Burnett Specialists
Content Marketing Specialist
Burnett Specialists, Houston, Texas, United States, 77246
Job Description
Are you the right applicant for this opportunity Find out by reading through the role overview below.Seeking a Content Marketing Specialist to join our growing marketing team. This role will be key in driving traffic, engagement, and leads across all marketing channels, supporting high-impact campaigns during an exciting period of growth.
Job Responsibilities:
Content Creation: Write, edit, and proofread engaging marketing copy to attract and convert prospects and customers.
Inbound Marketing Support: Collaborate with the Digital Marketing Specialist to develop content that aligns with inbound marketing strategies and campaigns.
Audience Research: Research and analyze target audience pain points to develop thought leadership content that supports the sales strategy, utilizing various formats such as video, infographics, and case studies.
Cross-Channel Content Development: Produce high-quality content for all platforms including websites, email, and print.
Content Management: Maintain and update a portfolio of marketing materials across digital and physical channels, supporting sales and brand awareness.
Content Distribution: Distribute content across internal and external channels to engage key audiences.
Lifecycle Marketing: Identify and create content tailored to different stages of the customer journey, supporting lifecycle marketing strategies.
Qualifications:
3-5 years of experience in digital marketing or content marketing.
Bachelor’s degree in Marketing, Journalism, English, or equivalent work experience.
Previous agency experience is a plus.
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Are you the right applicant for this opportunity Find out by reading through the role overview below.Seeking a Content Marketing Specialist to join our growing marketing team. This role will be key in driving traffic, engagement, and leads across all marketing channels, supporting high-impact campaigns during an exciting period of growth.
Job Responsibilities:
Content Creation: Write, edit, and proofread engaging marketing copy to attract and convert prospects and customers.
Inbound Marketing Support: Collaborate with the Digital Marketing Specialist to develop content that aligns with inbound marketing strategies and campaigns.
Audience Research: Research and analyze target audience pain points to develop thought leadership content that supports the sales strategy, utilizing various formats such as video, infographics, and case studies.
Cross-Channel Content Development: Produce high-quality content for all platforms including websites, email, and print.
Content Management: Maintain and update a portfolio of marketing materials across digital and physical channels, supporting sales and brand awareness.
Content Distribution: Distribute content across internal and external channels to engage key audiences.
Lifecycle Marketing: Identify and create content tailored to different stages of the customer journey, supporting lifecycle marketing strategies.
Qualifications:
3-5 years of experience in digital marketing or content marketing.
Bachelor’s degree in Marketing, Journalism, English, or equivalent work experience.
Previous agency experience is a plus.
#J-18808-Ljbffr