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Hubstaff

Facebook Advertising Specialist

Hubstaff, Alsip, Illinois, United States, 60803


Facebook Advertising Specialist - Full Time Company Overview: We are a medical equipment company that partners with local medical clinics to help them attract more patients and grow their practices. This is a remote position to help those clinics from the comfort of your home.

Maximise your chances of a successful application to this job by ensuring your CV and skills are a good match.Our mission is to empower healthcare providers with effective marketing strategies that drive real results. We are looking for a dynamic and results-driven Facebook Marketing Specialist to join our team and help our clients thrive in the digital space.Job Description: As a Facebook Marketing Specialist, you will be responsible for developing, implementing, and managing Facebook advertising campaigns for local medical clinics. Your primary goal will be to create and optimize strategies that attract new patients, increase engagement, and generate leads for our clients. This role requires a deep understanding of Facebook Ads Manager, targeting techniques, and data analysis to ensure the success of each campaign.Key Responsibilities:Develop and execute effective Facebook ad campaigns tailored to attract patients for local medical clinics.Manage all aspects of Facebook advertising, including campaign setup, targeting, ad creation, budget management, and performance tracking.Create compelling ad copy and visuals that resonate with potential patients and drive engagement.Conduct thorough audience research and analysis to ensure precise targeting and maximize campaign effectiveness.Monitor and analyze campaign performance, making data-driven adjustments to optimize ad spend and achieve desired results.Collaborate with clients to understand their unique goals, services, and target demographics, ensuring campaigns are aligned with their business objectives.Provide regular reports and insights on campaign performance, including key metrics such as ROI, CTR, CPL, and overall effectiveness.Stay up-to-date with the latest trends, changes, and best practices in Facebook advertising and healthcare marketing.Test and implement new strategies, ad formats, and creative approaches to improve campaign outcomes continually.Qualifications:Proven experience as a Facebook Marketing Specialist, with a strong portfolio of successful campaigns, preferably in the healthcare or medical services sector.In-depth knowledge of Facebook Ads Manager, Business Manager, and other relevant advertising tools.Strong understanding of audience targeting, ad creatives, and campaign optimization techniques.Excellent copywriting skills with the ability to craft persuasive and engaging ad content.Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.Strong communication and collaboration skills to work effectively with clients and internal teams.Ability to manage multiple campaigns and projects simultaneously, meeting deadlines and delivering results.Familiarity with healthcare industry regulations and advertising guidelines is a plus.Preferred Skills:Experience with other digital marketing channels, such as Instagram, Google Ads, or email marketing.Knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) to create visually appealing ads.Familiarity with CRM systems and lead generation strategies.Competitive salary and performance-based bonuses. Opportunities for professional growth and advancement. Training and resources to enhance your digital marketing skills.

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