Keurig Dr Pepper Inc.
Strategic Promotional Planning Manager
Keurig Dr Pepper Inc., Frisco, Texas, United States, 75034
Strategic Promotional Planning Manager (Revenue Growth Management)
As the Strategic Promotional Planning Manager you will directly support the Drug & Dollar Sales team. You will be responsible for partnering with Sales Leadership to develop the strategies and plans necessary to meet the organization’s revenue growth deliverables for your area of responsibility. Your main focus will be working with the enterprise’s data sources and trade solutions to harvest insight and influence the pricing and promotional actions needed to drive business results while adhering to the commercial strategy and acting coherently within the marketplace. This will require both exceptional analytical skills and strong collaboration with other functions including Sales and Finance.
What you will do:
Creation of the customer/channel topline plan for beverages and appliances
Assists with the development of 52 week price/package/promotional plan to achieve revenue and volume goals
Evaluation of customer specific sources of growth
In Year Topline Management & Execution
Responsible for developing and evolving customer revenue forecast (volume, price, trade) and managing to approved budget
Evaluation of Joint Business Plan (JBP) metrics with Customer (e.g. revenue, customer margin, share)
Accountable for team performance management routines measuring topline Key Performance Indicators (KPIs) and performance vs plan drivers
Identify and leverage customer specific insights to deliver optimized trade promotions
Evaluation of promotional effectiveness for customer activities (Return On Investment (ROI), Household (HH) penetration), Volume lift
Provide a linkage from sales team to headquarter RGM team to ensure delivery of thought leadership & analytical acumen to account team
Total Rewards:
Benefits:
Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated
Requirements:
What you must have:
Bachelor’s degree and 5 years of experience in analytics, finance, sales, marketing or related field
Prefer experience in a “Fortune 500” company, or in the Consumer Packaged Goods, Beverage, Small Appliance or related industries
Ability to work across multiple data sources to provide a holistic perspective
Ability to think systemically & lead complex processes
Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment
Ability to influence decision making across multiple levels and functions of an organization to drive results
Advanced Proficiency in Microsoft applications (Excel & PowerPoint)
#LIHybrid
Company Overview:
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice (https://careers.keurigdrpepper.com/) , providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
106272
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
As the Strategic Promotional Planning Manager you will directly support the Drug & Dollar Sales team. You will be responsible for partnering with Sales Leadership to develop the strategies and plans necessary to meet the organization’s revenue growth deliverables for your area of responsibility. Your main focus will be working with the enterprise’s data sources and trade solutions to harvest insight and influence the pricing and promotional actions needed to drive business results while adhering to the commercial strategy and acting coherently within the marketplace. This will require both exceptional analytical skills and strong collaboration with other functions including Sales and Finance.
What you will do:
Creation of the customer/channel topline plan for beverages and appliances
Assists with the development of 52 week price/package/promotional plan to achieve revenue and volume goals
Evaluation of customer specific sources of growth
In Year Topline Management & Execution
Responsible for developing and evolving customer revenue forecast (volume, price, trade) and managing to approved budget
Evaluation of Joint Business Plan (JBP) metrics with Customer (e.g. revenue, customer margin, share)
Accountable for team performance management routines measuring topline Key Performance Indicators (KPIs) and performance vs plan drivers
Identify and leverage customer specific insights to deliver optimized trade promotions
Evaluation of promotional effectiveness for customer activities (Return On Investment (ROI), Household (HH) penetration), Volume lift
Provide a linkage from sales team to headquarter RGM team to ensure delivery of thought leadership & analytical acumen to account team
Total Rewards:
Benefits:
Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated
Requirements:
What you must have:
Bachelor’s degree and 5 years of experience in analytics, finance, sales, marketing or related field
Prefer experience in a “Fortune 500” company, or in the Consumer Packaged Goods, Beverage, Small Appliance or related industries
Ability to work across multiple data sources to provide a holistic perspective
Ability to think systemically & lead complex processes
Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment
Ability to influence decision making across multiple levels and functions of an organization to drive results
Advanced Proficiency in Microsoft applications (Excel & PowerPoint)
#LIHybrid
Company Overview:
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice (https://careers.keurigdrpepper.com/) , providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
106272
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.