University of Arizona
Marketing Specialist II
University of Arizona, Tucson, Arizona, United States, 85718
Marketing Specialist II
Posting Numberreq20534
DepartmentEnrollment Marketing
Department Website Link
LocationMain Campus
AddressTucson, AZ USA
Position HighlightsSupervised by the Assistant Director, the Marketing Coordinator executes marketing plans to help achieve the recruitment goals of the University of Arizona. The Marketing Coordinator works with the Enrollment Marketing & Communication (EMC) team to create print and digital marketing deliverables that are visually and editorially consistent with one another and the university brand. The Marketing Coordinator collaborates with the Assistant Director and other marketing staff to manage projects from concept inception to completion.
Outstanding UA benefits include health, dental, and vision insurance plans; life insurance and disability programs; paid vacation, sick leave, and holidays; UA/ASU/NAU tuition reduction for the employee and qualified family members; retirement plans; access to UA recreation and cultural activities; and more!The University of Arizona has been recognized for our innovative work-life programs. For more information about working at the University of Arizona and relocations services, please
click here .Duties & ResponsibilitiesPlans, develops, and implements annual strategic marketing plans for units as assigned
Manages the creation of online and print ads, collateral, direct mail/email, web, and video tactics to support admissions marketing goals, which includes: determining appropriate content, creative direction, personnel and timeline for each request; coordinating execution of the project with in-house or outsourced teams as appropriate; communicating frequently about project status to both the EMC and campus partner teams; and ensuring that projects are produced on time and within budget
Ensures that all marketing materials are aligned with the University of Arizona brand (and established family brands, where appropriate) in message, tone, and visuals
Utilizes project management system to manage and execute projects; tracks and reports project milestones and provides status reports to supervisors and campus partners
Measures and reports performance of marketing campaigns, gains insight and assesses against goals
Conducts marketing research to support and inform marketing and communications strategy
Performs other related duties as assignedKnowledge, Skills and Abilities:Ability to:Ensure that marketing materials are aligned with the university brand and adhere to guidelines provided
Work on and deliver multiple projects simultaneously
Manage and reconcile budgets
Write and edit copy
Present ideas effectively, both orally and in writing
Prepare marketing plans and reports that are clear and strategic
Translate campus partner needs into effective creative marketing solutions
Meet targets and deadlinesKnowledge of:Marketing and project planning principles
Effective marketing planning, tactics, and execution
Collateral, video, and digital production workflows
Project management techniques and technologies
Direct response marketing tactics and techniques, including online advertising, direct mail, and email
Media planning and budgetingConducting market researchThe higher education industryMinimum Qualifications
Bachelor's degree in creative writing, communications, journalism, marketing or related field OR
Any equivalent combination of experience, training and/or education approved by Human ResourcesThree years of relevant work experience, or equivalent combination of education and work experience
Preferred Qualifications
FLSAExempt
Full Time/Part TimeFull Time
Number of Hours Worked per Week40
Job FTE1.0
Work CalendarFiscal
Job CategoryCommunication and Marketing
Benefits EligibleYes - Full Benefits
Rate of Pay$53,039 - $66,299
Compensation Typesalary at 1.0 full-time equivalency (FTE)
Grade7
Compensation GuidanceThe
Rate of Pay Field
represents the University of Arizona's good faith and reasonable estimate of the range of possible compensation at the time of posting. The University considers several factors when extending an offer, including but not limited to, the role and associated responsibilities, a candidate's work experience, education/training, key skills, and internal equity.
The
Grade Range Minimum, Midpoint, and Maximum Fields
listed below represent a full range of career compensation growth over time in this position and grade. Each unit typically sets starting pay between minimum and midpoint upon hire. The university offers compensation growth opportunities within its career architecture. To learn more about compensation, please review our Applicant Compensation Guide and our Total Rewards Calculator.
Grade Range Minimum$53039
Grade Range Midpoint$66299
Grade Range Maximum$79558
Career Stream and LevelPC2
Job FamilyMarketing
Job FunctionCommunications & Marketing
Type of criminal background check required:Name-based criminal background check (non-security sensitive)
Number of Vacancies1
Target Hire Date9/17/2024
Expected End Date
Contact Information for CandidatesMagan Alfred, malfred@arizona.edu
Open Date9/10/2024
Open Until FilledYes
Documents Needed to ApplyResume and Cover Letter
Special Instructions to Applicant
Diversity StatementAt the University of Arizona, we value our inclusive climate because we know that diversity in experiences and perspectives is vital to advancing innovation, critical thinking, solving complex problems, and creating an inclusive academic community. As a Hispanic-serving institution, we translate these values into action by seeking individuals who have experience and expertise working with diverse students, colleagues, and constituencies. Because we seek a workforce with a wide range of perspectives and experiences, we provide equal employment opportunities to applicants and employees without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or genetic information. As an Employer of National Service, we also welcome alumni of AmeriCorps, Peace Corps, and other national service programs and others who will help us advance our Inclusive Excellence initiative aimed at creating a university that values student, staff and faculty engagement in addressing issues of diversity and inclusiveness.
Notice of Availability of the Annual Security and Fire Safety ReportIn compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act), each year the University of Arizona releases an Annual Security Report (ASR) for each of the University's campuses.Thesereports disclose information including Clery crime statistics for the previous three calendar years and policies, procedures, and programs the University uses to keep students and employees safe, including how to report crimes or other emergencies and resources for crime victims. As a campus with residential housing facilities, the Main Campus ASR also includes a combined Annual Fire Safety report with information on fire statistics and fire safety systems, policies, and procedures.Paper copies of the Reports can be obtained by contacting the University Compliance Office at cleryact@arizona.edu.
Posting Numberreq20534
DepartmentEnrollment Marketing
Department Website Link
LocationMain Campus
AddressTucson, AZ USA
Position HighlightsSupervised by the Assistant Director, the Marketing Coordinator executes marketing plans to help achieve the recruitment goals of the University of Arizona. The Marketing Coordinator works with the Enrollment Marketing & Communication (EMC) team to create print and digital marketing deliverables that are visually and editorially consistent with one another and the university brand. The Marketing Coordinator collaborates with the Assistant Director and other marketing staff to manage projects from concept inception to completion.
Outstanding UA benefits include health, dental, and vision insurance plans; life insurance and disability programs; paid vacation, sick leave, and holidays; UA/ASU/NAU tuition reduction for the employee and qualified family members; retirement plans; access to UA recreation and cultural activities; and more!The University of Arizona has been recognized for our innovative work-life programs. For more information about working at the University of Arizona and relocations services, please
click here .Duties & ResponsibilitiesPlans, develops, and implements annual strategic marketing plans for units as assigned
Manages the creation of online and print ads, collateral, direct mail/email, web, and video tactics to support admissions marketing goals, which includes: determining appropriate content, creative direction, personnel and timeline for each request; coordinating execution of the project with in-house or outsourced teams as appropriate; communicating frequently about project status to both the EMC and campus partner teams; and ensuring that projects are produced on time and within budget
Ensures that all marketing materials are aligned with the University of Arizona brand (and established family brands, where appropriate) in message, tone, and visuals
Utilizes project management system to manage and execute projects; tracks and reports project milestones and provides status reports to supervisors and campus partners
Measures and reports performance of marketing campaigns, gains insight and assesses against goals
Conducts marketing research to support and inform marketing and communications strategy
Performs other related duties as assignedKnowledge, Skills and Abilities:Ability to:Ensure that marketing materials are aligned with the university brand and adhere to guidelines provided
Work on and deliver multiple projects simultaneously
Manage and reconcile budgets
Write and edit copy
Present ideas effectively, both orally and in writing
Prepare marketing plans and reports that are clear and strategic
Translate campus partner needs into effective creative marketing solutions
Meet targets and deadlinesKnowledge of:Marketing and project planning principles
Effective marketing planning, tactics, and execution
Collateral, video, and digital production workflows
Project management techniques and technologies
Direct response marketing tactics and techniques, including online advertising, direct mail, and email
Media planning and budgetingConducting market researchThe higher education industryMinimum Qualifications
Bachelor's degree in creative writing, communications, journalism, marketing or related field OR
Any equivalent combination of experience, training and/or education approved by Human ResourcesThree years of relevant work experience, or equivalent combination of education and work experience
Preferred Qualifications
FLSAExempt
Full Time/Part TimeFull Time
Number of Hours Worked per Week40
Job FTE1.0
Work CalendarFiscal
Job CategoryCommunication and Marketing
Benefits EligibleYes - Full Benefits
Rate of Pay$53,039 - $66,299
Compensation Typesalary at 1.0 full-time equivalency (FTE)
Grade7
Compensation GuidanceThe
Rate of Pay Field
represents the University of Arizona's good faith and reasonable estimate of the range of possible compensation at the time of posting. The University considers several factors when extending an offer, including but not limited to, the role and associated responsibilities, a candidate's work experience, education/training, key skills, and internal equity.
The
Grade Range Minimum, Midpoint, and Maximum Fields
listed below represent a full range of career compensation growth over time in this position and grade. Each unit typically sets starting pay between minimum and midpoint upon hire. The university offers compensation growth opportunities within its career architecture. To learn more about compensation, please review our Applicant Compensation Guide and our Total Rewards Calculator.
Grade Range Minimum$53039
Grade Range Midpoint$66299
Grade Range Maximum$79558
Career Stream and LevelPC2
Job FamilyMarketing
Job FunctionCommunications & Marketing
Type of criminal background check required:Name-based criminal background check (non-security sensitive)
Number of Vacancies1
Target Hire Date9/17/2024
Expected End Date
Contact Information for CandidatesMagan Alfred, malfred@arizona.edu
Open Date9/10/2024
Open Until FilledYes
Documents Needed to ApplyResume and Cover Letter
Special Instructions to Applicant
Diversity StatementAt the University of Arizona, we value our inclusive climate because we know that diversity in experiences and perspectives is vital to advancing innovation, critical thinking, solving complex problems, and creating an inclusive academic community. As a Hispanic-serving institution, we translate these values into action by seeking individuals who have experience and expertise working with diverse students, colleagues, and constituencies. Because we seek a workforce with a wide range of perspectives and experiences, we provide equal employment opportunities to applicants and employees without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or genetic information. As an Employer of National Service, we also welcome alumni of AmeriCorps, Peace Corps, and other national service programs and others who will help us advance our Inclusive Excellence initiative aimed at creating a university that values student, staff and faculty engagement in addressing issues of diversity and inclusiveness.
Notice of Availability of the Annual Security and Fire Safety ReportIn compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act), each year the University of Arizona releases an Annual Security Report (ASR) for each of the University's campuses.Thesereports disclose information including Clery crime statistics for the previous three calendar years and policies, procedures, and programs the University uses to keep students and employees safe, including how to report crimes or other emergencies and resources for crime victims. As a campus with residential housing facilities, the Main Campus ASR also includes a combined Annual Fire Safety report with information on fire statistics and fire safety systems, policies, and procedures.Paper copies of the Reports can be obtained by contacting the University Compliance Office at cleryact@arizona.edu.