HireRight
Senior Marketing Manager, EMEA
HireRight, Crown Point, Indiana, United States, 46307
Make your application after reading the following skill and qualification requirements for this position.About HireRight:
HireRight is the premier global background screening and workforce solutions provider. We bring clarity and confidence to vetting and hiring decisions through integrated, tailored solutions, driving a higher standard of accuracy in everything we do. Combining in-house talent, personalized services, and proprietary technology, we ensure the best candidate experience possible. We offer expertise from our regional centers across 200 countries and territories in The Americas, Europe, Asia, and the Middle East. Our commitment to get it right every time, everywhere, makes us the trusted partner of businesses and organizations worldwide.
Overview:
Responsible for the overall planning and execution of the EMEA and LATAM marketing program including demand generation, content, and customer communications to drive brand awareness, market education, revenue growth, customer retention and upsell, and other related initiatives.
Responsibilities:
Plan and execute integrated B2B marketing programs including demand generation, content, and customer communications to drive business growth against local market strategies in the EMEA and LATAM regions.
Manage and work closely with external agencies and Go-to-Market teams to deliver high-performing online and offline marketing programs with a focus on account-based marketing to drive new customer acquisition, retention and upsell and cross-sell opportunities.
Generate engaging and innovative content across all channels (website, blogs, social media, email, collateral, branded materials etc.) to differentiate HireRight as a market leader in EMEA and LATAM.
Lead and develop communications programs with compelling value propositions to support integration and engagement of customers as part of our merger and acquisition strategy.
Collaborate with business leaders and teams across regions and functions to drive business and marketing needs.
Maintain and apply in-depth knowledge of current and developing industry and marketing trends, as well as legislative and regulatory developments affecting the background screening in local markets.
Support overall marketing team goals and programs, ensuring success for the regions.
Deliver other marketing projects as the business strategy demands.
Occasional traveling for work may be required.
Qualifications:
Education:
Bachelor's degree in English, marketing, communications, or related field.
Other Qualifications:
5-7 years' experience in delivering integrated marketing campaigns, including online and offline lead generation, content, and communications programs in B2B Enterprise organisations.
Familiarity with planning and delivering local marketing tactics across multiple countries in EMEA/LATAM preferred.
Proven work experience in writing digital and customer-facing content. Excellent verbal and written communication skills is a must.
Proven track-record of success in partnering with Sales for common goals.
Strong relationship management skills.
Ability to think strategically and develop comprehensive, data-driven marketing plans.
Understand marketing metrics and digital campaign tactics including but not limited to SEO and targeting.
Knowledge of Content Management System, email automation and customer relationship management systems (especially Salesforce Pardot, etc.).
Proficiency with MS Office applications.
Great attention to detail and project management skills. This role requires balancing several initiatives together.
Results-driven, self-motivated, organised, proactive, collaborative.
What do we offer:
This position includes a competitive salary, annual performance incentive bonus and benefits package.
As part of our commitment to our employees’ well-being and satisfaction, we offer a comprehensive benefits package. Below, you’ll find an overview of the mandatory and supplemental benefits available to our team members.
Yearly salary review scheme based on company and personal performance.
25 days holiday.
A competitive pension scheme to secure your financial future.
Private Medical Insurance - with funded coverage, you can access high-quality healthcare without worrying about out-of-pocket expenses.
Funded Income protection ensures financial security if you’re unable to work due to illness or injury, your income is safeguarded even during challenging times.
Group Life Assurance funded by Hireright provides a lump-sum payment to your beneficiaries in the event of your passing. It’s an essential safety net for your loved ones.
Voluntary benefits package allows you to tailor your perks (e.g. discounted retail vouchers, great value Dental Insurance, Critical Illness insurance for Employee and Spouse).
Please submit resume/CV in English.
All resumes are held in confidence. Only candidates whose profiles closely match requirements will be contacted during this search.
HireRight does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of HireRight and HireRight will not be obligated to pay a placement fee.
#J-18808-Ljbffr
HireRight is the premier global background screening and workforce solutions provider. We bring clarity and confidence to vetting and hiring decisions through integrated, tailored solutions, driving a higher standard of accuracy in everything we do. Combining in-house talent, personalized services, and proprietary technology, we ensure the best candidate experience possible. We offer expertise from our regional centers across 200 countries and territories in The Americas, Europe, Asia, and the Middle East. Our commitment to get it right every time, everywhere, makes us the trusted partner of businesses and organizations worldwide.
Overview:
Responsible for the overall planning and execution of the EMEA and LATAM marketing program including demand generation, content, and customer communications to drive brand awareness, market education, revenue growth, customer retention and upsell, and other related initiatives.
Responsibilities:
Plan and execute integrated B2B marketing programs including demand generation, content, and customer communications to drive business growth against local market strategies in the EMEA and LATAM regions.
Manage and work closely with external agencies and Go-to-Market teams to deliver high-performing online and offline marketing programs with a focus on account-based marketing to drive new customer acquisition, retention and upsell and cross-sell opportunities.
Generate engaging and innovative content across all channels (website, blogs, social media, email, collateral, branded materials etc.) to differentiate HireRight as a market leader in EMEA and LATAM.
Lead and develop communications programs with compelling value propositions to support integration and engagement of customers as part of our merger and acquisition strategy.
Collaborate with business leaders and teams across regions and functions to drive business and marketing needs.
Maintain and apply in-depth knowledge of current and developing industry and marketing trends, as well as legislative and regulatory developments affecting the background screening in local markets.
Support overall marketing team goals and programs, ensuring success for the regions.
Deliver other marketing projects as the business strategy demands.
Occasional traveling for work may be required.
Qualifications:
Education:
Bachelor's degree in English, marketing, communications, or related field.
Other Qualifications:
5-7 years' experience in delivering integrated marketing campaigns, including online and offline lead generation, content, and communications programs in B2B Enterprise organisations.
Familiarity with planning and delivering local marketing tactics across multiple countries in EMEA/LATAM preferred.
Proven work experience in writing digital and customer-facing content. Excellent verbal and written communication skills is a must.
Proven track-record of success in partnering with Sales for common goals.
Strong relationship management skills.
Ability to think strategically and develop comprehensive, data-driven marketing plans.
Understand marketing metrics and digital campaign tactics including but not limited to SEO and targeting.
Knowledge of Content Management System, email automation and customer relationship management systems (especially Salesforce Pardot, etc.).
Proficiency with MS Office applications.
Great attention to detail and project management skills. This role requires balancing several initiatives together.
Results-driven, self-motivated, organised, proactive, collaborative.
What do we offer:
This position includes a competitive salary, annual performance incentive bonus and benefits package.
As part of our commitment to our employees’ well-being and satisfaction, we offer a comprehensive benefits package. Below, you’ll find an overview of the mandatory and supplemental benefits available to our team members.
Yearly salary review scheme based on company and personal performance.
25 days holiday.
A competitive pension scheme to secure your financial future.
Private Medical Insurance - with funded coverage, you can access high-quality healthcare without worrying about out-of-pocket expenses.
Funded Income protection ensures financial security if you’re unable to work due to illness or injury, your income is safeguarded even during challenging times.
Group Life Assurance funded by Hireright provides a lump-sum payment to your beneficiaries in the event of your passing. It’s an essential safety net for your loved ones.
Voluntary benefits package allows you to tailor your perks (e.g. discounted retail vouchers, great value Dental Insurance, Critical Illness insurance for Employee and Spouse).
Please submit resume/CV in English.
All resumes are held in confidence. Only candidates whose profiles closely match requirements will be contacted during this search.
HireRight does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of HireRight and HireRight will not be obligated to pay a placement fee.
#J-18808-Ljbffr