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Ovative Group

Campus Recruiting | Analyst, Digital Marketing & Measurement - January 2025 Star

Ovative Group, Chicago, Illinois, United States, 60290


Campus Recruiting | Analyst, Digital Marketing & Measurement - January 2025 Start Date

Job Category : Campus RecruitingRequisition Number : CAMPU001556Posted: September 6, 2024Full-TimeLocations Minneapolis / New York City / Chicago / Remote729 Washington Ave N

For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on.Minneapolis, MN 55401, USADecember Graduates encouraged to apply.About Ovative Group:Ovative Group is the premier independent media and measurement firm in the United States. We help trailblazers in fast-growing, customer-centric organizations across industries reinvent their marketing and measurement programs. Our proprietary approach to measuring and optimizing marketing investment decisions, Enterprise Marketing Return (EMR), is disrupting the industry and setting the gold standard for customer and marketing strategy, activation, and measurement.Recognized eight consecutive years on Star Tribune’s list of Top 150 Workplaces and five years on Inc. 5000’s list of the fastest-growing private companies in America, we pride ourselves in always overdelivering for our clients, our teams, and our communities.About the Role:The Ovative Group Analyst, Digital Marketing & Measurement is a position that offers the right candidate the opportunity to take on an early stage, leadership role at a fast-growing company that has the highest standards for talent, fun, and client success. The right candidate will be highly analytical, with great critical thinking skills and motivated by driving results for our clients.At the Analyst level, each candidate will be paired with a Digital Marketing & Measurement business area

that is aligned with their skillset and interests, where they will perform heavy data analysis and help execute and manage media programs for our clients.The Analyst Experience:Analysts will be assigned to one primary focus area but will be given the opportunity to gain experience across Ovative Group’s practice areas, including Marketing Strategy, Analytics & Activation.Primary focus areas will be determined collectively, 1-2 months before start date.Analysts will go through a robust onboarding bootcamp during their first couple weeks at Ovative to gain a big picture view of our business, history and vision.Analysts will meet with senior leaders for both project work and informational interviews.Responsibilities:Responsibilities may vary based on available projects and practice areas.Subject Matter Expertise : Actively work towards creating competence in a specific Ovative subject matter (e.g. media, measurement, strategy).Hands-on digital media planning, execution, and optimization. Examples may include:A/B testingLanding page testing recommendationsOn-page & Off-page optimizationWeekly and monthly reportingBudget and goal pacingCreative builds, testing & optimizationAudience creation & optimizationPromotion supportHeavy data analysis, reporting & insights of digital media performanceCross-channel campaign planning, strategy, plan documentation, execution and optimizationStructured problem-solving, analysis & communication:Execute discrete pieces of analyses using analytical tools (e.g. Excel, Tableau).Translate analyses into clearly communicated insights via slides/documents/emails to the client.Leadership development:Manage work independently with initial direction from manager.Regularly speak up, ask questions and express your POV.Client management:Seek to understand the client’s business/industry and understand how their work connects to the broader project and client goals.Strive to be the best interaction of the client’s day.Support in the development of client facing solutions and deliverables, including PowerPoint pitches and competitive/landscape audits.Skills and Qualifications:Sound conceptual and analytical problem-solving skills.Great communication and client management skills.Exceptional attention to detail.Strong verbal and written communication skills.Ability to work independently and drive efforts from start to finish.Pay Transparency:At Ovative, we offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact.For our Entry Level Analyst positions, our compensation is $66,000, which is inclusive of a 10% bonus, paid out at full eligibility.Benefits of Working at Ovative Group:We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work.Culture:Culture matters and we’ve been recognized as a Top Workplace for six years running because of it. We demand trust and transparency from each other. We’re open in communication and floor plan. We’re flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily.Compensation and Insurance:We strive to hire and retain the best talent in the Twin Cities. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix.Tangible amenities we enjoy:Access to all office spaces in MSP, NYC, and CHI.Frequent, paid travel to our Minneapolis headquarters for company events, team events, and in-person collaboration with teams.401k match program.Top-notch health insurance options.Monthly stipend for your mobile phone and data plan.Sabbatical program.Charitable giving via our time and a financial match program.Working at Ovative won’t be easy, but if you like getting your hands dirty, driving results, and being surrounded by the best talent, it’ll be the most rewarding job you’ll ever have. If you think you can make us better, we want to hear from you!

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