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Spark Foundry

Manager- Digital Media Planning

Spark Foundry, Seattle, Washington, us, 98127


Spark Foundry , established in 2017, is an advertising agency that provides media selection services. It is based in Chicago, with offices also in Detroit, New York City, Seattle, Los Angeles, San Francisco, and other locations worldwide. The agency currently has over 2,000 employees. Spark Foundry, part of the Publicis Media operating system, is a subsidiary of Publicis Groupe, a Paris-based holding company which is the world’s third largest communications group and the world’s second largest media counsel and media buying group.

Read the overview of this opportunity to understand what skills, including and relevant soft skills and software package proficiencies, are required.Job Description

Social Media Expert, should develop, execute, and daily optimize campaigns.Develop strategic media recommendations with supporting rationale.Manage and analyze campaigns, and recommend tactical changes to maximize campaign performance.Assist in analysis of research to develop strategies and tactics.Work with analytics, trafficking, ad-serving, and finance departments as part of the media management process.Manage day-to-day plan changes and maintenance of media plans.Respond to competitive requests.Research and compile competitive data, bringing onboard understanding across 3 Cs: Category, Consumer, Competition.Understanding of digital tools and platforms, comScore, Reach Planner, Similar Web, along with Google Ads and Meta Business Manager.Experience in screen neutral or TV++ planning will be an added advantage.Other responsibilities as assigned.Qualifications

Knowledge of all aspects of social and display media (Web & Mobile).Basic understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements.Ability to prioritize and multi-task, work successfully with teams, and work under pressure.Strong communication, project management, and time management skills.Working knowledge of Excel, PowerPoint, and Microsoft Word.Additional Information

Publicis Groupe Commitment to Diversity & Equity Policy:Publicis Groupe is deeply committed to diversity and inclusion at every level of the organization. It reflects our core values and embodies our purpose of building a great company enabling human potential. We have a deep-rooted appreciation for how diversity of thought drives innovation, and we ground that value in a culture of collaboration and connected thinking.Diversity & inclusion are

business imperatives

on which Publicis Groupe will not negotiate.Our core values

VIVA LA DIFFERENC’E

celebrate differences.Our strategy focuses on bringing together teams with diverse perspectives, disciplines, and experiences.Equal Employment Commitment:We provide equal opportunities to all our employees and to all eligible applicants for employment in our company.Our decisions will be based solely on performance, merit, competence, and potential.We shall have fair, transparent, and clear employee policies which promote diversity and equality.

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