COPELAND Corporation
Director, Strategic Marketing
COPELAND Corporation, Mckinney, Texas, United States, 75070
As our Director, Strategic Marketing located in McKinney, TX you will be responsible for creating and driving the Strategic Marketing plan for the global Pressure Management business.
Learn more about the general tasks related to this opportunity below, as well as required skills.In this highly visible Senior Leadership Team role, you will identify long term trends with wide-reaching impact across Strategic Business Units and perform deep market research to surface new opportunities related to our strategy, specifically around decarbonization, diversification, and digitalization. You will put cohesive messages together to communicate our value to customers and articulate how we uniquely address their challenges. You will work to identify partnerships, alliances, and acquisitions that support growth while leading and influencing other parts of the business and across world areas.
Emerson’s Pressure Management Headquarters is located in McKinney, TX. This site combines our professional offices as well as a state-of-the-art test and evaluation facility for product testing. We focus on the design and manufacture of pressure control regulators and pressure relief valves for applications within the Oil & Gas, Nuclear, Chemical, Pulp & Paper, and other industries.
Join us!
In this role, your responsibilities will be:
Conduct primary research and develop market intelligence related to our strategic goals.
Analyze and prioritize opportunities based on market potential, competitors, customer pain, channel dynamics, and return on investment.
Evaluate markets and business development opportunities outside of our current areas of engagement.
Evolve and inform our medium to long term growth roadmap as it relates to our strategy.
Create messaging and communicate value proposition with sales tools and collaboration with the MARCOM teams.
Elevate our current solutions offerings within broader Emerson Automation Solutions efforts around Sustainability and Decarbonization. Act as business unit representative to the broader Sustainability and Decarbonization teams.
Develop close working relationships with all functional groups impacting the strategic roadmap with strong connections to product teams and world area sales teams.
Coordinate competitive intelligence activities across Pressure Management team members.
Support internal Pressure Management acquisition process:
Coordinate and set cadence with business units and world areas to generate an actionable strategic roadmap and deal funnel for inorganic growth.
Help evaluate potential acquisition targets, in line with strategic roadmap, to grow market participation, served market, drive strategy or complete our solution offering.
In conjunction with President and SBU leaders, foster relationships with acquisition and partnership targets and participation in due diligence.
Steer and drive the pricing function working to drive a more global view of pricing opportunities and actions.
Collaborate with the Director of Digital Customer Experience on accelerating and amplifying our digital presence.
Coordinate with MARCOM teams to create and implement marketing promotional plans including supporting the messaging on sales tools and social media presence.
Be an active and engaging voice on the Senior Leadership Team and Group/Enterprise marketing teams.
Who you are:
You anticipate customer needs and provide services that are beyond customer expectations. You pursue everything with energy, drive, and the need to finish. You think globally and excel at viewing issues on a worldwide basis. You convey clear performance expectations and follow up consistently.
For this role you will need:
Bachelor’s degree plus 10+ years of marketing and/or strategy experience.
Experience with developing strategy, business development, and market analysis.
Strong leadership, organizational, project management, written, oral, and presentation skills.
Solid interpersonal skills; ability to get things done while working with cross-functional teams and at different levels of the organization.
Dedicated self-starter, and able to take new ideas from conception to implementation.
Proficient in Microsoft Office.
Basic financial skills (margin, P&L).
Ability to travel up to 20% domestic and international.
Current legal authorization to work in the US without sponsorship now or in the future.
Preferred qualifications that set you apart:
Bachelor's in Marketing or STEM related field.
Advanced degree in Marketing or Business.
Prior experience working at Emerson.
Our offer to you:
Flexible Work Schedule - Remote Work Option:
This role has the flexibility of a remote work option up to three days a week. Our teams work together to ensure our chosen work schedules enable our creativity and efficiency as we serve the needs of our customers.
We recognize the importance of employee wellbeing and know that to do your best you must have flexible, competitive benefit plans to meet you and your family’s physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage. Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture prioritizes work-life balance and offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
At Emerson, we are committed to fostering a culture where every employee is valued and respected for their unique experiences and perspectives. We believe a diverse and inclusive work environment contributes to the rich exchange of ideas and diversity of thoughts, that inspire innovation and brings the best solutions to our customers.
This philosophy is fundamental to living our company’s values and our responsibility to leave the world in a better place. Learn more about our Culture & Values and about Diversity, Equity & Inclusion at Emerson.
Our training programs and initiatives focus on end-to-end development, from onboarding through senior leadership. We provide a wide range of development opportunities, including face-to-face and virtual training, mentorship, coaching, project management, and on-the-job training.
#LI-Hybrid
#LI-SD1
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.
Work Authorization
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1 (including those with OPT or CPT), H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Equal Opportunity Employer
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com.
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security, and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources, and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!
No calls or agencies please.
#J-18808-Ljbffr
Learn more about the general tasks related to this opportunity below, as well as required skills.In this highly visible Senior Leadership Team role, you will identify long term trends with wide-reaching impact across Strategic Business Units and perform deep market research to surface new opportunities related to our strategy, specifically around decarbonization, diversification, and digitalization. You will put cohesive messages together to communicate our value to customers and articulate how we uniquely address their challenges. You will work to identify partnerships, alliances, and acquisitions that support growth while leading and influencing other parts of the business and across world areas.
Emerson’s Pressure Management Headquarters is located in McKinney, TX. This site combines our professional offices as well as a state-of-the-art test and evaluation facility for product testing. We focus on the design and manufacture of pressure control regulators and pressure relief valves for applications within the Oil & Gas, Nuclear, Chemical, Pulp & Paper, and other industries.
Join us!
In this role, your responsibilities will be:
Conduct primary research and develop market intelligence related to our strategic goals.
Analyze and prioritize opportunities based on market potential, competitors, customer pain, channel dynamics, and return on investment.
Evaluate markets and business development opportunities outside of our current areas of engagement.
Evolve and inform our medium to long term growth roadmap as it relates to our strategy.
Create messaging and communicate value proposition with sales tools and collaboration with the MARCOM teams.
Elevate our current solutions offerings within broader Emerson Automation Solutions efforts around Sustainability and Decarbonization. Act as business unit representative to the broader Sustainability and Decarbonization teams.
Develop close working relationships with all functional groups impacting the strategic roadmap with strong connections to product teams and world area sales teams.
Coordinate competitive intelligence activities across Pressure Management team members.
Support internal Pressure Management acquisition process:
Coordinate and set cadence with business units and world areas to generate an actionable strategic roadmap and deal funnel for inorganic growth.
Help evaluate potential acquisition targets, in line with strategic roadmap, to grow market participation, served market, drive strategy or complete our solution offering.
In conjunction with President and SBU leaders, foster relationships with acquisition and partnership targets and participation in due diligence.
Steer and drive the pricing function working to drive a more global view of pricing opportunities and actions.
Collaborate with the Director of Digital Customer Experience on accelerating and amplifying our digital presence.
Coordinate with MARCOM teams to create and implement marketing promotional plans including supporting the messaging on sales tools and social media presence.
Be an active and engaging voice on the Senior Leadership Team and Group/Enterprise marketing teams.
Who you are:
You anticipate customer needs and provide services that are beyond customer expectations. You pursue everything with energy, drive, and the need to finish. You think globally and excel at viewing issues on a worldwide basis. You convey clear performance expectations and follow up consistently.
For this role you will need:
Bachelor’s degree plus 10+ years of marketing and/or strategy experience.
Experience with developing strategy, business development, and market analysis.
Strong leadership, organizational, project management, written, oral, and presentation skills.
Solid interpersonal skills; ability to get things done while working with cross-functional teams and at different levels of the organization.
Dedicated self-starter, and able to take new ideas from conception to implementation.
Proficient in Microsoft Office.
Basic financial skills (margin, P&L).
Ability to travel up to 20% domestic and international.
Current legal authorization to work in the US without sponsorship now or in the future.
Preferred qualifications that set you apart:
Bachelor's in Marketing or STEM related field.
Advanced degree in Marketing or Business.
Prior experience working at Emerson.
Our offer to you:
Flexible Work Schedule - Remote Work Option:
This role has the flexibility of a remote work option up to three days a week. Our teams work together to ensure our chosen work schedules enable our creativity and efficiency as we serve the needs of our customers.
We recognize the importance of employee wellbeing and know that to do your best you must have flexible, competitive benefit plans to meet you and your family’s physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage. Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture prioritizes work-life balance and offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
At Emerson, we are committed to fostering a culture where every employee is valued and respected for their unique experiences and perspectives. We believe a diverse and inclusive work environment contributes to the rich exchange of ideas and diversity of thoughts, that inspire innovation and brings the best solutions to our customers.
This philosophy is fundamental to living our company’s values and our responsibility to leave the world in a better place. Learn more about our Culture & Values and about Diversity, Equity & Inclusion at Emerson.
Our training programs and initiatives focus on end-to-end development, from onboarding through senior leadership. We provide a wide range of development opportunities, including face-to-face and virtual training, mentorship, coaching, project management, and on-the-job training.
#LI-Hybrid
#LI-SD1
WHY EMERSON
Our Commitment to Our People
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.
Work Authorization
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1 (including those with OPT or CPT), H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Equal Opportunity Employer
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
Accessibility Assistance or Accommodation
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com.
ABOUT EMERSON
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security, and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources, and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!
No calls or agencies please.
#J-18808-Ljbffr