PSSI
Growth Marketing Director
PSSI, Atlanta, Georgia, United States, 30349
PSSI Growth Marketing Director Atlanta, Georgia Apply Now The Leader in food-industry-related contract sanitation and food safety.
Make sure to read the full description below, and please apply immediately if you are confident you meet all the requirements.Over $1 Billion in sales with an excellent history of organic and acquisition growth.Over 16,500 team members throughout North America.Corporate headquarters in Kieler, Wisconsin with team members working in over 400 customer plants throughout North America.OUR VISION:To be the leading food safety solutions company that owns the standard of health and safety for our PSSI family and brand protection for our partners.WHO YOU ARE:The Growth Marketing Director will spearhead the development and execution of strategic marketing initiatives to accelerate growth across the enterprise. This role is essential for expanding our market presence, generating new business opportunities, and positioning PSSI as a trusted authority and preferred partner in the food industry. The ideal candidate will have a proven track record of delivering measurable results in a fast-paced, competitive B2B environment.WHAT YOU WILL DO:The Growth Marketing Director will develop and implement strategic approaches to accelerate customer acquisition, engagement, and retention across various digital platforms. This role requires a deep understanding of performance marketing, analytics, and cross-functional collaboration to drive sustainable growth and optimize marketing efforts. Job duties include:Develop and implement an integrated B2B marketing strategy aligned with the company's business goals.Guide and mentor the marketing team to ensure successful execution of campaigns.Establish KPIs and track performance metrics, optimizing strategies based on data and insights.Collaborate closely with the sales team to align marketing efforts with sales goals and strategies.Design and execute lead generation programs using inbound and outbound marketing strategies.Implement account-based marketing (“ABM”) tactics to target high-value customers.Conduct market research to identify trends, customer needs, and competitive positioning.Monitor competitor activity and adjust marketing tactics as necessary to maintain an advantage in the market.Collaborate cross-functionally with product development, sales, and customer success teams to ensure a cohesive approach to marketing and customer engagement.Present marketing strategies and results to the executive team and stakeholders, ensuring alignment with business goals.YOUR MUST HAVES:Must be 18 years of age or older.Bachelor's degree in Marketing, Business, or a related field.7 or more years of experience in B2B marketing, with a track record of successful marketing leadership.Proven success in a senior B2B marketing role, with a strong emphasis on driving business growth and measurable results.Strong understanding of digital marketing, inbound marketing, and account-based marketing (ABM).Strong data analytics skills, with a track record of using insights to drive revenue and optimize performance.Exceptional leadership and communication skills, with experience leading and scaling marketing teams.Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Marketo, Salesforce).OUR ENVIRONMENT:This is a hybrid role, partially based at the Corporate Headquarters, combining time in a traditional office setting with remote work from your professional home office. You will be expected to work on-site at minimum three days a week.WHAT WE OFFER:Basic Life Insurance401k Retirement PlanPaid Holidays (varies by location)Paid VacationEmployee Assistance ProgramPacking Sanitation Services, Inc. (PSSI) is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, creed, sex, gender, gender identity, national origin, citizenship status, uniform service member status, veteran status, age, genetic information, disability, or any other protected status, in accordance with all applicable federal state, and local laws.YOUR NEXT STEPS:APPLY! All applications will be reviewed, and qualified candidates will be contacted to continue into the interview process. If you feel like you are a good fit for this position, APPLY!
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Make sure to read the full description below, and please apply immediately if you are confident you meet all the requirements.Over $1 Billion in sales with an excellent history of organic and acquisition growth.Over 16,500 team members throughout North America.Corporate headquarters in Kieler, Wisconsin with team members working in over 400 customer plants throughout North America.OUR VISION:To be the leading food safety solutions company that owns the standard of health and safety for our PSSI family and brand protection for our partners.WHO YOU ARE:The Growth Marketing Director will spearhead the development and execution of strategic marketing initiatives to accelerate growth across the enterprise. This role is essential for expanding our market presence, generating new business opportunities, and positioning PSSI as a trusted authority and preferred partner in the food industry. The ideal candidate will have a proven track record of delivering measurable results in a fast-paced, competitive B2B environment.WHAT YOU WILL DO:The Growth Marketing Director will develop and implement strategic approaches to accelerate customer acquisition, engagement, and retention across various digital platforms. This role requires a deep understanding of performance marketing, analytics, and cross-functional collaboration to drive sustainable growth and optimize marketing efforts. Job duties include:Develop and implement an integrated B2B marketing strategy aligned with the company's business goals.Guide and mentor the marketing team to ensure successful execution of campaigns.Establish KPIs and track performance metrics, optimizing strategies based on data and insights.Collaborate closely with the sales team to align marketing efforts with sales goals and strategies.Design and execute lead generation programs using inbound and outbound marketing strategies.Implement account-based marketing (“ABM”) tactics to target high-value customers.Conduct market research to identify trends, customer needs, and competitive positioning.Monitor competitor activity and adjust marketing tactics as necessary to maintain an advantage in the market.Collaborate cross-functionally with product development, sales, and customer success teams to ensure a cohesive approach to marketing and customer engagement.Present marketing strategies and results to the executive team and stakeholders, ensuring alignment with business goals.YOUR MUST HAVES:Must be 18 years of age or older.Bachelor's degree in Marketing, Business, or a related field.7 or more years of experience in B2B marketing, with a track record of successful marketing leadership.Proven success in a senior B2B marketing role, with a strong emphasis on driving business growth and measurable results.Strong understanding of digital marketing, inbound marketing, and account-based marketing (ABM).Strong data analytics skills, with a track record of using insights to drive revenue and optimize performance.Exceptional leadership and communication skills, with experience leading and scaling marketing teams.Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Marketo, Salesforce).OUR ENVIRONMENT:This is a hybrid role, partially based at the Corporate Headquarters, combining time in a traditional office setting with remote work from your professional home office. You will be expected to work on-site at minimum three days a week.WHAT WE OFFER:Basic Life Insurance401k Retirement PlanPaid Holidays (varies by location)Paid VacationEmployee Assistance ProgramPacking Sanitation Services, Inc. (PSSI) is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, creed, sex, gender, gender identity, national origin, citizenship status, uniform service member status, veteran status, age, genetic information, disability, or any other protected status, in accordance with all applicable federal state, and local laws.YOUR NEXT STEPS:APPLY! All applications will be reviewed, and qualified candidates will be contacted to continue into the interview process. If you feel like you are a good fit for this position, APPLY!
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