AnyClip
Marketing Director- New York, NY
AnyClip, Long Island City, New York, United States, 11101
About Us:
If you want to know about the requirements for this role, read on for all the relevant information.
AnyClip is ushering in a new era in video and AI with its proprietary Visual Intelligence Technology. With its unique ability to extract and harness data from video, AnyClip mobilizes latent video libraries and immediately converts them into high performance assets that can be searched, measured and engaging via a single, fully automated and centralized global SaaS platform. The AnyClip Platform is the next generation solution for organizations to share knowledge, organize all of their video content and collaborate and engage within them.
We are seeking a talented and experienced Marketing Director to lead our marketing efforts and drive the growth of our business. If you are a seasoned marketing professional with a proven track record in B2B and B2B2C environments, have a deep understanding of SaaS marketing, and are ready to take on a hands-on leadership role, we want to hear from you.
Join us in shaping the future of our industry and achieving new heights of success.
Position Overview:
As the Marketing Director you will play a pivotal role in shaping the marketing strategy and driving growth at Anyclip. In this role, you will operate largely independently, you will be responsible for managing the marketing budget, and overseeing all aspects of marketing materials and campaigns. Your expertise in SaaS marketing and lead generation will be crucial as you work closely with our sales team to achieve our business goals.
This is a Hybrid role. Working Tuesday and Thursday from the Manhattan Office.
Responsibilities:
Collaborate with Sales representatives on client presentations, demos and any requisite client follow-up as it relates to asset creation or delivery.Own content creation - generate large amounts of diverse, high-quality content, including short-form, medium and long-form pieces for our blog, social media accounts, PR efforts and marcom/sales materialsOwn social media - develop a strategic, measurable plan, and work daily, both manually and through automation tools, to grow our presence on social media, engage influencers, brand AnyClip and generate leads; Social media focus will include exploring new platforms, leveraging AnyClip data and content creatively, and preparing weekly progress reports;Help across marcom channels - play a key role in other activities such as updating the blog and website, developing marcom materials, running e-mail campaigns, planning and implementing event participation (including award and speaking opportunity submission), supporting outsourced PR team, conducting daily marketing research, etc.Oversee the development of marketing collateral, ensuring that all materials align with the brand and messaging strategy.Take charge of the company's events strategy, identifying and planning participation in relevant industry events, conferences, and trade shows.Build and execute a targeted communications strategy that will help us tell AnyClip's story and increase brand awareness and affinityAssist with lead generation, tracking, and conversion activitiesCreate and adjust marketing materials as needed
Requirements:
Minimum of 7 years of marketing experience in B2B or B2B2C environments.Proven track record of selling SaaS solutions to marketers.Experience in the media and entertainment industry is advantageous.Extensive knowledge in lead generation strategies and tactics.Budget management experience.Proficiency in rebranding marketing materials.Strong collaboration and communication skills, with the ability to work closely with the sales team.
AnyClip welcomes candidates from all backgrounds. We’re committed to a fair hiring process free from discrimination.
If your experience is close (even if not a perfect fit) to what we're looking for, please consider applying. Experience comes in many forms – skills are transferable, and passion goes a long way. We know that diversity makes for the best problem-solving and creative thinking, which is why we're dedicated to adding new perspectives to the team and encourage everyone to apply.#J-18808-Ljbffr
If you want to know about the requirements for this role, read on for all the relevant information.
AnyClip is ushering in a new era in video and AI with its proprietary Visual Intelligence Technology. With its unique ability to extract and harness data from video, AnyClip mobilizes latent video libraries and immediately converts them into high performance assets that can be searched, measured and engaging via a single, fully automated and centralized global SaaS platform. The AnyClip Platform is the next generation solution for organizations to share knowledge, organize all of their video content and collaborate and engage within them.
We are seeking a talented and experienced Marketing Director to lead our marketing efforts and drive the growth of our business. If you are a seasoned marketing professional with a proven track record in B2B and B2B2C environments, have a deep understanding of SaaS marketing, and are ready to take on a hands-on leadership role, we want to hear from you.
Join us in shaping the future of our industry and achieving new heights of success.
Position Overview:
As the Marketing Director you will play a pivotal role in shaping the marketing strategy and driving growth at Anyclip. In this role, you will operate largely independently, you will be responsible for managing the marketing budget, and overseeing all aspects of marketing materials and campaigns. Your expertise in SaaS marketing and lead generation will be crucial as you work closely with our sales team to achieve our business goals.
This is a Hybrid role. Working Tuesday and Thursday from the Manhattan Office.
Responsibilities:
Collaborate with Sales representatives on client presentations, demos and any requisite client follow-up as it relates to asset creation or delivery.Own content creation - generate large amounts of diverse, high-quality content, including short-form, medium and long-form pieces for our blog, social media accounts, PR efforts and marcom/sales materialsOwn social media - develop a strategic, measurable plan, and work daily, both manually and through automation tools, to grow our presence on social media, engage influencers, brand AnyClip and generate leads; Social media focus will include exploring new platforms, leveraging AnyClip data and content creatively, and preparing weekly progress reports;Help across marcom channels - play a key role in other activities such as updating the blog and website, developing marcom materials, running e-mail campaigns, planning and implementing event participation (including award and speaking opportunity submission), supporting outsourced PR team, conducting daily marketing research, etc.Oversee the development of marketing collateral, ensuring that all materials align with the brand and messaging strategy.Take charge of the company's events strategy, identifying and planning participation in relevant industry events, conferences, and trade shows.Build and execute a targeted communications strategy that will help us tell AnyClip's story and increase brand awareness and affinityAssist with lead generation, tracking, and conversion activitiesCreate and adjust marketing materials as needed
Requirements:
Minimum of 7 years of marketing experience in B2B or B2B2C environments.Proven track record of selling SaaS solutions to marketers.Experience in the media and entertainment industry is advantageous.Extensive knowledge in lead generation strategies and tactics.Budget management experience.Proficiency in rebranding marketing materials.Strong collaboration and communication skills, with the ability to work closely with the sales team.
AnyClip welcomes candidates from all backgrounds. We’re committed to a fair hiring process free from discrimination.
If your experience is close (even if not a perfect fit) to what we're looking for, please consider applying. Experience comes in many forms – skills are transferable, and passion goes a long way. We know that diversity makes for the best problem-solving and creative thinking, which is why we're dedicated to adding new perspectives to the team and encourage everyone to apply.#J-18808-Ljbffr