Nhcchq
Manager, Product Marketing & Innovation
Nhcchq, Long Island City, New York, United States, 11101
Manager, Product Marketing & Innovation at EOS ProductsAbout the job
Overview:
Are you the right candidate for this opportunity Make sure to read the full description below.The Product Marketing & Innovation Manager will be responsible for driving the product development process across several product categories, from concept to production. The right individual will have a collaborative working style with an enthusiasm for making connections with both co-workers and consumers, a strong sense of ownership and personal responsibility, and the desire to defy expectations and make the impossible possible!eos has been expanding into new body care categories, through multiple new product launches that rapidly became top-sellers & consumer cult-favorites, like our category top-selling Vanilla Cashmere body lotion or Tiktok-viral shave cream. This is an opportunity to join a creative, always-innovating brand with in-market success, loyal consumer fans & rapid growth!Responsibilities:Co-create 3 year plan for Innovation pipelineHelp to evolve the brand ambition, positioning, and portfolio strategyMonitor and assess competitive landscape and consumer trends to inform strategic interventionsAssess category performance over time and make recommendations for continued optimizationDevelop innovative, creative, and breakthrough product concept & positioning that delivers growth for the brandOwn the product-level P&Ls to ensure growth is sustainable & profitableLead the entire product development process, from concept & briefing to first production, while partnering with cross-functional, product development teamsLead briefing & evaluation of formula/fragrances, packaging & design aspects of the launchManage development, routing and approval of mechanical artwork within timing guidelinesAnticipate obstacles, effectively elevate issues and strategize solutions to complex problems that may arise during development to ensure the project is delivered on-time to specificationsCreate strategic product toolkits for company stakeholders to support product launchesAssess & evaluate product launch success to inform future opportunitiesCoordinate, organize and evaluate proprietary & competitive product formula and fragrance submissions(aesthetics, delivery system, price, performance, claims and benefits)Consumer Insights & TrendsBe consumer-obsessed & leverage research to understand attitudes & usage across multiple demos & categories, and identify opportunities for new product ideas/positioning/etc.Lead industry & category specific trend-hunting to stay abrest of relevant opportunities across product, design and implementationConduct consumer research (quantitative, qualitative) to inform decisions on multiple steps of the product developmentExperience, Education, and Skills:Bachelor’s degree in marketing, or related fieldAt least 5 years’ experience in brand development or product management (experience in beauty category/CPG preferred)Positive, pro-active, can-do attitude with excellent attention to detail and the ability to manage several projects simultaneouslyAbility to thoughtfully prioritize tasks while maintaining uncompromising quality to drive resultsCreative problem-solver who demonstrates curiosity and strives for constant improvementPassion for, and understanding of, consumer behavior and market trendsStrong written and verbal communication & presentation skillsTeam player with the ability to build positive and productive working relationships with many stakeholdersHigh level of independence and resourcefulnessCompany Summary:eos Products is an iconic global beauty brand that has sold nearly a billion lip balms worldwide. Our company was founded on an innovative and entrepreneurial spirit that revolutionized how people experience daily beauty routines. As a brand of choice among gen z and millennial consumers, eos aims to drive everyday experiences forward, creating the joy that beautifully designed, expertly crafted products can bring to people’s lives.
#J-18808-Ljbffr
Overview:
Are you the right candidate for this opportunity Make sure to read the full description below.The Product Marketing & Innovation Manager will be responsible for driving the product development process across several product categories, from concept to production. The right individual will have a collaborative working style with an enthusiasm for making connections with both co-workers and consumers, a strong sense of ownership and personal responsibility, and the desire to defy expectations and make the impossible possible!eos has been expanding into new body care categories, through multiple new product launches that rapidly became top-sellers & consumer cult-favorites, like our category top-selling Vanilla Cashmere body lotion or Tiktok-viral shave cream. This is an opportunity to join a creative, always-innovating brand with in-market success, loyal consumer fans & rapid growth!Responsibilities:Co-create 3 year plan for Innovation pipelineHelp to evolve the brand ambition, positioning, and portfolio strategyMonitor and assess competitive landscape and consumer trends to inform strategic interventionsAssess category performance over time and make recommendations for continued optimizationDevelop innovative, creative, and breakthrough product concept & positioning that delivers growth for the brandOwn the product-level P&Ls to ensure growth is sustainable & profitableLead the entire product development process, from concept & briefing to first production, while partnering with cross-functional, product development teamsLead briefing & evaluation of formula/fragrances, packaging & design aspects of the launchManage development, routing and approval of mechanical artwork within timing guidelinesAnticipate obstacles, effectively elevate issues and strategize solutions to complex problems that may arise during development to ensure the project is delivered on-time to specificationsCreate strategic product toolkits for company stakeholders to support product launchesAssess & evaluate product launch success to inform future opportunitiesCoordinate, organize and evaluate proprietary & competitive product formula and fragrance submissions(aesthetics, delivery system, price, performance, claims and benefits)Consumer Insights & TrendsBe consumer-obsessed & leverage research to understand attitudes & usage across multiple demos & categories, and identify opportunities for new product ideas/positioning/etc.Lead industry & category specific trend-hunting to stay abrest of relevant opportunities across product, design and implementationConduct consumer research (quantitative, qualitative) to inform decisions on multiple steps of the product developmentExperience, Education, and Skills:Bachelor’s degree in marketing, or related fieldAt least 5 years’ experience in brand development or product management (experience in beauty category/CPG preferred)Positive, pro-active, can-do attitude with excellent attention to detail and the ability to manage several projects simultaneouslyAbility to thoughtfully prioritize tasks while maintaining uncompromising quality to drive resultsCreative problem-solver who demonstrates curiosity and strives for constant improvementPassion for, and understanding of, consumer behavior and market trendsStrong written and verbal communication & presentation skillsTeam player with the ability to build positive and productive working relationships with many stakeholdersHigh level of independence and resourcefulnessCompany Summary:eos Products is an iconic global beauty brand that has sold nearly a billion lip balms worldwide. Our company was founded on an innovative and entrepreneurial spirit that revolutionized how people experience daily beauty routines. As a brand of choice among gen z and millennial consumers, eos aims to drive everyday experiences forward, creating the joy that beautifully designed, expertly crafted products can bring to people’s lives.
#J-18808-Ljbffr