Tbwa Chiat/Day Inc
Senior Project Manager, Social Media New New York, New York, United States
Tbwa Chiat/Day Inc, Long Island City, New York, United States, 11101
Our Vision : To make New York City the global model for inclusive innovation and economic growth, fueled by the City’s diverse people and businesses.
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.Our Mission : Creating a vibrant, inclusive, and globally competitive economy for all New Yorkers.Position Overview : As a member of the social media team which sits in the Public Affairs department, the Senior Project Manager (SPM) of social media is responsible for the implementation of NYCEDC’s social media strategy by crafting compelling content and launching and managing ad campaigns to NYCEDC-owned social media channels. The SPM reports to the AVP of social media and works closely with External Affairs, interdisciplinary project teams, a wide range of stakeholders, and other city agencies to develop social-first content plans and ad campaigns. The ideal candidate will be detail-oriented with a passion for social media storytelling and data-driven marketing.Collaborate with the social media director and social media managers to implement the social media strategy for their portfolio, aligning social media campaigns and multimedia storytelling series with organizational priorities.Write and publish engaging social media posts, ensuring brand voice consistency.Create content plans including video and graphics for channels underneath the NYCEDC umbrella.Create social media toolkits for stakeholders to use to support key NYCEDC announcements.Develop and manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.Conduct A/B testing on ad campaigns to optimize performance.Stay current with social media trends and advertising best practices.Collaborate with the creative producer and marketing team to produce visually appealing content.Monitor social media channels, analyze performance data, and provide actionable insights for organic and paid social media content.Qualifications:Bachelor’s degree in Marketing, Communications, or equivalent.3-5 years of experience in social media management, with a focus on copywriting and multimedia creation.Strong writing skills with a portfolio showcasing creative and effective social media copy. Experience with social media advertising platforms (e.g., Meta Ads Manager, LinkedIn Campaign Manager).Proficiency using social media analytics tools to measure campaign performance.Ability to multitask and manage multiple projects simultaneously.Excellent attention to detail and organizational skills.Proficiency with digital multimedia tools (PowerPoint, social metrics, video creation, Canva, etc.).Bi-lingual Spanish (written and spoken) a plus.New York City resident (required within 180 days of hire).Salary Range:
$78,000 - $80,000 USDAbout Us:
New York City Economic Development Corporation is a mission-driven, nonprofit organization that works for a vibrant, inclusive, and globally competitive economy for all New Yorkers. We take a comprehensive approach, through four main strategies: strengthen confidence in NYC as a great place to do business; grow innovative sectors, with a focus on equity; build neighborhoods as places to live, learn, work, and play; and deliver sustainable infrastructure for communities and the city’s future economy.NYCEDC is committed to offering competitive benefits to support employee health, happiness, and work-life balance. We offer comprehensive benefits and unique perks to ensure NYCEDC employees flourish in their professional and personal lives:Medical, dental, and pharmacy plansVision and hearing benefitsFlexible spending accounts for healthcare and dependent careShort term and long-term disability coverage100% employer-covered life insurance and supplemental life insurance coverageUp to 25 vacation daysFloating Holidays and Summer FridaysParental leave - up to 20 paid weeksRetirement savings programs
Company-paid 401(a) defined contribution plan457(b) tax-advantaged retirement savings plan
Tuition Reimbursement programContinuing education and professional developmentPublic Service Loan Forgiveness (PSLF) eligible employerCollege savings planA Calm.com membership for mindfulness and mental health supportEmployee discounts through Plum Benefits, Student Loan Servicing tools, and much moreBenefits listed above may vary based on the length and nature of your employment with New York City Economic Development Corporation. These benefits are subject to be modified at any time, at the discretion of the organization.The New York City Economic Development Corporation is an Equal Opportunity Employer. Our Diversity, Equity, and Social Responsibility Mission is to create a People First strategy by attracting, retaining, and engaging a diverse and talented workforce. Like the city of New York, NYCEDC knows our strength comes from each of our connected parts, making the fabric of our organization better and stronger because of our unique employees' talents.For more information, visit our website at edc.nyc.Apply for this job * indicates a required fieldFirst Name *Last Name *Email *Phone *Resume/CV *Enter manuallyAccepted file types: pdf, doc, docx, txt, rtfAre you currently a New York City resident? * Select...If you are not currently a New York City resident, would you be willing to relocate? Note: NYCEDC requires NYC residency within 180 days of hire and does not provide relocation assistance. * Select...Are you currently authorized to work in the United States for any employer? * Select...Will you now or in the future require sponsorship or work authorization to work within the United States? * Select...Are you related to an active NYCEDC employee? * Select...What are your salary expectations? *Please submit your portfolio (attachment option):Accepted file types: pdf, doc, docx, txt, rtfPlease submit your portfolio (link option):U.S. Standard Demographic Questions We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.How would you describe your gender identity? (mark all that apply) Select...How would you describe your racial/ethnic background? (mark all that apply) Select...How would you describe your sexual orientation? (mark all that apply) Select...Do you identify as transgender? Select...Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? Select...Are you a veteran or active member of the United States Armed Forces? Select...
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Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.Our Mission : Creating a vibrant, inclusive, and globally competitive economy for all New Yorkers.Position Overview : As a member of the social media team which sits in the Public Affairs department, the Senior Project Manager (SPM) of social media is responsible for the implementation of NYCEDC’s social media strategy by crafting compelling content and launching and managing ad campaigns to NYCEDC-owned social media channels. The SPM reports to the AVP of social media and works closely with External Affairs, interdisciplinary project teams, a wide range of stakeholders, and other city agencies to develop social-first content plans and ad campaigns. The ideal candidate will be detail-oriented with a passion for social media storytelling and data-driven marketing.Collaborate with the social media director and social media managers to implement the social media strategy for their portfolio, aligning social media campaigns and multimedia storytelling series with organizational priorities.Write and publish engaging social media posts, ensuring brand voice consistency.Create content plans including video and graphics for channels underneath the NYCEDC umbrella.Create social media toolkits for stakeholders to use to support key NYCEDC announcements.Develop and manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.Conduct A/B testing on ad campaigns to optimize performance.Stay current with social media trends and advertising best practices.Collaborate with the creative producer and marketing team to produce visually appealing content.Monitor social media channels, analyze performance data, and provide actionable insights for organic and paid social media content.Qualifications:Bachelor’s degree in Marketing, Communications, or equivalent.3-5 years of experience in social media management, with a focus on copywriting and multimedia creation.Strong writing skills with a portfolio showcasing creative and effective social media copy. Experience with social media advertising platforms (e.g., Meta Ads Manager, LinkedIn Campaign Manager).Proficiency using social media analytics tools to measure campaign performance.Ability to multitask and manage multiple projects simultaneously.Excellent attention to detail and organizational skills.Proficiency with digital multimedia tools (PowerPoint, social metrics, video creation, Canva, etc.).Bi-lingual Spanish (written and spoken) a plus.New York City resident (required within 180 days of hire).Salary Range:
$78,000 - $80,000 USDAbout Us:
New York City Economic Development Corporation is a mission-driven, nonprofit organization that works for a vibrant, inclusive, and globally competitive economy for all New Yorkers. We take a comprehensive approach, through four main strategies: strengthen confidence in NYC as a great place to do business; grow innovative sectors, with a focus on equity; build neighborhoods as places to live, learn, work, and play; and deliver sustainable infrastructure for communities and the city’s future economy.NYCEDC is committed to offering competitive benefits to support employee health, happiness, and work-life balance. We offer comprehensive benefits and unique perks to ensure NYCEDC employees flourish in their professional and personal lives:Medical, dental, and pharmacy plansVision and hearing benefitsFlexible spending accounts for healthcare and dependent careShort term and long-term disability coverage100% employer-covered life insurance and supplemental life insurance coverageUp to 25 vacation daysFloating Holidays and Summer FridaysParental leave - up to 20 paid weeksRetirement savings programs
Company-paid 401(a) defined contribution plan457(b) tax-advantaged retirement savings plan
Tuition Reimbursement programContinuing education and professional developmentPublic Service Loan Forgiveness (PSLF) eligible employerCollege savings planA Calm.com membership for mindfulness and mental health supportEmployee discounts through Plum Benefits, Student Loan Servicing tools, and much moreBenefits listed above may vary based on the length and nature of your employment with New York City Economic Development Corporation. These benefits are subject to be modified at any time, at the discretion of the organization.The New York City Economic Development Corporation is an Equal Opportunity Employer. Our Diversity, Equity, and Social Responsibility Mission is to create a People First strategy by attracting, retaining, and engaging a diverse and talented workforce. Like the city of New York, NYCEDC knows our strength comes from each of our connected parts, making the fabric of our organization better and stronger because of our unique employees' talents.For more information, visit our website at edc.nyc.Apply for this job * indicates a required fieldFirst Name *Last Name *Email *Phone *Resume/CV *Enter manuallyAccepted file types: pdf, doc, docx, txt, rtfAre you currently a New York City resident? * Select...If you are not currently a New York City resident, would you be willing to relocate? Note: NYCEDC requires NYC residency within 180 days of hire and does not provide relocation assistance. * Select...Are you currently authorized to work in the United States for any employer? * Select...Will you now or in the future require sponsorship or work authorization to work within the United States? * Select...Are you related to an active NYCEDC employee? * Select...What are your salary expectations? *Please submit your portfolio (attachment option):Accepted file types: pdf, doc, docx, txt, rtfPlease submit your portfolio (link option):U.S. Standard Demographic Questions We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.How would you describe your gender identity? (mark all that apply) Select...How would you describe your racial/ethnic background? (mark all that apply) Select...How would you describe your sexual orientation? (mark all that apply) Select...Do you identify as transgender? Select...Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? Select...Are you a veteran or active member of the United States Armed Forces? Select...
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