MariaDB® Corporation
Director, Product Marketing
MariaDB® Corporation, Milpitas, California, United States, 95035
MariaDB is making a big impact on the world. Whether you’re checking your bank account, buying a coffee, shopping online, making a phone call, listening to music, taking out a loan or ordering takeout – MariaDB is the backbone of applications used every day. Companies small and large, including 75% of the Fortune 500, run MariaDB, touching the lives of billions of people. With massive reach through Linux distributions, enterprise deployments and public clouds, MariaDB is uniquely positioned as the leading database for modern application development.
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Director, Product Marketing
Join MariaDB and help make the world's fastest growing open source database the new standard for enterprises around the globe.
We are looking for a dynamic and creative product marketer to play a key role on our global marketing team. The ideal candidate will have hands-on experience working on early-stage enterprise software products and services and will have delivered demonstrable results in all areas of product marketing (product positioning and messaging, customer and competitive intelligence, product launch and post-launch activities, creation of marketing assets and sales tools, etc.). A passion and talent for content creation and the ability to grasp and translate technical capabilities into value for multiple buyer personas are crucial. In this role, you will have the opportunity to both define strategy and be very hands-on with implementing it.
Responsibilities
Messaging and content:
Develop messaging across multiple customer profiles and buyer and influencer personas.
Create marketing content and sales assets that reflect MariaDB's differentiated product positioning and showcase our unique value propositions.
Recruit customer references and develop success story content.
Create and oversee execution of programs to engage the customer community, nurture evangelists, and demonstrate technology leadership.
Product launch and promotion:
Stay closely aligned with the global sales team on objectives and needs.
Plan marketing for launches of new products and other company announcements, and manage the cross-functional implementation of launch marketing plans with product management and integrated marketing teams.
Collaborate with the integrated campaigns team on demand-gen and awareness program strategy and campaign messaging.
Support all marketing program execution as the go-to person for messaging and content.
Drive analyst relations efforts and ensure the product and the company are featured prominently and positively in evaluations and ratings such as the Gartner MQ.
Evangelize the company and its products and solutions at events and be a spokesperson for the company with press, analysts, and customers.
Sales enablement:
Enable sales and partners to effectively sell MariaDB products and solutions with sales tools that support the sales cycle such as playbooks, sales presentations, and success stories.
Communicate the value proposition of the products and solutions to all sales channels.
Create sales training content and deliver training to the sales team and channel partners on the MariaDB story.
Market Research and Product-Market Fit:
Partner with Product Management to ensure that the product roadmap incorporates Voice of the Customer and benchmarking data and meets market demand.
Conduct competitive research to identify key differentiators and marketing approaches to effectively compete and win.
Stay current with trends and dynamics of the database, open source, enterprise IT and cloud infrastructure, and related markets and contribute to the company’s vision and position within that ecosystem.
Position Requirements
10+ years of relevant product or solutions marketing experience in a B2B technology company, preferably one selling enterprise database platform solutions.
Experience with marketing and/or selling database technologies and IT infrastructure software and a deep understanding of the dynamics and players within these markets.
Deep understanding of the value AI delivers inside products and applications.
Proven track record developing core messaging, positioning, and sales and marketing content for highly technical products that generates customer engagement and improves sales effectiveness.
Desired Skills & Experience
Your understanding of database and software infrastructure technologies is sufficient to hold your own in discussions with product management and contribute to product roadmap decisions.
You can translate technical functionality into messaging appropriate for a variety of prospect and customer audiences.
Strong project management skills coupled with high attention to detail, superior multi-tasking abilities, and ability to “manage sideways.”
Demonstrated ability to operate in a fast-paced, globally distributed environment.
You know how to balance strategic and tactical responsibilities. You are willing and able to roll up your sleeves and personally get things done, even as you define and communicate the “big picture.”
You tell compelling and relevant stories through creative, innovative, and cohesive presentations, and write concisely and clearly, without use of marketing jargon.
You take initiative to find solutions when you encounter a problem, and see complexity as interesting rather than daunting.
You’re a zealot about showing up completely and delivering high quality results in everything you take on.
Location
San Francisco Bay Area - Redwood City
Remote (Hybrid)
Compensation:
The annual anticipated U.S. base salary range for this full-time position is USD $160,000.00 - $220,000.00.
Actual salaries may vary and fall outside of this range depending on factors such as a candidate’s qualifications, geographic location, skills, experience, and competencies.
In addition, we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than the job description as posted. Salary is one component of MariaDB’s total rewards package, which (subject to eligibility requirements) may include equity ownership, health insurance, life, and disability insurance, funds toward professional development resources, Flexible Paid Time Off (FPTO), paid holidays, and parental leave, a massive degree of flexibility and freedom, and more.
What’s in It for You?
Impact the world of technology by pushing the boundaries of technology and business models, working at MariaDB. Be part of a game-changing organization that encourages outside-the-box thinking, values empowerment, and is truly shaping the future of the software industry. You’ll be collaborating with high-caliber colleagues around the world, offering unparalleled learning and growth opportunities.
How to Apply
If you are interested in this position, please submit your application along with your resume/CV.
MariaDB does not sponsor work visas or relocation.
MariaDB is committed to providing accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.
MariaDB will not accept agency resumes without a prior contractual agreement with HR. Please do not forward resumes to any recruiting alias or employee directly. MariaDB is not responsible for any unsolicited resumes.
MariaDB is an equal opportunities employer.
#J-18808-Ljbffr
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Director, Product Marketing
Join MariaDB and help make the world's fastest growing open source database the new standard for enterprises around the globe.
We are looking for a dynamic and creative product marketer to play a key role on our global marketing team. The ideal candidate will have hands-on experience working on early-stage enterprise software products and services and will have delivered demonstrable results in all areas of product marketing (product positioning and messaging, customer and competitive intelligence, product launch and post-launch activities, creation of marketing assets and sales tools, etc.). A passion and talent for content creation and the ability to grasp and translate technical capabilities into value for multiple buyer personas are crucial. In this role, you will have the opportunity to both define strategy and be very hands-on with implementing it.
Responsibilities
Messaging and content:
Develop messaging across multiple customer profiles and buyer and influencer personas.
Create marketing content and sales assets that reflect MariaDB's differentiated product positioning and showcase our unique value propositions.
Recruit customer references and develop success story content.
Create and oversee execution of programs to engage the customer community, nurture evangelists, and demonstrate technology leadership.
Product launch and promotion:
Stay closely aligned with the global sales team on objectives and needs.
Plan marketing for launches of new products and other company announcements, and manage the cross-functional implementation of launch marketing plans with product management and integrated marketing teams.
Collaborate with the integrated campaigns team on demand-gen and awareness program strategy and campaign messaging.
Support all marketing program execution as the go-to person for messaging and content.
Drive analyst relations efforts and ensure the product and the company are featured prominently and positively in evaluations and ratings such as the Gartner MQ.
Evangelize the company and its products and solutions at events and be a spokesperson for the company with press, analysts, and customers.
Sales enablement:
Enable sales and partners to effectively sell MariaDB products and solutions with sales tools that support the sales cycle such as playbooks, sales presentations, and success stories.
Communicate the value proposition of the products and solutions to all sales channels.
Create sales training content and deliver training to the sales team and channel partners on the MariaDB story.
Market Research and Product-Market Fit:
Partner with Product Management to ensure that the product roadmap incorporates Voice of the Customer and benchmarking data and meets market demand.
Conduct competitive research to identify key differentiators and marketing approaches to effectively compete and win.
Stay current with trends and dynamics of the database, open source, enterprise IT and cloud infrastructure, and related markets and contribute to the company’s vision and position within that ecosystem.
Position Requirements
10+ years of relevant product or solutions marketing experience in a B2B technology company, preferably one selling enterprise database platform solutions.
Experience with marketing and/or selling database technologies and IT infrastructure software and a deep understanding of the dynamics and players within these markets.
Deep understanding of the value AI delivers inside products and applications.
Proven track record developing core messaging, positioning, and sales and marketing content for highly technical products that generates customer engagement and improves sales effectiveness.
Desired Skills & Experience
Your understanding of database and software infrastructure technologies is sufficient to hold your own in discussions with product management and contribute to product roadmap decisions.
You can translate technical functionality into messaging appropriate for a variety of prospect and customer audiences.
Strong project management skills coupled with high attention to detail, superior multi-tasking abilities, and ability to “manage sideways.”
Demonstrated ability to operate in a fast-paced, globally distributed environment.
You know how to balance strategic and tactical responsibilities. You are willing and able to roll up your sleeves and personally get things done, even as you define and communicate the “big picture.”
You tell compelling and relevant stories through creative, innovative, and cohesive presentations, and write concisely and clearly, without use of marketing jargon.
You take initiative to find solutions when you encounter a problem, and see complexity as interesting rather than daunting.
You’re a zealot about showing up completely and delivering high quality results in everything you take on.
Location
San Francisco Bay Area - Redwood City
Remote (Hybrid)
Compensation:
The annual anticipated U.S. base salary range for this full-time position is USD $160,000.00 - $220,000.00.
Actual salaries may vary and fall outside of this range depending on factors such as a candidate’s qualifications, geographic location, skills, experience, and competencies.
In addition, we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than the job description as posted. Salary is one component of MariaDB’s total rewards package, which (subject to eligibility requirements) may include equity ownership, health insurance, life, and disability insurance, funds toward professional development resources, Flexible Paid Time Off (FPTO), paid holidays, and parental leave, a massive degree of flexibility and freedom, and more.
What’s in It for You?
Impact the world of technology by pushing the boundaries of technology and business models, working at MariaDB. Be part of a game-changing organization that encourages outside-the-box thinking, values empowerment, and is truly shaping the future of the software industry. You’ll be collaborating with high-caliber colleagues around the world, offering unparalleled learning and growth opportunities.
How to Apply
If you are interested in this position, please submit your application along with your resume/CV.
MariaDB does not sponsor work visas or relocation.
MariaDB is committed to providing accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.
MariaDB will not accept agency resumes without a prior contractual agreement with HR. Please do not forward resumes to any recruiting alias or employee directly. MariaDB is not responsible for any unsolicited resumes.
MariaDB is an equal opportunities employer.
#J-18808-Ljbffr