Sr. Specialist, Global Products Marketing, Presource

Sr. Specialist, Global Products Marketing, Presource at Cardinal Health in Boise, Idaho, United States Job Description What Product and Solutions Marketing contributes to Cardinal Health Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services. This role is supporting the Medical Segment Solutions business, specifically the Presource Products and Services franchise, and a portfolio including Chemotherapy, Dental, Fluid Management, Lab, Organ Procurement, and Veterinary kits. Presource Products and Services delivers insight-driven procedural solutions and products enabling the customer to drive efficiencies in patient care. The product that we manage is the aggregation and delivery of procedure-specific 'bundle' that contains the necessary disposable intraoperative supplies for a surgical or medical procedure. Presource is comprised of over 18 kit product categories, 17+ GPO contracts, over 36,000 finished good SKUs, and ships over 83M units of product each year. Presource Global Product Marketing develops a suite of components, strategic relationships and procedural packs. In this role you are the owner of the upstream and downstream strategy for various procedural portfolio of products. This role reports directly to the Sr. Manager, Global Product Marketing. Job Summary The Sr Specialist, Product and Solutions Marketing plans and coordinates the logistics of conferences, congresses, and events to increase product and brand awareness. This job prepares new product information, plans events (e.g., identifying/negotiating price for event space, determining event agendas, coordinating event marketing, etc.), sets up exhibition space and displays promotional materials. This job also manages program budgets and measures lead generation resulting from events. Responsibilities + Develop / drive strategy and results for the procedural kit portfolios + Responsible for upstream and downstream activities including procedural assessment and insight development, creation and global commercialization of products + Demonstrate basic marketing and product management disciplines necessary for building business plans, product plans and roadmaps. + Analyze and make product recommendations based on market trends, customer needs, and competitive positioning for targeted segments and channels. + Translate market and customer needs across multiple channels into clearly defined p To view full details and how to apply, please login or create a Job Seeker account