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Live Nation

C3 Presents - Associate Marketing Manager

Live Nation, Austin, Texas, us, 78716


Job Summary:

The Associate Festival Marketing Manager supports the C3 Festival Marketing Department’s overall marketing and administrative tasks. Their main responsibilities will include, but are not limited to, management of invoices and expenses, contest winner communication and prize fulfillment, social support, digital support (focusing on website, e-mail & SMS marketing) for major milestones & announcements, coordinating with our in-house creative team on content production and supporting on-site at our festivals with social media and production set up.

This Associate Festival Marketing Manager will collaborate closely with the designated Festival Marketing Manager to support all major announcements and drive towards our main goal of selling out their specific festivals, including Lollapalooza, Gov Ball, Two Step Inn and more. They will contribute to the overall goal to keep the team organized and efficient, while also providing support for the designated Festival Marketing Manager.

This role requires someone who is focused, highly organized, and able to continually prioritize while balancing multiple projects. Experience with overall marketing strategy and budget management is important, along with an attention, eye for detail, and creative thinking.

The ideal candidate has a passion for music, live events, popular culture, and media trends. They must also have excellent communication skills and the ability to work quickly and efficiently while having a team-oriented mindset.

Responsibilities

Manage and update budgets for designated festivals in Microsoft Excel and our internal budget management platform

Submit and monitor expenses and invoices in internal budget management platform

Coordinate contest winner communication and prize fulfillment

Manage Media Partner wristband fulfillment and shipment for each festival

Manage marketing channels through various platforms including Sprout Social (preferred), Webflow, Mailchimp, Facebook, Instagram, Twitter, YouTube, Spotify, Snapchat, TikTok, Meta Ads Manager

Website management – utilizing Webflow platform

Coordinate with creative team on copywriting and asset production

Work through approval process communications with marketing manager and festival execs, when necessary

Assist with on-site logistics at festivals, including Press Lounge set up, social media marketing, giveaway winner prize fulfillment and media partner support

Assist with simple graphic design tasks via PhotoShop or InDesign a plus (for website and email marketing)

This role requires out-of-state travel

Qualifications

2+ years of experience working in digital, marketing, social media, event production, festivals, tech and/or design

Excellent organization, attention to detail, takes initiative and fast learner

Strong familiarity with Microsoft Excel, Outlook, and budgeting platforms

Basic knowledge of digital marketing platforms, including Webflow, Mailchimp, Attentive, Facebook, Twitter, Instagram, YouTube, TikTok and Meta Ads Manager

Experience with Sprout Social is not a requirement, but preferred

Basic knowledge of Adobe Creative Suite a plus

Basic knowledge of video editing for social media content a plus

Basic knowledge of event production & logistics

Hard working, able to take direction and prioritize while juggling multiple projects at once in a fast-paced, deadline-driven environment

Resourceful and detail-oriented

Not afraid to ask for help

Strong communication skills

Willing to step up and help with tasks outside of their job description

Available outside of typical work hours for festival-related work

C3 Core Competencies

Demonstrate integrity in the way you operate in day-to-day business and the way you deal with people

Communicate effectively with various audiences by organizing and delivering information appropriately and listening actively to others

Proactively seek solutions to problems. Be enthusiastic and energetic in your approach to your job. Commit to putting in extra effort with a positive attitude.

Be flexible in handling change, able to juggle multiple demands, and adaptable to new situations with fresh ideas or innovative approaches

Stay composed, confident, optimistic, and in problem-solving mode when the going gets tough

Possess the skills needed to perform your job well, paying close attention to detail, accuracy, and completeness