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Affiliated Engineers, Inc

Digital Marketing Manager

Affiliated Engineers, Inc, Denver, Colorado, United States, 80219


Digital Marketing Manager

Job ID:

2024-4924

Ensure all your application information is up to date and in order before applying for this opportunity.Job Location:

US-CO-DenverOverview

Affiliated Engineers, Inc. (AEI)

is a leading, multidisciplinary consulting engineering firm and collaborative community of over 850 employees who plan, design, and deliver high-performance, innovative, and holistic engineering solutions - positively impacting society and advancing humankind.Recognized in the

Top 20 Engineering Firms

and

Top 3 Science and Technology Firms since 2000

by Building Design + Construction Magazine, AEI is dedicated to enhancing public health and improving patient outcomes, advancing revolutionary biomedical research, and enabling the next generation of scientific discovery and technological innovation through remarkable design and award-winning projects.As a

Digital Marketing Manager

in our

Denver

office, you will help us empower our clients to achieve energy-efficient building solutions, save global environments, and create a greener future for all.Here's why we need you:Join our growing team as a Digital Marketing Manager and play a key role in shaping our digital landscape. We are seeking a dynamic individual who thrives in a fast-paced environment and is passionate about leveraging digital channels to drive business growth.Primary Accountabilities and Responsibilities The following job functions are typical of the position but are not all-encompassing:Develop and implement comprehensive digital marketing strategies to drive business growth and achieve organizational objectives.Lead the optimization of our website, ensuring it adheres to branding standards and guidelines while maximizing user experience and conversion rates.Oversee all aspects of SEO/SEM initiatives, including keyword research, on-page optimization, and performance monitoring to improve search engine rankings and visibility.Manage marketing automation platforms to streamline processes, nurture leads, and deliver personalized content to target audiences, partnering with Marketing Database counterparts.Collaborate with Marketing Communications specialists and Content Writer in our marketing team to develop and implement social media initiatives.Generate detailed digital marketing performance reports and dashboards, providing actionable insights and recommendations to key stakeholders.Collaborate with the Director of Marketing and cross-functional teams to align digital marketing strategies with overall business objectives and priorities.Stay abreast of industry trends, emerging technologies, and best practices to continuously optimize digital marketing efforts and drive innovation.Mentor and support team members, fostering a culture of learning, growth, and collaboration within the marketing team.Experience of our most successful Digital Marketing Managers:

Bachelor's degree in marketing, Business, or related field required.Minimum of 10 years of progressive experience in Digital Marketing demonstrating increasing levels of responsibility and leadership.3+ years' experience in Business-to-Business marketing required.3+ years of experience in the engineering, architecture, construction, or related industry preferred.Proven track record of hands-on experience in website development and management.Proficient in developing and implementing email nurture programs using marketing automation platforms.Experience in coding languages such as HTML, CSS, and possibly JavaScript.Strong familiarity with CRM systems.Extensive experience in reporting and performance analysis, particularly using Google Analytics.Deep expertise in managing and leveraging social media platforms.Proven track record of effectively collaborating with diverse teams and stakeholders.Previous experience managing projects, coordinating tasks, and meeting deadlines.Advanced proficiency in Microsoft Office Suite.Effective skills to help you flourish:

Strategic Thinking: Ability to develop and execute digital marketing strategies aligned with business objectives.Technical Proficiency: Strong understanding of digital marketing tools and platforms.Analytical Acumen: Proficiency in analyzing complex data sets.Communication Skills: Excellent verbal and written communication skills.Collaboration: Proven track record of collaborating effectively.Adaptability: Ability to thrive in a fast-paced, dynamic environment.Proactive Self-Starter: Demonstrated ability to take initiative and drive projects forward independently.Our dedication to you:

Our flexible and collaborative work environment demonstrates our dedication to employee appreciation.We provide the opportunity to serve the greater good of humanity and your local community through work on cutting-edge projects.We offer a comprehensive benefits package (health, dental, vision) and a year-end bonus based on company profits.Estimated Starting Salary Range:

$85,000 to $105,000Come and collaborate with us! To be considered, apply online at https://aeieng.com/about/careers/.AEI is proud to be an EEO/AA Employer/Vet/Disabled.

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