Tbwa Chiat/Day Inc
Senior Manager, Product Marketing
Tbwa Chiat/Day Inc, Long Island City, New York, United States, 11101
Altana is the world’s first Value Chain Management System, a collaborative, public-private network that enables customers to take command of their extended supplier and distribution networks from raw material origins to the sale of finished products. By applying artificial intelligence to the world’s largest body of supply chain data, Altana reveals these previously opaque global networks and powers workflows across them. Customers like Boston Scientific, L.L.Bean, Maersk, US Customs and Border Protection, and the UK Department of Business and Trade use Altana to build secure, resilient, efficient, and sustainable global value chains.
Considering making an application for this job Check all the details in this job description, and then click on Apply.We have built a fundamental understanding of how the world’s economy works, and the implications for global resiliency, sustainability and opportunity are enormous. Backed by leading investors and used by the world’s most important organizations, Altana’s mission is to power a new era of globalization organized around trusted value chain networks.This is a lofty mission, and our success depends on building a diverse, global team and creating an environment in which they can thrive. We operate in accordance with our values: we embrace reality as we work to change it; we focus on value creation, not capture; we foster diversity and embrace difference; and, we go on offense. When you join Altana, you’ll be joining a vibrant, collaborative team working together to solve complex problems with the potential for global societal impact.The Opportunity at AltanaWe are hiring for a Senior Manager of Product Marketing who will be responsible for bringing Altana’s product positioning and GTM strategy to life by shaping how our products are positioned, communicated, and perceived in the market. You’ll report to the VP of Product Marketing as one of the first hires who will help shape the function within Altana.You WillBecome an expert on the market and Altana’s audiences and product offerings through internal and external researchDesign and execute go-to-market strategies for new and existing products to support revenue growth and market penetrationDevelop competitive intelligence and form messaging and materials to support Altana’s differentiation in the marketLead commercial strategy and execution for new product launches including positioning, pricing, packaging, and internal enablementCollaborate with marketing team members to execute effective campaigns to promote product benefits to target audiencesOwn collateral creation across the customer journey from awareness to loyalty, supporting marketing, sales, and customer success teams to communicate product value across each stageYou Are5-7 years of experience in product marketing, preferably in the B2B tech industry, with a proven track record of driving successful go-to-market strategiesExceptional written and verbal communication skills, with the ability to craft clear and persuasive messaging for diverse audiences in both the public and private sectorsExperience and comfort with taking complex problems and simplifying them into understandable and approachable solutionsWhy it’s great to work at Altana
We love to collaborate, and we win as a team!We are committed to engineering excellenceWe value personal and professional developmentWe learn from diverse backgrounds and perspectivesWe impact the world, from enabling developing countries to identifying drug traffickersAt Altana, we believe that a diverse workforce enables greater creativity, performance, and adaptability. We’re proud to be an equal opportunity employer and welcome you to join us as you are. Our employment opportunities and decisions are based on business needs and individual qualifications, without regard to race, color, religious creed, national origin, ancestry, age, physical or mental disability, medical condition, marital status, sexual orientation, gender identity or expression, genetic information, family care or medical leave status, military or veteran status, or any other characteristic protected by the laws or regulations in the areas in which we operate. We prohibit discrimination and harassment of any type, in any situation.
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Considering making an application for this job Check all the details in this job description, and then click on Apply.We have built a fundamental understanding of how the world’s economy works, and the implications for global resiliency, sustainability and opportunity are enormous. Backed by leading investors and used by the world’s most important organizations, Altana’s mission is to power a new era of globalization organized around trusted value chain networks.This is a lofty mission, and our success depends on building a diverse, global team and creating an environment in which they can thrive. We operate in accordance with our values: we embrace reality as we work to change it; we focus on value creation, not capture; we foster diversity and embrace difference; and, we go on offense. When you join Altana, you’ll be joining a vibrant, collaborative team working together to solve complex problems with the potential for global societal impact.The Opportunity at AltanaWe are hiring for a Senior Manager of Product Marketing who will be responsible for bringing Altana’s product positioning and GTM strategy to life by shaping how our products are positioned, communicated, and perceived in the market. You’ll report to the VP of Product Marketing as one of the first hires who will help shape the function within Altana.You WillBecome an expert on the market and Altana’s audiences and product offerings through internal and external researchDesign and execute go-to-market strategies for new and existing products to support revenue growth and market penetrationDevelop competitive intelligence and form messaging and materials to support Altana’s differentiation in the marketLead commercial strategy and execution for new product launches including positioning, pricing, packaging, and internal enablementCollaborate with marketing team members to execute effective campaigns to promote product benefits to target audiencesOwn collateral creation across the customer journey from awareness to loyalty, supporting marketing, sales, and customer success teams to communicate product value across each stageYou Are5-7 years of experience in product marketing, preferably in the B2B tech industry, with a proven track record of driving successful go-to-market strategiesExceptional written and verbal communication skills, with the ability to craft clear and persuasive messaging for diverse audiences in both the public and private sectorsExperience and comfort with taking complex problems and simplifying them into understandable and approachable solutionsWhy it’s great to work at Altana
We love to collaborate, and we win as a team!We are committed to engineering excellenceWe value personal and professional developmentWe learn from diverse backgrounds and perspectivesWe impact the world, from enabling developing countries to identifying drug traffickersAt Altana, we believe that a diverse workforce enables greater creativity, performance, and adaptability. We’re proud to be an equal opportunity employer and welcome you to join us as you are. Our employment opportunities and decisions are based on business needs and individual qualifications, without regard to race, color, religious creed, national origin, ancestry, age, physical or mental disability, medical condition, marital status, sexual orientation, gender identity or expression, genetic information, family care or medical leave status, military or veteran status, or any other characteristic protected by the laws or regulations in the areas in which we operate. We prohibit discrimination and harassment of any type, in any situation.
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