Staffmark Group
Marketing Manager
Staffmark Group, Mountain View, California, us, 94039
Staffmark Workforce Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices and appliances located in Mountain View, CA.
Marketing Analyst
Position Summary:
We are seeking a dynamic and experienced Senior Marketing Manager/Manager of Marketing to drive the marketing efforts for our digital health initiatives in the United States. As a key member of the Digital Health Marketing/Communications team, you will be responsible for developing and executing marketing strategies to promote our innovative digital health products and solutions, driving brand awareness, customer engagement, product marketing and market growth. This position will report to Head of US Digital Health Marketing & Communications.
Responsibilities:
Develop Marketing Strategy:
Collaborate with senior leadership to develop comprehensive marketing strategies aligned with business objectives and market trends.Conduct market research and analysis to identify target audiences, market opportunities, and competitive landscape.Define clear goals and KPIs to measure the success of marketing initiatives.
Brand Positioning and Messaging:
Develop compelling messaging that resonates with target audiences and communicates companies value proposition in the digital health space.Ensure consistent brand messaging across all marketing channels and touchpoints, specifically to consumer, partnerships, and relevant channel stakeholders such as providers and payors.
Campaign Planning and Execution:
Lead the planning, execution, and optimization of integrated marketing campaigns across multiple channels, including digital, social media, email, events, and partnerships.Collaborate with cross-functional teams, including Product Management, Partnership, and various internal stakeholders, to develop campaign assets and content.
Product Marketing:
Drive product marketing content developmentManage team's product marketing campaignsCraft company product storytelling vision and voice
Customer Engagement and Acquisition:
Drive customer and partner engagement and acquisition through targeted marketing initiatives, including lead generation campaigns, customer loyalty programs, and customer relationship management (CRM) strategies.Leverage data-driven insights to optimize marketing campaigns and improve conversion rates.
Market Expansion and Partnership Marketing Support:
Identify strategic partnership opportunities to expand company presence in the digital health market.Establish and nurture relationships with key stakeholders, industry influencers, and healthcare organizations.
Budget Management:
Develop and manage marketing budgets, ensuring effective allocation of resources to maximize ROI and achieve business objectives.Monitor campaign performance and adjust budget allocations as needed.
Requirements:
Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.8+ years of experience in marketing, with a focus on digital marketing, healthcare, and technology sectors.Proven track record of developing and executing successful marketing strategies and campaigns.Strong analytical skills and experience with data-driven decision-making.Excellent communication and presentation skills, with the ability to effectively influence stakeholders at all levels and make decisions within an intrapreneurial group.Strategic thinker with a results-oriented mindset and a passion for innovation.Ability to thrive in a fast-paced, dynamic environment and manage cross-functional teams to achieve common goals.A high degree of comfort managing and working in a highly matrixed organization. Proficiency in changing mindset and culture.Hybrid work environment and ability to travel overseas, 20%.
Staffmark talent working with this client receive competitive compensation and a great benefits package including medical, dental, vision, 401K and Paid Time Off plus more!
The base pay range above represents the low and high end of the base compensation range we reasonably expect to pay for this position. Actual base compensation will vary and may be above or below the range based on various factors including, but not limited to, geographic location, actual experience, and job performance. This job posting is not a promise of any specific pay for any specific employee.
The range listed is just one component of the total compensation package for our employees. Based on the details of your position, we provide a variety of benefits to our employees, including medical, dental, and vision plans, pre-tax savings plans, pre-tax parking and commuter plans, supplemental health and welfare plans, a retirement savings plan, an employee assistance program, pet insurance, and paid holidays. Other rewards may include short-term incentives and paid time off.
After you have applied, download our Staffmark Group WorkNOW App to receive real-time job offers and apply for additional opportunities. You can download it from the App Store or get it on Google Play.About StaffmarkStaffmark is committed to providing equal employment opportunity for all persons regardless of race, color, religion (including religious dress and grooming practices), sex, sexual orientation, gender, gender identity, gender expression, age, marital status, national origin, ancestry, citizenship status, pregnancy, medical condition, genetic information, mental and physical disability, political affiliation, union membership, status as a parent, military or veteran status or other non-merit based factors. We will provide reasonable accommodations throughout the application, interviewing and employment process. If you require a reasonable accommodation, contact your local branch. Staffmark is an E-Verify employer. This policy is applicable to all phases of the employment relationship, including hiring, transfers, promotions, training, terminations, working conditions, compensation, benefits, and other terms and conditions of employment.All employees are directed to familiarize themselves with this policy and to act in accordance with it. All decisions with respect to employment matters and other phases of employer-temporary employee relationships will be in keeping with this policy and in accordance with all applicable laws and regulations.
Marketing Analyst
Position Summary:
We are seeking a dynamic and experienced Senior Marketing Manager/Manager of Marketing to drive the marketing efforts for our digital health initiatives in the United States. As a key member of the Digital Health Marketing/Communications team, you will be responsible for developing and executing marketing strategies to promote our innovative digital health products and solutions, driving brand awareness, customer engagement, product marketing and market growth. This position will report to Head of US Digital Health Marketing & Communications.
Responsibilities:
Develop Marketing Strategy:
Collaborate with senior leadership to develop comprehensive marketing strategies aligned with business objectives and market trends.Conduct market research and analysis to identify target audiences, market opportunities, and competitive landscape.Define clear goals and KPIs to measure the success of marketing initiatives.
Brand Positioning and Messaging:
Develop compelling messaging that resonates with target audiences and communicates companies value proposition in the digital health space.Ensure consistent brand messaging across all marketing channels and touchpoints, specifically to consumer, partnerships, and relevant channel stakeholders such as providers and payors.
Campaign Planning and Execution:
Lead the planning, execution, and optimization of integrated marketing campaigns across multiple channels, including digital, social media, email, events, and partnerships.Collaborate with cross-functional teams, including Product Management, Partnership, and various internal stakeholders, to develop campaign assets and content.
Product Marketing:
Drive product marketing content developmentManage team's product marketing campaignsCraft company product storytelling vision and voice
Customer Engagement and Acquisition:
Drive customer and partner engagement and acquisition through targeted marketing initiatives, including lead generation campaigns, customer loyalty programs, and customer relationship management (CRM) strategies.Leverage data-driven insights to optimize marketing campaigns and improve conversion rates.
Market Expansion and Partnership Marketing Support:
Identify strategic partnership opportunities to expand company presence in the digital health market.Establish and nurture relationships with key stakeholders, industry influencers, and healthcare organizations.
Budget Management:
Develop and manage marketing budgets, ensuring effective allocation of resources to maximize ROI and achieve business objectives.Monitor campaign performance and adjust budget allocations as needed.
Requirements:
Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.8+ years of experience in marketing, with a focus on digital marketing, healthcare, and technology sectors.Proven track record of developing and executing successful marketing strategies and campaigns.Strong analytical skills and experience with data-driven decision-making.Excellent communication and presentation skills, with the ability to effectively influence stakeholders at all levels and make decisions within an intrapreneurial group.Strategic thinker with a results-oriented mindset and a passion for innovation.Ability to thrive in a fast-paced, dynamic environment and manage cross-functional teams to achieve common goals.A high degree of comfort managing and working in a highly matrixed organization. Proficiency in changing mindset and culture.Hybrid work environment and ability to travel overseas, 20%.
Staffmark talent working with this client receive competitive compensation and a great benefits package including medical, dental, vision, 401K and Paid Time Off plus more!
The base pay range above represents the low and high end of the base compensation range we reasonably expect to pay for this position. Actual base compensation will vary and may be above or below the range based on various factors including, but not limited to, geographic location, actual experience, and job performance. This job posting is not a promise of any specific pay for any specific employee.
The range listed is just one component of the total compensation package for our employees. Based on the details of your position, we provide a variety of benefits to our employees, including medical, dental, and vision plans, pre-tax savings plans, pre-tax parking and commuter plans, supplemental health and welfare plans, a retirement savings plan, an employee assistance program, pet insurance, and paid holidays. Other rewards may include short-term incentives and paid time off.
After you have applied, download our Staffmark Group WorkNOW App to receive real-time job offers and apply for additional opportunities. You can download it from the App Store or get it on Google Play.About StaffmarkStaffmark is committed to providing equal employment opportunity for all persons regardless of race, color, religion (including religious dress and grooming practices), sex, sexual orientation, gender, gender identity, gender expression, age, marital status, national origin, ancestry, citizenship status, pregnancy, medical condition, genetic information, mental and physical disability, political affiliation, union membership, status as a parent, military or veteran status or other non-merit based factors. We will provide reasonable accommodations throughout the application, interviewing and employment process. If you require a reasonable accommodation, contact your local branch. Staffmark is an E-Verify employer. This policy is applicable to all phases of the employment relationship, including hiring, transfers, promotions, training, terminations, working conditions, compensation, benefits, and other terms and conditions of employment.All employees are directed to familiarize themselves with this policy and to act in accordance with it. All decisions with respect to employment matters and other phases of employer-temporary employee relationships will be in keeping with this policy and in accordance with all applicable laws and regulations.