VTS
Growth Marketing Manager
VTS, New York, New York, us, 10261
We're looking for a marketing powerhouse to join our team. As a Growth Marketing Manager, you'll support the revenue objectives of our North America and UK teams. You'll craft and execute both scalable and targeted marketing campaigns that drive engagement, generate new sales opportunities, and strengthen our customer relationships.
This role reports to the Director of Product Marketing with direct access to the Head of Marketing. It is an exciting opportunity for a passionate, collaborative marketing professional who wants to make an impact with one of the biggest brands in PropTech. You'll work with a talented, collaborative team of marketers at VTS who tell the VTS story and vision, fuel our growth, and help push the industry forward.
Please note:
this role will be in-office 3 days a week in our New York office.
Here's what you can expect as a Growth Marketing Manager:
Support quarterly and annual growth campaign plans to drive new leads and engagement within our target audiences.Create and execute multi-channel demand generation campaigns (content marketing, webinars, campaigns, email marketing, social media, paid advertising, and more).Optimize the lead nurturing process to progress sales opportunities along the funnel, improve conversion rates, reduce churn, and increase customer lifetime value.Identify, recommend, and pursue new tactics to reach specific target markets in partnership with marketing and sales teams.Conduct campaign A/B tests, analyze campaign performance, and identify areas for improvement.To thrive in this role, you have:
3+ years of B2B marketing experience - preferably in a performance marketing role at a growing SaaS or commercial real estate organizationFoundational knowledge and passion for inbound, outbound, and ABM marketing strategiesExperience with marketing automation and distribution tools like Marketo, LinkedIn Campaign Manager, and AdWordsProven experience with co-creating external-facing marketing contentExperience producing marketing content that speaks to prospect/customers pain points and highlights product offerings value propositionExcellent written and verbal communication skillsExperience collaborating across departments and working in an energizing environmentExperience managing budgets and ability to balance multiple priorities effectivelyExperience with commercial real estate is a strong plus, but not requiredWhat VTS Values & How We Show It:
Strive for Excellence
- We know your potential is unlimited. Take advantage of our executive coaches and our training and career development programs available to all employees!Be Customer Obsessed
- We're employee-obsessed too! VTS offers competitive compensation, comprehensive health benefits (including dental and vision), pre-tax commuter benefits, and a 401(k) plan. Not to mention the fun stuff - quarterly happy hours, wellness events, clubs, and team lunches!Be Curious
- Benefit from a culture that promotes new learning. VTS offers an education stipend to all employees!Move as One
- We work in an open floor plan to promote cross-functional collaboration.Take Ownership
- Be an owner of the company you're building with our equity packages.Appreciate the Difference
- VTS embraces and celebrates diversity. We understand the importance of a strong work-life balance. We offer a flexible PTO policy, generous family leave program, and more!
ABOUT VTS
VTS is the commercial real estate industry's only technology company that unifies owners, operators, brokers, and tenants in a single platform to capitalize on opportunities revealed in every square foot of their properties. In 2013, VTS revolutionized the commercial real estate industry's leasing operations with what is now VTS Lease. Today, the VTS Platform is the largest first-party data source in the industry, transforming how strategic decisions are made and executed by CRE professionals across the globe.
With the VTS Platform, consisting ofVTS Lease, VTS Market, VTS Activate, and VTS Data, every business stakeholder in commercial real estate is given real-time market information and workflow tools to do their job with unparalleled speed and intelligence. VTS is the global leader, with more than 60% of Class A office space in the U.S., and 12 billion square feet of office, retail, and industrial space is managed through our platform worldwide. VTS' user base includes over 45,000 CRE professionals and industry-leading customers such as Blackstone, Brookfield Properties, LaSalle Investment Management, Hines, BXP, Oxford Properties, JLL, and CBRE. To learn more about VTS, and to see our open roles, visit www.vts.com.
VTS maintains offices in New York City, London, Toronto, Chicago, and San Francisco.
To learn more about VTS and to see our open roles, visit us at vts.com or follow us on Instagram (@WeAreVTS), Twitter (@WeAreVTS), or LinkedIn.
Pay Transparency
At VTS, we pride ourselves on articulating a clear and transparent philosophy around equitable, impartial compensation that will allow us to recruit and retain an exceptional team. Base salary is market driven at the point in time of offer and is based on tier 1 market data. The salary for this role will range between $100,000 to $120,000 and is determined by a few factors including your skills, prior relevant experience, quality of interviews, leveling and geography.
EEO Guidelines
VTS embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. All your information will be kept confidential according to EEO guidelines. For more information about what we collect and how we use it, please refer to the Candidate Privacy Statement.
If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know at ta@vts.com
Privacy Policy
This role reports to the Director of Product Marketing with direct access to the Head of Marketing. It is an exciting opportunity for a passionate, collaborative marketing professional who wants to make an impact with one of the biggest brands in PropTech. You'll work with a talented, collaborative team of marketers at VTS who tell the VTS story and vision, fuel our growth, and help push the industry forward.
Please note:
this role will be in-office 3 days a week in our New York office.
Here's what you can expect as a Growth Marketing Manager:
Support quarterly and annual growth campaign plans to drive new leads and engagement within our target audiences.Create and execute multi-channel demand generation campaigns (content marketing, webinars, campaigns, email marketing, social media, paid advertising, and more).Optimize the lead nurturing process to progress sales opportunities along the funnel, improve conversion rates, reduce churn, and increase customer lifetime value.Identify, recommend, and pursue new tactics to reach specific target markets in partnership with marketing and sales teams.Conduct campaign A/B tests, analyze campaign performance, and identify areas for improvement.To thrive in this role, you have:
3+ years of B2B marketing experience - preferably in a performance marketing role at a growing SaaS or commercial real estate organizationFoundational knowledge and passion for inbound, outbound, and ABM marketing strategiesExperience with marketing automation and distribution tools like Marketo, LinkedIn Campaign Manager, and AdWordsProven experience with co-creating external-facing marketing contentExperience producing marketing content that speaks to prospect/customers pain points and highlights product offerings value propositionExcellent written and verbal communication skillsExperience collaborating across departments and working in an energizing environmentExperience managing budgets and ability to balance multiple priorities effectivelyExperience with commercial real estate is a strong plus, but not requiredWhat VTS Values & How We Show It:
Strive for Excellence
- We know your potential is unlimited. Take advantage of our executive coaches and our training and career development programs available to all employees!Be Customer Obsessed
- We're employee-obsessed too! VTS offers competitive compensation, comprehensive health benefits (including dental and vision), pre-tax commuter benefits, and a 401(k) plan. Not to mention the fun stuff - quarterly happy hours, wellness events, clubs, and team lunches!Be Curious
- Benefit from a culture that promotes new learning. VTS offers an education stipend to all employees!Move as One
- We work in an open floor plan to promote cross-functional collaboration.Take Ownership
- Be an owner of the company you're building with our equity packages.Appreciate the Difference
- VTS embraces and celebrates diversity. We understand the importance of a strong work-life balance. We offer a flexible PTO policy, generous family leave program, and more!
ABOUT VTS
VTS is the commercial real estate industry's only technology company that unifies owners, operators, brokers, and tenants in a single platform to capitalize on opportunities revealed in every square foot of their properties. In 2013, VTS revolutionized the commercial real estate industry's leasing operations with what is now VTS Lease. Today, the VTS Platform is the largest first-party data source in the industry, transforming how strategic decisions are made and executed by CRE professionals across the globe.
With the VTS Platform, consisting ofVTS Lease, VTS Market, VTS Activate, and VTS Data, every business stakeholder in commercial real estate is given real-time market information and workflow tools to do their job with unparalleled speed and intelligence. VTS is the global leader, with more than 60% of Class A office space in the U.S., and 12 billion square feet of office, retail, and industrial space is managed through our platform worldwide. VTS' user base includes over 45,000 CRE professionals and industry-leading customers such as Blackstone, Brookfield Properties, LaSalle Investment Management, Hines, BXP, Oxford Properties, JLL, and CBRE. To learn more about VTS, and to see our open roles, visit www.vts.com.
VTS maintains offices in New York City, London, Toronto, Chicago, and San Francisco.
To learn more about VTS and to see our open roles, visit us at vts.com or follow us on Instagram (@WeAreVTS), Twitter (@WeAreVTS), or LinkedIn.
Pay Transparency
At VTS, we pride ourselves on articulating a clear and transparent philosophy around equitable, impartial compensation that will allow us to recruit and retain an exceptional team. Base salary is market driven at the point in time of offer and is based on tier 1 market data. The salary for this role will range between $100,000 to $120,000 and is determined by a few factors including your skills, prior relevant experience, quality of interviews, leveling and geography.
EEO Guidelines
VTS embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. All your information will be kept confidential according to EEO guidelines. For more information about what we collect and how we use it, please refer to the Candidate Privacy Statement.
If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know at ta@vts.com
Privacy Policy