Brex
Senior Growth Marketing Manager
Brex, San Francisco, California, United States, 94199
Why join us
Brex is the AI-powered spend platform. We help companies spend with confidence with integrated corporate cards, banking, and global payments, plus intuitive software for travel and expenses. Tens of thousands of companies from startups to enterprises - including DoorDash, Flexport, and Compass - use Brex to proactively control spend, reduce costs, and increase efficiency on a global scale.
Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We're committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.
Marketing at Brex
The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers - across Revenue Marketing, Product Marketing, and Brand Marketing - are responsible for acquiring new customers and have a deep understanding of the business. We're a highly cross-functional team and partner most closely with the Product, Sales, Business Development, and Design teams to show our prospects and customers how we can help them reach their full potential.
What you'll do
As the Senior Growth Marketing Manager, your core objective will be to develop strategy, campaign planning, execution, and measurement of paid search advertising campaigns that drive revenue for Brex. You will focus on evaluating and improving the paid search advertising campaign and channel mix across the buyer's journey to drive optimal conversions for our sales funnel. The ideal candidate is someone who can both develop a holistic strategy and execute by working cross-functionally to drive optimal results.
ResponsibilitiesDefine and manage paid search campaign strategy to achieve paid acquisition targets and lower customer acquisition costsOwn operations, optimization, and execution across all paid search ad channels (Google Ads, Bing Ads, etc) to deliver against pipeline creation (growth) and ROI (quality) goals for the businessTest and optimize on a per-channel basis to improve search ad campaign performanceIdentify and deliver innovation opportunities to bring fresh, creative thinking to ensure Brex leverages paid search ad channels to the fullest extentDrive initiatives on performance-driven CRO through ads and landing page experiencesPartner with Demand Generation, SDRs, and Sales on initiatives to improve lead-to-opportunity conversionDevelop strategies for testing, optimizing, and scaling successful ad campaignsUnderstand the full buyer's journey and proactively consider how growth marketing can support at every stage in the journey through paid digital ad channelsAnalyze, communicate, and present results of paid search campaigns to cross-functional stakeholdersRequirements
Proven experience in B2B SaaS performance marketing, digital marketing, or growth marketing role - 5+ years preferredStrong business acumen with demonstrated success implementing paid digital performance media channels, specifically SEMExperience with other channels such as paid social, programmatic display, YouTube is a plusFluency with digital ad channel data, metrics, measurement, and analyticsSolid understanding of experimentation, A/B testing, and basic SQLAbility to lead multiple initiatives and deliver under tight deadlinesExperience building strong rapport and partnership with Demand Generation, MOPS, GTM Ops, SDRs, and SalesProduct-led growth experience is a plusMust be willing to work in office 2 days per week on Wednesday and Thursday
Compensation
The expected salary range for this role is $126,560 - $158,200. However, the starting base pay will depend on a number of factors including the candidate's location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.
Brex is the AI-powered spend platform. We help companies spend with confidence with integrated corporate cards, banking, and global payments, plus intuitive software for travel and expenses. Tens of thousands of companies from startups to enterprises - including DoorDash, Flexport, and Compass - use Brex to proactively control spend, reduce costs, and increase efficiency on a global scale.
Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We're committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.
Marketing at Brex
The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers - across Revenue Marketing, Product Marketing, and Brand Marketing - are responsible for acquiring new customers and have a deep understanding of the business. We're a highly cross-functional team and partner most closely with the Product, Sales, Business Development, and Design teams to show our prospects and customers how we can help them reach their full potential.
What you'll do
As the Senior Growth Marketing Manager, your core objective will be to develop strategy, campaign planning, execution, and measurement of paid search advertising campaigns that drive revenue for Brex. You will focus on evaluating and improving the paid search advertising campaign and channel mix across the buyer's journey to drive optimal conversions for our sales funnel. The ideal candidate is someone who can both develop a holistic strategy and execute by working cross-functionally to drive optimal results.
ResponsibilitiesDefine and manage paid search campaign strategy to achieve paid acquisition targets and lower customer acquisition costsOwn operations, optimization, and execution across all paid search ad channels (Google Ads, Bing Ads, etc) to deliver against pipeline creation (growth) and ROI (quality) goals for the businessTest and optimize on a per-channel basis to improve search ad campaign performanceIdentify and deliver innovation opportunities to bring fresh, creative thinking to ensure Brex leverages paid search ad channels to the fullest extentDrive initiatives on performance-driven CRO through ads and landing page experiencesPartner with Demand Generation, SDRs, and Sales on initiatives to improve lead-to-opportunity conversionDevelop strategies for testing, optimizing, and scaling successful ad campaignsUnderstand the full buyer's journey and proactively consider how growth marketing can support at every stage in the journey through paid digital ad channelsAnalyze, communicate, and present results of paid search campaigns to cross-functional stakeholdersRequirements
Proven experience in B2B SaaS performance marketing, digital marketing, or growth marketing role - 5+ years preferredStrong business acumen with demonstrated success implementing paid digital performance media channels, specifically SEMExperience with other channels such as paid social, programmatic display, YouTube is a plusFluency with digital ad channel data, metrics, measurement, and analyticsSolid understanding of experimentation, A/B testing, and basic SQLAbility to lead multiple initiatives and deliver under tight deadlinesExperience building strong rapport and partnership with Demand Generation, MOPS, GTM Ops, SDRs, and SalesProduct-led growth experience is a plusMust be willing to work in office 2 days per week on Wednesday and Thursday
Compensation
The expected salary range for this role is $126,560 - $158,200. However, the starting base pay will depend on a number of factors including the candidate's location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.