Retarus
Director Marketing (m/f/d)
Retarus, Secaucus, New Jersey, us, 07094
Become Director Marketing (m/f/d) at Retarus.
Retarus is a worldwide provider of cloud-based messaging solutions at enterprise scale. We serve over 40% of the companies listed on the S&P Global 100, e.g. Adidas, Bayer, SAP, BNP Paribas, Goldman Sachs, T-Systems, Swarovski & UPS, as well as governmental agencies and major players in markets across the world. Privately owned and founder-managed for over thirty years, Retarus is customer-oriented, stable, a fair employer, and a strategic business partner with a long-term vision. With some 500 employees in 19 offices on four continents, Retarus operates locally and thinks globally: our teams are organized across borders and are highly integrated. This makes Retarus a multicultural, multilingual, and engaging workplace. We are committed to creating a diverse and dynamic environment for our employees, with generous compensation, time off, and a global, collaborative workplace.
Role OverviewAs the Director Marketing, reporting to the CEO, you will build and lead a US-based marketing team, leading the execution of global marketing initiatives for our Retarus Cloud Messaging Products in close collaboration with internal and external stakeholders to generate new leads and improve the business with existing customers.What we offerHealth insurance portfolio, including dental, vision, life, and disability insurance options, as well as a health savings accountHigh-standard 401(k) plan (with one of the leading providers)Competitive vacation package and paid sick daysFlexible/Mobile workingChildcare contribution and birth bonusEmployee referral bonusPaid parental leave optionsPublic commute tax programTeam eventsFree snacks and drinks in the officeGym in the office buildingWhat you'll do
BusinessDevelopment
Developing and building a new marketing team in the US and selecting agencies to achieve US sales targetsCross-functional collaboration with teams in the US and Europe to align marketing efforts with business objectives
Strategic and operational marketing
Lead the development of a US go-to-market strategy for Retarus' cloud messaging productsDevelop and implement US-based marketing plans in close collaboration with senior management and product managementAnalyze market trends and competitive activity and identify potential customers and channel partnersMonitor the effectiveness and optimize marketing campaigns and initiatives
Lead generation and events
Responsibility for and implementation of marketing events to maximize ROIDesign and execute lead generation campaigns through appropriate channels such as SEM/SEO digital, email, events and social mediaDefining and piloting US marketing to create new sales opportunities to grow existing customer businessPlanning, organizing and executing industry events to promote the brand, brand awareness and value proposition
Digital marketing and corporate identity
Oversee Retarus online presence, producing and ensuring consistent, relevant and engaging content across all channels together with external agenciesEnsure a globally consistent brand message and visual identity
What you'll need
Experience
Solid experience in working with global and local technology companiesDeep knowledge in positioning products in a highly competitive market, in best case in the cloud and/or messaging sectorBroad experience with the successful market launch of technology products in the USA
Capabilities
Excellent leadership skills to hire, inspire and manage good talents for a thriving work environmentExperience in managing agenciesHands-on mentality to realize marketing and sales goals.Excellent communication and presentation skills with a well-established standing for listening, collaborating and making informed decisionsResident in NJ, with occasional travel of up to 50%
Knowledge
Ideally a good understanding of the software and telecommunications sectorAwareness of local market dynamics in the cloud sectorFamiliarity with customer issues in the corporate sector, particularly in healthcare, banking/insurance, manufacturing and retailExisting industry relationships and networks are a great advantage
What you can expect
At Retarus, you will work on impactful and dynamic projects, with real opportunities to make a difference. Our customers are leaders across diverse industries, with constantly evolving needs and high expectations. You'll be working with cutting-edge technology and great creative leeway to meet customers' needs - and the projects you work on will be deployed globally. Working at Retarus, you will collaborate closely with convivial, culturally diverse teammates. You will grow professionally in a dynamic and exciting workplace and design impactful solutions in real time with top companies.
Very importantCome as you are. Retarus is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status.
Apply via our online application portal - it's easy and doesn't take long. Our colleague Alexander Berg is happy to field any questions you may have: Alexander.Berg@retarus.de
We're looking forward to getting to know you!
Retarus is a worldwide provider of cloud-based messaging solutions at enterprise scale. We serve over 40% of the companies listed on the S&P Global 100, e.g. Adidas, Bayer, SAP, BNP Paribas, Goldman Sachs, T-Systems, Swarovski & UPS, as well as governmental agencies and major players in markets across the world. Privately owned and founder-managed for over thirty years, Retarus is customer-oriented, stable, a fair employer, and a strategic business partner with a long-term vision. With some 500 employees in 19 offices on four continents, Retarus operates locally and thinks globally: our teams are organized across borders and are highly integrated. This makes Retarus a multicultural, multilingual, and engaging workplace. We are committed to creating a diverse and dynamic environment for our employees, with generous compensation, time off, and a global, collaborative workplace.
Role OverviewAs the Director Marketing, reporting to the CEO, you will build and lead a US-based marketing team, leading the execution of global marketing initiatives for our Retarus Cloud Messaging Products in close collaboration with internal and external stakeholders to generate new leads and improve the business with existing customers.What we offerHealth insurance portfolio, including dental, vision, life, and disability insurance options, as well as a health savings accountHigh-standard 401(k) plan (with one of the leading providers)Competitive vacation package and paid sick daysFlexible/Mobile workingChildcare contribution and birth bonusEmployee referral bonusPaid parental leave optionsPublic commute tax programTeam eventsFree snacks and drinks in the officeGym in the office buildingWhat you'll do
BusinessDevelopment
Developing and building a new marketing team in the US and selecting agencies to achieve US sales targetsCross-functional collaboration with teams in the US and Europe to align marketing efforts with business objectives
Strategic and operational marketing
Lead the development of a US go-to-market strategy for Retarus' cloud messaging productsDevelop and implement US-based marketing plans in close collaboration with senior management and product managementAnalyze market trends and competitive activity and identify potential customers and channel partnersMonitor the effectiveness and optimize marketing campaigns and initiatives
Lead generation and events
Responsibility for and implementation of marketing events to maximize ROIDesign and execute lead generation campaigns through appropriate channels such as SEM/SEO digital, email, events and social mediaDefining and piloting US marketing to create new sales opportunities to grow existing customer businessPlanning, organizing and executing industry events to promote the brand, brand awareness and value proposition
Digital marketing and corporate identity
Oversee Retarus online presence, producing and ensuring consistent, relevant and engaging content across all channels together with external agenciesEnsure a globally consistent brand message and visual identity
What you'll need
Experience
Solid experience in working with global and local technology companiesDeep knowledge in positioning products in a highly competitive market, in best case in the cloud and/or messaging sectorBroad experience with the successful market launch of technology products in the USA
Capabilities
Excellent leadership skills to hire, inspire and manage good talents for a thriving work environmentExperience in managing agenciesHands-on mentality to realize marketing and sales goals.Excellent communication and presentation skills with a well-established standing for listening, collaborating and making informed decisionsResident in NJ, with occasional travel of up to 50%
Knowledge
Ideally a good understanding of the software and telecommunications sectorAwareness of local market dynamics in the cloud sectorFamiliarity with customer issues in the corporate sector, particularly in healthcare, banking/insurance, manufacturing and retailExisting industry relationships and networks are a great advantage
What you can expect
At Retarus, you will work on impactful and dynamic projects, with real opportunities to make a difference. Our customers are leaders across diverse industries, with constantly evolving needs and high expectations. You'll be working with cutting-edge technology and great creative leeway to meet customers' needs - and the projects you work on will be deployed globally. Working at Retarus, you will collaborate closely with convivial, culturally diverse teammates. You will grow professionally in a dynamic and exciting workplace and design impactful solutions in real time with top companies.
Very importantCome as you are. Retarus is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status.
Apply via our online application portal - it's easy and doesn't take long. Our colleague Alexander Berg is happy to field any questions you may have: Alexander.Berg@retarus.de
We're looking forward to getting to know you!