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Insight Global

Director of Marketing

Insight Global, Las Vegas, Nevada, us, 89105


Job Description

Insight Global is assisting a client in identifying a direct hire Director of Marketing in Las Vegas, NV. This Director will play a pivotal role in shaping the paid media strategy across top platforms, engaging email campaigns, and advanced programmatic advertising. They will lead copy writers, media buyers, videographers, and other marketing professionals, including vendors. From a leadership perspective they will build and mentor the marketing team through KPIs and career path. They will also align with all stakeholders in leadership to ensure all marketing efforts are collaborative with the other business functions. As far as paid media strategies, emphasis is placed on leading high-converting funnels and successful campaigns across platforms like Facebook, Instagram, YouTube, TikTok, and Google, with a focus on troubleshooting, strategy development, and KPI achievement. Responsibilities also include developing, executing, monitoring, and optimizing paid media strategies to meet business objectives efficiently, utilizing data analysis tools for performance evaluation and data-driven decision-making to enhance ROI. The company performs professional development workshops for their customers, and this director will be expected to consult and education during round tables discussions. Overall, this dynamic role is seeking someone who has scaled a company in rapid growth through marketing strategies.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

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Skills and Requirements

10+ years in marketing, specifically Digital Marketing on social media platforms (YouTube, Meta, etc.)

3-5 years in a Marketing Director role

o Managing a minimum of $1M+ a month in marketing budgets

o Ability to lead and build a team from the ground up (hold teams accountable)

Comes from a SAAS company doing a min of spend of $30M/yr

o Must have experience scaling a company in revenue growth through marketing (50 million to 150 million)

Proficient in data analysis and performance tracking tools, as well as strong data analysis for decision making

Comfortable with consulting customers during the companys professional development workshops

Open to working weekends when necessary Expertise in ad script writing (not needed can be someone on their team)

Brand Marketing - amplifying brand

Traditional marketing experience (mailers, billboards, tv, etc.)

Worked with a brand that has a strong organic presence null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.