Sinclair Broadcast Group
Digital Content Manager
Sinclair Broadcast Group, Nashville, Tennessee, United States, 37247
Increase your chances of an interview by reading the following overview of this role before making an application.
WZTV Nashville is seeking a Digital Content Manager! This position is responsible for featuring and maintaining the content on the Station's digital platforms, providing updated and fresh content throughout the day, working with station management to provide a digital presence on our website(s), social media platforms including Facebook, Twitter, Instagram and YouTube on a day-to-day basis and on email blasts, employing journalist best practices. Strong news judgment is required.
Responsibilities
Continually creates compelling content with a focus on video and social – this involves establishing a budgeted itinerary of video and graphic content on a day-to-day, week-to-week, month-to-month basis and prioritizing and evaluating the relative importance of news and sporting events and how they should be programmed digitally
Maintain relationships with Sales, News and Promotion departments
Coordinate contests with Sales, News and/or Promotion departments
Develop a new look for each contest to uniquely reflect what is involved
Edit, save, and transfer video for reporter packages, new stories, guest segments, etc.
Reviews and edits reporter web scripts before posting
Maintains and updates the news portion of the station’s site with accurate and timely content
Updates any breaking news coverage to be posted on station digital platforms
Utilize social media platforms as practical to provide newsworthy information
Also utilize social media platforms to provide breaking news coverage as appropriate and monitor and interact with feedback on the station’s social media platforms, especially YouTube
Notify Station Management of any questionable feedback
Follow journalistic best practices in posting any content to social media platforms
Writes story details as needed
Maintain a working knowledge of current local, regional, and national news
Provide news stories utilizing the newsroom systems or direct communications and maintain regular contact with news sources
Works with new technologies to ensure content is available as quickly as possible
Interacts with the entire news staff, as content creators, to train them on best practices, by platform and help shape their digital/social execution
Requirements and Qualifications
Bachelor’s degree and commensurate experience required
A minimum of 3 years’ experience in content creation, digital or other, is necessary
Website programming and social media experience is required
Basic knowledge of Twitter, Instagram, Facebook, LinkedIn, YouTube, and Tik Tok are necessary
Working knowledge of the Adobe Creative Suite
Focus on video production combined with superior video editing and graphic design skills
Superior oral and written communication skills are required
Superior organizational and project management skills are required
A solid understanding of HTML (and Asana), demonstrated copy editing skills, sound news judgment, and a proven ability to create effective news packages on deadline is required
A demonstrated ability to effectively manage multiple projects in fast paced environment is essential
Attendance at the TV station is required. This is not a hybrid work environment
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
WZTV Nashville is seeking a Digital Content Manager! This position is responsible for featuring and maintaining the content on the Station's digital platforms, providing updated and fresh content throughout the day, working with station management to provide a digital presence on our website(s), social media platforms including Facebook, Twitter, Instagram and YouTube on a day-to-day basis and on email blasts, employing journalist best practices. Strong news judgment is required.
Responsibilities
Continually creates compelling content with a focus on video and social – this involves establishing a budgeted itinerary of video and graphic content on a day-to-day, week-to-week, month-to-month basis and prioritizing and evaluating the relative importance of news and sporting events and how they should be programmed digitally
Maintain relationships with Sales, News and Promotion departments
Coordinate contests with Sales, News and/or Promotion departments
Develop a new look for each contest to uniquely reflect what is involved
Edit, save, and transfer video for reporter packages, new stories, guest segments, etc.
Reviews and edits reporter web scripts before posting
Maintains and updates the news portion of the station’s site with accurate and timely content
Updates any breaking news coverage to be posted on station digital platforms
Utilize social media platforms as practical to provide newsworthy information
Also utilize social media platforms to provide breaking news coverage as appropriate and monitor and interact with feedback on the station’s social media platforms, especially YouTube
Notify Station Management of any questionable feedback
Follow journalistic best practices in posting any content to social media platforms
Writes story details as needed
Maintain a working knowledge of current local, regional, and national news
Provide news stories utilizing the newsroom systems or direct communications and maintain regular contact with news sources
Works with new technologies to ensure content is available as quickly as possible
Interacts with the entire news staff, as content creators, to train them on best practices, by platform and help shape their digital/social execution
Requirements and Qualifications
Bachelor’s degree and commensurate experience required
A minimum of 3 years’ experience in content creation, digital or other, is necessary
Website programming and social media experience is required
Basic knowledge of Twitter, Instagram, Facebook, LinkedIn, YouTube, and Tik Tok are necessary
Working knowledge of the Adobe Creative Suite
Focus on video production combined with superior video editing and graphic design skills
Superior oral and written communication skills are required
Superior organizational and project management skills are required
A solid understanding of HTML (and Asana), demonstrated copy editing skills, sound news judgment, and a proven ability to create effective news packages on deadline is required
A demonstrated ability to effectively manage multiple projects in fast paced environment is essential
Attendance at the TV station is required. This is not a hybrid work environment
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!