Genesis Technology Services Limited
Marketing Technology Manager
Genesis Technology Services Limited, Long Island City, New York, United States, 11101
Our mission at Duolingo is to develop the best education in the world and make it universally available. But we’ve got more left to do — and that’s where you come in!
Ensure all your application information is up to date and in order before applying for this opportunity.Duolingo is the world's most popular learning app. Beyond our core learning product, we also offer English proficiency testing with the Duolingo English Test, and are bringing new subjects into the Duolingo app, where people can develop their Math and Music skills.We are building a world-class marketing organization at Duolingo with the goal to make a significant impact on the company's rapid global growth. We are both innovative and rigorous as we build out our marketing analytics function. For this growing team, we're looking for a curious marketing technology analyst to help us expand the foundations of measuring and understanding the impact of our media spend. You will serve as a bridge between marketing and the growth infrastructure engineering team and play a key role in enabling more data-driven marketing campaigns for Duolingo.You Will...Be the thought leader and business owner for all MarTech related topics for DuolingoManage data integrations for our mobile attribution platforms (Mobile Measurement Partners, Google Firebase SDK, etc.)Collaborate with engineering on SDK implementations, privacy regulation compliance, and data sharing and backend integration for our performance marketing campaignsOwn existing marketing reporting, data, and dashboardsLead root cause investigations to diagnose data issues and implement fixesPartner with marketers to develop new dashboards and metrics as neededKeep up to date with industry trends such as evolving data privacy policies, and propose internal solutions to mitigate impactServe as the main point of contact for agency and ad platform analytics teams, and lead joint data projectsAct as the main point of contact with our Growth Infrastructure engineering team by translating business needs to define technical project requirementsYou Have...Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or another related STEM degree fieldAt least 6 to 8 years of experience as a marketing technology analyst working in the app marketing spaceExperience with digital privacy policies such as Apple’s App Tracking Transparency FrameworkStrong expertise using SQL to extract, clean, and transform data in large, complex, nested, databasesExpertise working with R, Python, or other statistical softwareProficiency with data visualization tools such as Tableau or Data Studio for data analysis, insight synthesis and presentationStrong ability to translate technical details into digestible summaries for a non-technical audienceExcellent written and verbal communication skills with meticulous attention to detailDemonstrated strong intellectual curiosityAble to work from or relocate to our New York officeExceptional Candidates Will Have...Experience querying large data warehouses (e.g. AWS/Redshift and Google Cloud)An impressive Duolingo XP or streak!We invest in and support our Duos! This role is eligible for a robust compensation package of base salary, equity, and Duolingo’s world-class benefits. The starting base salary range for this role is, $93,500 - $284,000. Actual salary may vary based on level, work experience, performance, and other factors evaluated during the hiring process.Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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Ensure all your application information is up to date and in order before applying for this opportunity.Duolingo is the world's most popular learning app. Beyond our core learning product, we also offer English proficiency testing with the Duolingo English Test, and are bringing new subjects into the Duolingo app, where people can develop their Math and Music skills.We are building a world-class marketing organization at Duolingo with the goal to make a significant impact on the company's rapid global growth. We are both innovative and rigorous as we build out our marketing analytics function. For this growing team, we're looking for a curious marketing technology analyst to help us expand the foundations of measuring and understanding the impact of our media spend. You will serve as a bridge between marketing and the growth infrastructure engineering team and play a key role in enabling more data-driven marketing campaigns for Duolingo.You Will...Be the thought leader and business owner for all MarTech related topics for DuolingoManage data integrations for our mobile attribution platforms (Mobile Measurement Partners, Google Firebase SDK, etc.)Collaborate with engineering on SDK implementations, privacy regulation compliance, and data sharing and backend integration for our performance marketing campaignsOwn existing marketing reporting, data, and dashboardsLead root cause investigations to diagnose data issues and implement fixesPartner with marketers to develop new dashboards and metrics as neededKeep up to date with industry trends such as evolving data privacy policies, and propose internal solutions to mitigate impactServe as the main point of contact for agency and ad platform analytics teams, and lead joint data projectsAct as the main point of contact with our Growth Infrastructure engineering team by translating business needs to define technical project requirementsYou Have...Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or another related STEM degree fieldAt least 6 to 8 years of experience as a marketing technology analyst working in the app marketing spaceExperience with digital privacy policies such as Apple’s App Tracking Transparency FrameworkStrong expertise using SQL to extract, clean, and transform data in large, complex, nested, databasesExpertise working with R, Python, or other statistical softwareProficiency with data visualization tools such as Tableau or Data Studio for data analysis, insight synthesis and presentationStrong ability to translate technical details into digestible summaries for a non-technical audienceExcellent written and verbal communication skills with meticulous attention to detailDemonstrated strong intellectual curiosityAble to work from or relocate to our New York officeExceptional Candidates Will Have...Experience querying large data warehouses (e.g. AWS/Redshift and Google Cloud)An impressive Duolingo XP or streak!We invest in and support our Duos! This role is eligible for a robust compensation package of base salary, equity, and Duolingo’s world-class benefits. The starting base salary range for this role is, $93,500 - $284,000. Actual salary may vary based on level, work experience, performance, and other factors evaluated during the hiring process.Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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