Horizontal Digital
Technical Lead - Salesforce Marketing Cloud
Horizontal Digital, Indiana, Pennsylvania, us, 15705
Please read the following job description thoroughly to ensure you are the right fit for this role before applying.Technical Lead - Salesforce Marketing Cloud
At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra drives our digital consultancy to think beyond the easy answers and create websites, apps, portals, and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. We fuse strategy, data, design, and technology together to arrive at solutions that set the bar higher for everyone.
What you’ll do:
Client and Technical Delivery (80%)
Work closely with Project Managers, Functional Consultants, and clients to architect digital marketing solutions through SFMC and related technology stack (CDP, Interaction Studio, Social Studio, Advertising Studio, Mobile Studio, Heroku, etc.) to meet client needs.
Identify business needs and design elegant technical and functional solutions.
Become a trusted advisor to our clients and facilitate ongoing communications to manage and exceed client expectations.
Document technical processes and run analysis between current and future states.
Collaborate with other architects and team members to deliver technical specifications and solutions.
Document architecture process flow, data flow, integration flow, and architecture diagrams using visualization applications.
Collaborate with internal stakeholders to help customers maximize the value of their Salesforce Industry products and services.
Design transformational technical solutions and work directly with customers to meet their business requirements.
Design cross-cloud marketing automation solutions utilizing a thorough understanding of various cloud platform integrations.
Responsible for the technical solution design, data feed, development, and support of SFMC projects.
Lead and mentor development teams on the project.
Ensure that the system meets the defined expectations, proper testing is implemented, and performance requirements are monitored.
Create and deliver integrations with CRMs and workflow solutions.
Salesforce Marketing Cloud Practice Development (20%)
Articulate Horizontal Digital Salesforce practice capabilities and value propositions.
Advocate and implement best practice development methodology to drive quality delivery of enterprise solutions.
Contribute to practice thought leadership and offerings.
Identify and co-lead internal initiatives to grow the consulting practice.
Participate in practice events and training.
Stay current on technical learning and trends.
Who you are:
Proactive best practice leadership and clear expectations.
Ability to validate business problems before building solutions.
Agreement between client and team about project expectations.
Build elegant, efficient solutions with minimal technical debt.
Test work before deploying.
Treat client's environment with care and respect.
Ask for help when needed.
Transparent communication about risks and issues.
Help clients become competent owners of their solution.
What you bring:
10+ years of experience in developing technology solutions with at least 5+ years in Salesforce Marketing Cloud solutions.
Expertise in designing complex digital marketing solutions using Salesforce Marketing Cloud.
Salesforce.com integration experience.
Strong hands-on experience with configuration and customization of SFMC.
Proficient in HTML, SQL, Javascript, CSS, AMPscript, and Marketing Cloud API Integration.
Experience with Marketing Cloud Studio/Builders.
Data analysis and database design experience.
Experience working with APIs – SOAP and REST based APIs.
Deep technical understanding of Salesforce Marketing Cloud pillars.
Strong stakeholder management and communication skills.
Experience leading teams in analyzing complex problems and solutions.
Detail-oriented with the ability to learn quickly.
Self-starter with a passion for new MarTech technologies.
Salesforce Marketing Cloud Developer and Consultant certifications are a must.
Bachelor’s degree preferred.
The above description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this job. Duties, responsibilities, and activities may change at any time with or without notice.
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At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra drives our digital consultancy to think beyond the easy answers and create websites, apps, portals, and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. We fuse strategy, data, design, and technology together to arrive at solutions that set the bar higher for everyone.
What you’ll do:
Client and Technical Delivery (80%)
Work closely with Project Managers, Functional Consultants, and clients to architect digital marketing solutions through SFMC and related technology stack (CDP, Interaction Studio, Social Studio, Advertising Studio, Mobile Studio, Heroku, etc.) to meet client needs.
Identify business needs and design elegant technical and functional solutions.
Become a trusted advisor to our clients and facilitate ongoing communications to manage and exceed client expectations.
Document technical processes and run analysis between current and future states.
Collaborate with other architects and team members to deliver technical specifications and solutions.
Document architecture process flow, data flow, integration flow, and architecture diagrams using visualization applications.
Collaborate with internal stakeholders to help customers maximize the value of their Salesforce Industry products and services.
Design transformational technical solutions and work directly with customers to meet their business requirements.
Design cross-cloud marketing automation solutions utilizing a thorough understanding of various cloud platform integrations.
Responsible for the technical solution design, data feed, development, and support of SFMC projects.
Lead and mentor development teams on the project.
Ensure that the system meets the defined expectations, proper testing is implemented, and performance requirements are monitored.
Create and deliver integrations with CRMs and workflow solutions.
Salesforce Marketing Cloud Practice Development (20%)
Articulate Horizontal Digital Salesforce practice capabilities and value propositions.
Advocate and implement best practice development methodology to drive quality delivery of enterprise solutions.
Contribute to practice thought leadership and offerings.
Identify and co-lead internal initiatives to grow the consulting practice.
Participate in practice events and training.
Stay current on technical learning and trends.
Who you are:
Proactive best practice leadership and clear expectations.
Ability to validate business problems before building solutions.
Agreement between client and team about project expectations.
Build elegant, efficient solutions with minimal technical debt.
Test work before deploying.
Treat client's environment with care and respect.
Ask for help when needed.
Transparent communication about risks and issues.
Help clients become competent owners of their solution.
What you bring:
10+ years of experience in developing technology solutions with at least 5+ years in Salesforce Marketing Cloud solutions.
Expertise in designing complex digital marketing solutions using Salesforce Marketing Cloud.
Salesforce.com integration experience.
Strong hands-on experience with configuration and customization of SFMC.
Proficient in HTML, SQL, Javascript, CSS, AMPscript, and Marketing Cloud API Integration.
Experience with Marketing Cloud Studio/Builders.
Data analysis and database design experience.
Experience working with APIs – SOAP and REST based APIs.
Deep technical understanding of Salesforce Marketing Cloud pillars.
Strong stakeholder management and communication skills.
Experience leading teams in analyzing complex problems and solutions.
Detail-oriented with the ability to learn quickly.
Self-starter with a passion for new MarTech technologies.
Salesforce Marketing Cloud Developer and Consultant certifications are a must.
Bachelor’s degree preferred.
The above description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this job. Duties, responsibilities, and activities may change at any time with or without notice.
#J-18808-Ljbffr