Medi-Weightloss
Digital Marketing Director
Medi-Weightloss, Tampa, Florida, us, 33646
Find out if this opportunity is a good fit by reading all of the information that follows below.Job Opportunity:
Digital Marketing DirectorCompany:
Medi-Weightloss CorporateLocation:
Tampa, FL
Passionate About Healthy Living, Digital Marketing, and Lead Generation? We Want You!
Embark on a fulfilling journey with Medi-Weightloss Corporate in Tampa, FL – a dynamic workplace dedicated to patient-centric care. As the Digital Marketing Manager / VP of Marketing, you’ll play a pivotal role developing and implementing our franchise system marketing programs while contributing to our mission of delivering exceptional care to our patients and improving their quality of life. This role will be pivotal in driving the growth and success of our franchise business. This role is responsible for developing and executing marketing strategies that increase brand awareness and drive customer acquisition across all franchise locations. The ideal candidate will have experience in franchise and healthcare marketing, with strong leadership skills and a proven track record of executing data-driven marketing campaigns. Make a difference and be part of The One That Works!
Why Join Us:
Rewarding Environment:
Enjoy working for a brand that prioritizes preventive medicine and holistic well-being.
Talented Team:
Join a skilled and collaborative team committed to making a positive impact.
Career Growth:
Take advantage of opportunities for professional development and skill enhancement.
Key Responsibilities:
Manage all Digital Marketing and Tracking Programs
Develop and oversee all local franchise Lead Generation strategies
Ensure brand consistency across all franchise locations by overseeing the execution of marketing initiatives, advertising, and promotions
Use discretion and independent judgement to manage PPC, Paid Social, and other local digital advertising programs for all locations
Manage tracking and performance metrics for all marketing programs and activities
Website Operations, SEO, and Analytics
Own SEO strategy development and implement all SEO efforts
Oversee the Brand’s web presence and solve any website issues
General website management
Improve website
Word Press and Elementor
Build Landing Pages
Administration of the Brand’s Google analytics accounts
Marketing Strategy
Directly Supervise team members
Provide expertise, input, and assist in all digital media planning and strategy for local, regional, and national marketing
Contribute to department reports and updates
Contribute to content development and other special projects as assigned
Identification and communication of marketing best practices (local lead generation for Franchisees)
Present at System Standards Training or company events and develop educational content as needed
Liaise with other departments such as IT, Operations, Franchise Operations, and Business Development to ensure accurate implementation of marketing strategies and policies
Qualifications:
7+ years of marketing experience, with at least 3 years in a franchise-focused marketing role.
Minimum 3 years' management experience
Knowledge of franchise business models and marketing best practices for franchises
Healthcare / medical marketing experience
Google Analytics and Ads certified
Experience with website development and management
Goal oriented, self-directed and self-motivated within a team environment
Proficiency in Marketing, Internet Marketing, and Social Media
Experience and demonstrated ability to deliver effective presentations/ Public Speaking
Experience developing effective marketing plans with large and small budgets
Must be proficient in Microsoft Office
Must live in the Tampa Bay area
Benefits:
Flexible hybrid work schedule
Competitive salary
Health insurance
Retirement savings plan
Paid time off and Paid Holidays
Professional development opportunities
#J-18808-Ljbffr
Digital Marketing DirectorCompany:
Medi-Weightloss CorporateLocation:
Tampa, FL
Passionate About Healthy Living, Digital Marketing, and Lead Generation? We Want You!
Embark on a fulfilling journey with Medi-Weightloss Corporate in Tampa, FL – a dynamic workplace dedicated to patient-centric care. As the Digital Marketing Manager / VP of Marketing, you’ll play a pivotal role developing and implementing our franchise system marketing programs while contributing to our mission of delivering exceptional care to our patients and improving their quality of life. This role will be pivotal in driving the growth and success of our franchise business. This role is responsible for developing and executing marketing strategies that increase brand awareness and drive customer acquisition across all franchise locations. The ideal candidate will have experience in franchise and healthcare marketing, with strong leadership skills and a proven track record of executing data-driven marketing campaigns. Make a difference and be part of The One That Works!
Why Join Us:
Rewarding Environment:
Enjoy working for a brand that prioritizes preventive medicine and holistic well-being.
Talented Team:
Join a skilled and collaborative team committed to making a positive impact.
Career Growth:
Take advantage of opportunities for professional development and skill enhancement.
Key Responsibilities:
Manage all Digital Marketing and Tracking Programs
Develop and oversee all local franchise Lead Generation strategies
Ensure brand consistency across all franchise locations by overseeing the execution of marketing initiatives, advertising, and promotions
Use discretion and independent judgement to manage PPC, Paid Social, and other local digital advertising programs for all locations
Manage tracking and performance metrics for all marketing programs and activities
Website Operations, SEO, and Analytics
Own SEO strategy development and implement all SEO efforts
Oversee the Brand’s web presence and solve any website issues
General website management
Improve website
Word Press and Elementor
Build Landing Pages
Administration of the Brand’s Google analytics accounts
Marketing Strategy
Directly Supervise team members
Provide expertise, input, and assist in all digital media planning and strategy for local, regional, and national marketing
Contribute to department reports and updates
Contribute to content development and other special projects as assigned
Identification and communication of marketing best practices (local lead generation for Franchisees)
Present at System Standards Training or company events and develop educational content as needed
Liaise with other departments such as IT, Operations, Franchise Operations, and Business Development to ensure accurate implementation of marketing strategies and policies
Qualifications:
7+ years of marketing experience, with at least 3 years in a franchise-focused marketing role.
Minimum 3 years' management experience
Knowledge of franchise business models and marketing best practices for franchises
Healthcare / medical marketing experience
Google Analytics and Ads certified
Experience with website development and management
Goal oriented, self-directed and self-motivated within a team environment
Proficiency in Marketing, Internet Marketing, and Social Media
Experience and demonstrated ability to deliver effective presentations/ Public Speaking
Experience developing effective marketing plans with large and small budgets
Must be proficient in Microsoft Office
Must live in the Tampa Bay area
Benefits:
Flexible hybrid work schedule
Competitive salary
Health insurance
Retirement savings plan
Paid time off and Paid Holidays
Professional development opportunities
#J-18808-Ljbffr