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Upwardly Global

Chief Communications & Marketing Officer

Upwardly Global, Long Island City, New York, United States, 11101


The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.Title: Chief of Communications & Marketing Officer (CCMO)Reports to: President and Chief Executive Officer (CEO)Location: NY, SF, DC or ChiFLSA Status: Exempt

About the Organization:

Over the last two decades, Upwardly Global has supported thousands of immigrant, refugee, and asylee professionals in transitioning from poverty or exclusion to skill-aligned, thriving-wage careers through its customizable Career Coaching Program and comprehensive approach to integrating skilled immigrants into the U.S. job market. Upwardly Global is a data-driven, innovative organization that operates out of four major U.S. markets and provides remote services to several parts of the country. It is unwavering in its commitment to a diverse and inclusive culture where every voice matters.

Upwardly Global provides a range of career-readiness products and services to directly support immigrant, refugee, and asylee job seekers as well as employer partners and immigrant-serving organizations, including workforce services, community colleges, and refugee resettlement systems. Our comprehensive suite includes Upwardly Global’s e-learning platform, coaching assistance, reskilling and upskilling programs, and mentorship and technical support.

The Opportunity:

As our Chief Communications & Marketing Officer (CCMO) at Upwardly Global, you'll be the driving force behind our communications, shaping strategic direction and creatively advancing our brand and marketing strategies to set Upwardly Global up as an industry leader. This role is equal parts strategy, team leadership, and rolling up your sleeves to make things happen. You will be leading an engaged, successful marketing & communications team, crafting culture and developing talent aligned to our purpose and values.

In this key position, you'll collaborate with diverse partners across various geographies to spearhead marketing, advocacy, and storytelling initiatives. These initiatives are designed to amplify our impact, boost revenue, and strengthen community action and partnerships. Your leadership will ensure our messaging resonates widely and meets the specific needs of our targeted audiences, maintaining alignment with our overarching goals.

Our ideal candidate is a seasoned and creative leader with a depth of experience both developing and executing strategies, bringing them to life through inspiring and impactful multi-channel communications. An Individual who inspires and engages deeply while making strategic, intelligent decisions. The ideal candidate is ambitious, thrives on collaborative energy, and consistently celebrates team successes while learning from setbacks to remain aligned with strategic goals.

Job Responsibilities:

Setting the Strategic Direction: Develop and execute a strategic vision for the organization's thought leadership initiatives, aligning with organizational goals and industry trends.

Stakeholder Engagement: Develop and own an integrative framework to effectively engage and influence our stakeholders to address employment barriers for immigrants and expand our reach and impact.

Stakeholder Relationships: Maintaining robust relationships with key stakeholders, including internal stakeholders like other C-suite executives and the board of directors, as well as external stakeholders such as media, partners, and influencers.

Public Awareness and Media Relations: Oversee public awareness and elevate our media presence. Plan and execute targeted media campaigns to reach the target audience.

Brand Enhancement & Alignment: Elevate the organization’s brand visibility and reputation through targeted marketing campaigns and effective public relations strategies.

Strategic Messaging: Develop and execute multi-faceted messaging campaigns that challenge conventional wisdom and promote effective solutions.

Content Development: Oversee the creation of compelling content, including articles, op-eds, and presentations, to position Upwardly Global as a thought leader.

Communications: Oversee all external and internal communications functions including public relations, executive communications, crisis communications, content development, social media, and website.

Marketing: Create and execute a robust innovative marketing strategy for our products and tools offered to ecosystem and workforce partners.

Market Expansion: Successfully enter new markets or customer segments, developing tailored marketing strategies.

Educational Initiatives: Develop and implement initiatives to educate the public, employers, and the media on the potential and value of immigrant and refugee professionals.

Research and Insights: Utilize Upwardly Global’s wealth of insights to drive thought leadership initiatives.

ROI and Metrics: Demonstrate a strong return on investment (ROI) for marketing activities, providing clear metrics that show the impact of marketing efforts.

Work Environment/Physical Requirements:

Requires the ability to travel regionally and nationally; travel up to 25%.

Qualifications:

10+ years of successful experience in communications and marketing, overseeing brand strategy and creative deliverables.

5+ years of experience in leadership roles with increasing responsibilities.

A proven track record of visionary leadership in developing and promoting thought leadership initiatives.

Demonstrated success in developing and managing a full-scale external relations and communications operation.

Demonstrated creativity and ability to think strategically.

Exceptional written and verbal communication skills, and public speaking skills.

Familiarity with issues related to employment opportunity equity and the unique challenges faced by immigrant and refugee professionals is highly desirable.

Strong passion for social justice issues and demonstrated commitment to diversity, equity, inclusion, and belonging in the workplace is required.

Join us on our mission to eliminate employment barriers and shape a more inclusive and equitable future. As the CCMO at Upwardly Global, you will be a driving force in advancing thought leadership that transforms perceptions and creates meaningful impact in the realm of employment opportunity equity.

Salary Range Transparency:

Central Region: $200,000 - $225,000 USD per year

Western/Eastern Region: $215,000 - $235,000 USD per year

Salary Range Disclaimer:

The base salary range represents the low and high end of the Indeed salary range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Upwardly Global's total compensation package for employees. Benefits include a paid time off policy, hybrid or remote work schedule, medical/dental/vision insurance, short-term disability insurance, life insurance and retirement plan with employer match.

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Upwardly Global is deeply committed to building a workplace where inclusion is not only valued but prioritized. We’re proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment.

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