Sunwater Capital
Marketing and Communications Manager
Sunwater Capital, Silver Spring, Maryland, United States, 20900
POSITION
Sunwater Capital Management is seeking a Marketing and Communications Manager drive the commercial success of Sunwater's portfolio. The covered businesses include a revolutionary data and analytics platform aimed at the US Congress and government affairs community, and a unique mergers and acquisitions data platform for the healthcare and senior living industries. The Marketing and Communications Manager will develop and execute strategies to reach target audiences, manage social media, oversee the production of written, audio, and video content, and help drive partnerships and collaborations.
ResponsibilitiesCollaborate with the executive team on brand position and public relationsIdentify and prioritize target audiences and build relevant listsTrack, analyze, and report on metrics related to distribution, content consumption, and lead generationDevelop and execute marketing plans and provide support for fundraising activitiesManage vendors and portfolio team membersManage website, social media accounts, and other distribution channelsDrive and develop content - preparation, writing, editing, and distribution of newsletters, articles, press releases, blogs, audio, video, and social media postsDevelop relationships with relevant media and influencersIdentify and manage presence at relevant conferences on Capitol Hill and at industry eventsRequirements
Interest in public policy, government affairs, and private equity5+ years of relevant marketing/communications experienceExperience and network within the public policy community and/or the healthcare private equity sectorExperience with salesforce.com and marketing and communications platformsAbility to leverage quantitative analytics and adjust strategies accordinglyExcellent English verbal and written communication skillsEstablished relationships with relevant media organizationsAvailable to work full time in person at the North Bethesda office
Sunwater Capital Management is seeking a Marketing and Communications Manager drive the commercial success of Sunwater's portfolio. The covered businesses include a revolutionary data and analytics platform aimed at the US Congress and government affairs community, and a unique mergers and acquisitions data platform for the healthcare and senior living industries. The Marketing and Communications Manager will develop and execute strategies to reach target audiences, manage social media, oversee the production of written, audio, and video content, and help drive partnerships and collaborations.
ResponsibilitiesCollaborate with the executive team on brand position and public relationsIdentify and prioritize target audiences and build relevant listsTrack, analyze, and report on metrics related to distribution, content consumption, and lead generationDevelop and execute marketing plans and provide support for fundraising activitiesManage vendors and portfolio team membersManage website, social media accounts, and other distribution channelsDrive and develop content - preparation, writing, editing, and distribution of newsletters, articles, press releases, blogs, audio, video, and social media postsDevelop relationships with relevant media and influencersIdentify and manage presence at relevant conferences on Capitol Hill and at industry eventsRequirements
Interest in public policy, government affairs, and private equity5+ years of relevant marketing/communications experienceExperience and network within the public policy community and/or the healthcare private equity sectorExperience with salesforce.com and marketing and communications platformsAbility to leverage quantitative analytics and adjust strategies accordinglyExcellent English verbal and written communication skillsEstablished relationships with relevant media organizationsAvailable to work full time in person at the North Bethesda office