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Sinclair Broadcast Group

Associate Producer, True Crime

Sinclair Broadcast Group, Arlington, Virginia, United States, 22201


At Sinclair, Inc., our mission is to connect people with content everywhere – and a core part of this mission involves social media. To help fulfill this mission, we’re seeking a sharp and highly motivated Associate Producer of True Crime Content to join one of our growing Vertical Content teams. Success in this role requires an equally creative and analytical brain as you will be supporting your team in a variety of functions from creative development to content creation to digital publishing to content performance reporting.

Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Responsibilities include, but are not limited to:

Attend daily Content Strategy Sessions, contribute ideas, and report digital content plans to your team

Monitor assigned social handles to ensure adherence to publishing recommendations in terms of copy, cadence, and creative

Prepare recurring content performance reports, and relay data to formulate strategic content plans aimed at growing the audience and increasing engagement

Track social media trends, and actively contribute content recommendations to your team

Create content for distribution across all social platforms as needed which may include creating graphics, locating archive content, writing and/or editing

Troubleshoot any and all issues within the Sinclair digital ecosystem and with all social platforms

Minimum Qualifications:

2-3 years of experience in social media strategy and content creation for a media organization or brand (direct newsroom experience highly preferred)

Exceptional knowledge of all aspects of social media platforms including YouTube, Facebook, Instagram, Twitter, and TikTok

Experience creating performance reports using social media analytics platforms (i.e. Sprout/Hootsuite, Google Analytics, Crowd Tangle, etc.), and ability to articulately translate that data into actionable plans

Must have a highly curious mind, possess the ability to spot trends in social media, and the skills to create engaging digital content

Must be highly motivated, extremely organized, and come to the position with a digital-first mindset

Must be comfortable with ambiguity and change that may come about as our team evolves over time

Late-night, early-morning, weekend, and holiday work may occur depending on the news cycle

Must have impeccable communication skills and enjoy working in a team atmosphere and among people with varying experience levels and opinions

Must be able to meet hard deadlines

Knowledge of newsroom systems including Avid, Edius or Adobe Premiere editing systems and Inews or ENPS preferred

Must adhere to AP Writing Style

Understand the urgency of breaking news

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