnerships with cross-company partners as well as WhatsApp cross-functional teams in Communications, Marketing Insights, Product Management and more.Tackle complex, highly visible and sensitive issues with a strategic, data-driven mindset.Demonstrate confidence, judgment, and excellent execution on fast-moving projects.Identify product needs and emerging trends in the AI and privacy space.Demonstrate a learning mindset and willingness to take the initiative and make things happen.Minimum Qualifications
8+ years of experience in product marketing and/or marketing, product management, or business strategy.Experience working with Product Management, Marketing and Communications teams at all levels of management.Analytical and problem-solving experience.Experience marketing new and emerging technologies.Experience developing GTM strategies based on audience-driven insights.Experience driving presentations with executives and cross-functional teams.Project and program management experience.Preferred Qualifications
10+ years of experience in product marketing and/or marketing, product management, or business strategy.Interest in WhatsApp’s mission and AI.Direct experience in product marketing on an AI product.
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Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.As a Product Marketing Manager, you will be responsible for owning the WhatsApp consumer-facing elements of Meta AI launches – shaping insights, influencing product strategies, developing messaging and positioning, and setting metrics. You will align leadership from different organizations across the company and work closely with Product, Engineering, Policy, Privacy, Legal, Communications, and Partnerships teams to ensure go-to-market (GTM) efforts are aligned from inception to launch and beyond.Responsibilities
Develop and execute go-to-market strategies for WhatsApp’s AI roadmap including goals, metrics for success, asset development and launch planning with cross-functional partners while minimizing risk.Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close collaboration with Product Management, Research, Communications and Brand.Establish strong partnerships with cross-company partners as well as WhatsApp cross-functional teams in Communications, Marketing Insights, Product Management and more.Tackle complex, highly visible and sensitive issues with a strategic, data-driven mindset.Demonstrate confidence, judgment, and excellent execution on fast-moving projects.Identify product needs and emerging trends in the AI and privacy space.Demonstrate a learning mindset and willingness to take the initiative and make things happen.Minimum Qualifications
8+ years of experience in product marketing and/or marketing, product management, or business strategy.Experience working with Product Management, Marketing and Communications teams at all levels of management.Analytical and problem-solving experience.Experience marketing new and emerging technologies.Experience developing GTM strategies based on audience-driven insights.Experience driving presentations with executives and cross-functional teams.Project and program management experience.Preferred Qualifications
10+ years of experience in product marketing and/or marketing, product management, or business strategy.Interest in WhatsApp’s mission and AI.Direct experience in product marketing on an AI product.
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