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Idaho State Job Bank

Marketing Operations Sr. Manager

Idaho State Job Bank, Boise, Idaho, United States, 83708


Marketing Operations Sr. Manager at Verint Systems, Inc. in Boise, Idaho, United States Job Description At Verint, we believe customer engagement is the core of every global brand. Our mission is to help organizations elevate Customer Experience (CX) and increase workforce productivity by delivering CX Automation. We hire innovators with the passion, creativity, and drive to answer constantly shifting market challenges and deliver impactful results for our customers. Our commitment to attracting and retaining a talented, diverse, and engaged team creates a collaborative environment that openly celebrates all cultures and affords personal and professional growth opportunities. Learn more at . Overview of Job Function: Verint is looking for a Senior Manager of Marketing Operations to join the Global Marketing Operations team. The Senior Manager will report directly to the Marketing Operations Senior Director. The Senior Manager will work closely with the Marketing Operations team to ensure a seamless request to execution process, managing requests from the Americas Demand Generation team, and Analytical Marketing team. The Senior Manager will work to ensure that marketing technologies are leveraged to their fullest extent. The Senior Manager will participate in project planning and will support the team as the professional go-to leader on day-to-day issues and will play a key role in ongoing and ad-hoc reporting. Principal Duties and Essential Responsibilities: + Marketing Technology: translate business needs into clear actionable plans for the relevant tool. + Wrike + Maintain the marketing spaces and requests processes between Marketing Operations and the AMER Programs Marketing team to ensure full alignment, while also taking into consideration any other teams impacted (such as Digital and Growth teams). + Support the marketing automation campaigns needs required by Analytical Marketing, Americas Program Marketing, social & paid campaigns, and website () via Wrike. + Ensure structure of requested global and cluster campaign email series and related assets are in alignment with global processes and tool capabilities. + Monitor and gain clarification (as needed) for segmentation requests and raise concerns around contact segmentation overlap. + Serve as a member of the Wrike Governance Committee. + ZoomInfo + Assist with training globally related to SalesOS. + Create and monitor Audiences and Workflows tied to all Analytical Marketing programs. + Manage and monitor user licensing. + Conversica + Manage setup a To view full details and how to apply, please login or create a Job Seeker account