Marketing Specialist

DescriptionWe have a Marketing Specialist position available at our Administration Center in Eau Claire! We are looking for someone to raise brand awareness to drive sales for the company, our services, and our products. At CCFBank we are in the business of Making More Possible by delivering exceptional customer experiences every interaction, every day.What does a day look like as a Marketing Specialist?As a Marketing Specialist, you will lead all aspects of an assigned focus area's marketing efforts with a curious and self-driven approach. The ideal candidate possesses the ability to take initiative and has a keen interest in expanding their knowledge and skills in marketing. The role will contribute to the continuous advancement of our online presence and brand awareness, develop and execute marketing strategies and seek new growth opportunities. This position will uphold and embrace CCF's Mission, Vision, and Values every day.Primary Responsibilities:Conduct market research: analyze data to identify target audience, market trends, and competitors to create effective marketing strategies.Develop marketing campaigns: create and execute marketing campaigns across multiple channels that align with business goals and convert the target audience.Create marketing materials: Develop marketing materials, such as brochures, flyers, videos, and social media posts, that communicate the brand's message efficiently and creatively.Run website and social media: Maintain and update website and social media platforms with content that drives traffic and engagement.Monitor & optimize campaign performance: Track and analyze campaign performance using analytics tools to measure effectiveness and identify opportunities for optimization.Operate proactively: identify new opportunities/enhancements and provide potential solutions. Stay up to date with market trends and industry best practices.Maintains and assures compliance with all Bank policies, procedures and processes, and all applicable state and federal banking laws, rules and regulations; adheres to Bank Secrecy Act (BSA) responsibilities that are specific to the position.Performs other duties as assigned.Must haves:Bachelors degree in Marketing or related field.Note: Five (5) years of directly related experience may be considered in lieu of the Bachelor's degree.Three (3) years of marketing experience.Knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator) and/or Canva.Knowledge of Hubspot email & marketing automation.Knowledge of Social Media platform management (LinkedIn, X, Google +, Facebook, Tik Tok, etc.).Ability to travel to various branch locations.What's in it for you?Full Time, 40 hours per week.Monday - Friday work week.Opportunity for remote or hybrid work.Competitive pay.Eligible for an annual bonus of 1.5%-3% of your salary based on company goals and performance.Perks:Health, Vision & Dental Plans: Because healthy smiles are important.Health Savings Account (HSA) with CCF Contributions: Save for those medical expenses that you weren't expecting.Health Reimbursement Arrangement: Be reimbursed for qualifying medical expenses by making smart health care decisions.Flexible Spending Account: For those unexpected medical expenses.Employer Paid Life Insurance and Long-Term Disability Plans: We've got your back (and your future).Voluntary Life Insurance and Short-Term Disability Plans: Because life is unpredictable.Accident and Critical Illness Plans: Just in case you decide to take up extreme knitting.Hospital Indemnity: We will help cover additional hospital expenses.401K Retirement Plan and Company Match: Retirement goals? We've got you covered.Paid Time Off, Bereavement Leave, and Paid Holidays: Rest, recharge, and celebrate your loved ones.Parental Leave: Because parenting is the ultimate adventure.Company-Wide Wellness Program: Yoga, smoothies, and mental high-fives.Employee Achievement Program: Here to help you through the good times and the bad.Colleague Referral Program: Refer a friend, get a virtual high-five (and maybe a bonus).Professional Development Reimbursement Program: Learn and grow with us!Career Planning: Plot your career trajectory.Colleague Pricing on Secondary Market Mortgage Loans: Because everyone deserves a castle (or a cozy cottage).Colleague Beyond Save & Spend Accounts Perks: Unlock exclusive pricing on our deposit products.What can you expect from us?At CCFBank you are more than just a number, you are a partner to our team. We are dedicated to investing in our colleagues and providing them with tools they need to grow and develop their careers.We prioritize the needs of our community by allocating resources and encouraging colleague involvement across the regions we operate in. We are proud to be a part of our local communities, and we look forward to continuing to support and serve them.Apply online at ccf.usIf you need assistance applying, contact us at HR@ccf.us and we will attempt to meet your needs.In evaluating candidates for this position, CCFBank may consider a combination of education, training, and experience which provides the necessary knowledge, skills, and abilities to perform the duties of this position.CCFBank is committed to fostering and cultivating an inclusive and diverse culture and we are proud to be an Equal Opportunity Employer, including disability and veterans.