Logo
Stony Brook University

Director of Marketing/Assistant Athletic Director of Marketing

Stony Brook University, Stony Brook, New York, United States, 11790


Director of Marketing/Assistant Athletic Director of Marketing

You could be just the right applicant for this job Read all associated information and make sure to apply.Director of Marketing Required Qualifications:

(as evidenced by an attached resume):Bachelor's degree (foreign equivalent or higher).Three (3) years of full-time experience in marketing.Preferred Qualifications:Advanced degree (foreign equivalent or higher).Experience with Microsoft Office and/or Google Suite.Experience with desktop publishing software.Supervisory experience.Experience with social media, such as Twitter, Instagram, and Facebook.Assistant Athletic Director of Marketing Required Qualifications:

(as evidenced by an attached resume):Bachelor's degree (foreign equivalent or higher).Four (4) years of full-time experience in marketing.Supervisory experience.Preferred Qualifications:Advanced degree (foreign equivalent or higher).Experience with Microsoft Office and/or Google Suite.Experience with desktop publishing software.Experience working in higher education.Experience in collegiate and/or professional sports marketing.Experience with social media, such as Twitter, Instagram, and Facebook.Experience working with corporate partners to carry out corporate agreements and sponsorships.Experience with game operations directly related to marketing.Director of Marketing Brief Description of Duties:The Director of Marketing will support the development and execution of a comprehensive marketing plan for all teams and creative content used both internally and externally for Stony Brook Athletics. The position will report to the Deputy AD and be a member of the department's management team led by the Director of Athletics. The Director will implement a comprehensive digital and social media plan to enhance the Stony Brook Athletics brand and grow the Seawolves' official channels with the support of the Office of Strategic Communications. In addition, the position will be responsible for the execution of our unique and dynamic game-day experience while overseeing a team responsible for fan engagement, promotions, and brand messaging to increase attendance, sell tickets, and maximize the Stony Brook fan experience.Marketing/Creative Content:This position will lead the development and execution of the department-wide marketing and creative content initiatives, including year-long promotional efforts for 18 intercollegiate programs, coordination of game-day promotional activities, and development of a comprehensive marketing plan to increase fan attendance and achieve ticket revenue/attendance goals as set forth by the Senior Management Team and/or the Director of Athletics. The Director will develop and implement a marketing and creative content plan that maximizes the impact of social and digital media initiatives.Public Relations:The Director will be responsible for various public relation initiatives as articulated by the Senior Associate AD for External Services, including attending university and community events on behalf of the department and supervising various spirit groups (i.e., band, cheerleaders, dance team, etc.).Budget Management:The Director is responsible for managing a marketing budget allocated for initiatives related to the assigned sport programs, including determining fiscal requirements and preparing budgetary recommendations.Corporate Sales and Stewardship:Responsibilities include the stewardship of corporate partners by ensuring that their partnerships are properly placed in all game day scripts and executed professionally.Other duties or projects as assigned as appropriate to rank and departmental mission.Assistant Athletic Director of Marketing Brief Description of Duties:The Assistant Athletic Director of Marketing reports to the Deputy Assistant Director of Athletics and is responsible for the implementation of strategic marketing plans into the daily operation of the External Relations Office and oversight of the Athletic Marketing Office. The Assistant AD will administer marketing and promotional plans to increase overall ticket sales and attendance that will achieve the department's annual revenue goals through planning, implementation, and management of a comprehensive, year-round marketing program.Athletic Marketing and Promotions:Oversee the development and execution of department-wide marketing and public relations initiatives, including year-long promotional efforts for 18 intercollegiate programs, coordination of game-day promotional activities, and the development of a comprehensive marketing plan to increase fan attendance and achieve ticket revenue/attendance goals.Public Relations:Responsible for various public relation initiatives as articulated by the Senior Associate AD for External Services, including attending university and community events on behalf of the department and supervising various spirit groups (i.e., band, cheerleaders, dance team, etc.).Budget Management:Manage the marketing budget, determine fiscal requirements, and prepare budgetary recommendations.Corporate Sales and Stewardship:Stewardship of corporate partners and working with Deputy AD and Corporate Sales staff to ensure the execution of corporate agreements on an annual basis.Special Notes:This is a full-time appointment. FLSA Exempt position, not eligible for the overtime provisions of the FLSA. Minimum salary threshold must be met to maintain FLSA exemption. Evening and weekend work will be required at times.For this position, we are unable to sponsor candidates for work visas.Resume/CV and cover letter should be included with the online application.Stony Brook University is committed to excellence in diversity and the creation of an inclusive learning and working environment. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, familial status, sexual orientation, gender identity or expression, age, disability, genetic information, veteran status, and all other protected classes under federal or state laws.

#J-18808-Ljbffr