ezCater
SEO Senior Associate (Remote)
ezCater, Boston, Massachusetts, us, 02298
ezCater is the leading food for work technology company in the US, connecting anyone who needs food for their workplace to over 100,000 restaurants nationwide. For workplaces, ezCater provides flexible and scalable solutions for everything from recurring employee meals to one-off meetings, all backed by 24/7 customer service with real humans. ezCater also enables companies to manage their food spend in a single, customizable platform. For restaurant partners, ezCater helps them grow their business by bringing them more orders and new high-value customers. We're backed by top investors including Insight, Iconiq, Lightspeed, GIC, SoftBank, and Quadrille.
We're looking for a creative, data-obsessed individual to join our Growth and Analytics Marketing team. As a SEO Senior Associate, you will help take our SEO capabilities to the next level. This includes providing support in execution on everything from keyword research to reporting to digging into the data to surface insights to guide SEO and inform the larger business priorities. This role will be starting at a pivotal time as we expand our marketing team and continue to grow our business with new customers. We're looking for a marketer who is strong in technical SEO, comfortable diving deep into the data, excited to have a large role in growing SEO into a powerhouse for the business, who knows where to look to uncover insights and how to report out on them, and is a terrific communicator, able to collaborate with cross-functional teams and explain SEO guiding principles clearly and concisely, and able to support recommendations with data.
What You'll Do:
Help set the short and long-term vision for SEO, helping to position us as the premier food for work platform.Help lead the development of SEO strategies for the marketing team, driving growth and an increase in demand via organic traffic as well.Partner with the content team to support organic content marketing and develop strategy, pivoting as needed.Develop and execute an SEO campaign including a plan for backlinks, new and existing content (onsite and blog), landing page testing, monthly reporting, and ongoing SEO audits.Partner with cross-functional teams and analytics to monitor web analytics and customer data to identify areas of improvement and create initiatives to increase organic traffic.Create and maintain dashboards and metrics reports on activities and tests that measure and analyze impact, providing recommendations and a plan to drive continuous improvement.Develop recommendations for technical and cross-functional support and partnering with Marketing Ops to help to articulate key milestones, doing opportunity sizing where relevant in order to prioritize the work.Help manage agency and vendor relationships, giving input into priority setting during weekly/monthly meetings.Assist in the development of the marketing landing page strategy, working collaboratively with the design and development team to ensure the website meets customer needs and expectations.Keep abreast of latest SEO news (ex. AIO, Core updates), trends research, innovations, algorithm updates and competitor analysis and make continuous improvements on business strategy.What You Have :
3-5+ years of deep experience in planning and executing successful SEO strategies as well as a strong background in technical SEO.A substantial understanding of technical SEO factors for large eCommerce sites, such as site architecture, discoverability, canonicalization and redirects, internal linking, schema, dynamic content, and site audits.Mastered the art of keyword research, topic clustering, and data mining.Proven track record of developing and executing SEO strategies and to improve traffic and conversions.Strong understanding of SEO tools like SEMRush, Google Search Console, Moz, web analytics and user research.Working knowledge of paid search and desire to work closely with paid search counterparts to develop holistic search strategies to maximize organic and paid contributions to the business bottom line.Knowledge of WordPress or other content management systems, familiarity with HTML, CSS, JavaScript.Experience working with large data sets to create insights and actions.Strong attention to detail and proven ability to execute against plans. Ability to manage multiple projects based on priorities.Excellent written and verbal communication skills.
The national cash compensation range for this role is $71,000 - $92,000 per year*
*Please note: Final offer amounts are determined by multiple factors, including prior experience, expertise and region & may vary from the amount above. This range does not represent additional compensation benefits (such as equity, 401K or medical, dental or vision insurance).
Please have fun with the Cover Letter portion of the application!
It does not need to follow "traditional" cover letter guidelines - we would love for you to write 150-500 words explaining why you are interested in ezCater and the role, and highlighting anything else you think we should know!
ezCater does not sponsor applicants for work visas or legal permanent residence.
What You'll Get from Us:
You'll get a terrifically compelling opportunity, in an environment of radical transparency, and collaborative colleagues at every level of our organization. You'll also get sane working hours and great flexibility around work/life balance.
Have people in your life - of any age - who always, often, or sometimes need your help? We make room for that. Have a bad thing or a good thing happen to you? We make room for that, too.
Oh, and you'll get all this: Market salary, stock options that you'll help make worth a lot, the usual holidays, all-you-can-eat vacation, 401K with ezCater match, health/dental/FSA, long-term disability insurance, remote-hybrid work from our awesome Boston or Denver offices OR your home OR a mixture of both home and office (you choose!), a tremendous amount of responsibility and autonomy, wicked awesome co-workers, cupcakes (and many more goodies) when you're in one of our offices, and knowing that you helped get this rocket ship to the moon.
ezCater is an equal opportunity employer. We embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. At the same time, we do not employ jerks, even brilliant ones.
For information on how ezCater collects and uses job applicants' personal information, please visit our Job Applicant Privacy Policy.
#BI-Remote
We're looking for a creative, data-obsessed individual to join our Growth and Analytics Marketing team. As a SEO Senior Associate, you will help take our SEO capabilities to the next level. This includes providing support in execution on everything from keyword research to reporting to digging into the data to surface insights to guide SEO and inform the larger business priorities. This role will be starting at a pivotal time as we expand our marketing team and continue to grow our business with new customers. We're looking for a marketer who is strong in technical SEO, comfortable diving deep into the data, excited to have a large role in growing SEO into a powerhouse for the business, who knows where to look to uncover insights and how to report out on them, and is a terrific communicator, able to collaborate with cross-functional teams and explain SEO guiding principles clearly and concisely, and able to support recommendations with data.
What You'll Do:
Help set the short and long-term vision for SEO, helping to position us as the premier food for work platform.Help lead the development of SEO strategies for the marketing team, driving growth and an increase in demand via organic traffic as well.Partner with the content team to support organic content marketing and develop strategy, pivoting as needed.Develop and execute an SEO campaign including a plan for backlinks, new and existing content (onsite and blog), landing page testing, monthly reporting, and ongoing SEO audits.Partner with cross-functional teams and analytics to monitor web analytics and customer data to identify areas of improvement and create initiatives to increase organic traffic.Create and maintain dashboards and metrics reports on activities and tests that measure and analyze impact, providing recommendations and a plan to drive continuous improvement.Develop recommendations for technical and cross-functional support and partnering with Marketing Ops to help to articulate key milestones, doing opportunity sizing where relevant in order to prioritize the work.Help manage agency and vendor relationships, giving input into priority setting during weekly/monthly meetings.Assist in the development of the marketing landing page strategy, working collaboratively with the design and development team to ensure the website meets customer needs and expectations.Keep abreast of latest SEO news (ex. AIO, Core updates), trends research, innovations, algorithm updates and competitor analysis and make continuous improvements on business strategy.What You Have :
3-5+ years of deep experience in planning and executing successful SEO strategies as well as a strong background in technical SEO.A substantial understanding of technical SEO factors for large eCommerce sites, such as site architecture, discoverability, canonicalization and redirects, internal linking, schema, dynamic content, and site audits.Mastered the art of keyword research, topic clustering, and data mining.Proven track record of developing and executing SEO strategies and to improve traffic and conversions.Strong understanding of SEO tools like SEMRush, Google Search Console, Moz, web analytics and user research.Working knowledge of paid search and desire to work closely with paid search counterparts to develop holistic search strategies to maximize organic and paid contributions to the business bottom line.Knowledge of WordPress or other content management systems, familiarity with HTML, CSS, JavaScript.Experience working with large data sets to create insights and actions.Strong attention to detail and proven ability to execute against plans. Ability to manage multiple projects based on priorities.Excellent written and verbal communication skills.
The national cash compensation range for this role is $71,000 - $92,000 per year*
*Please note: Final offer amounts are determined by multiple factors, including prior experience, expertise and region & may vary from the amount above. This range does not represent additional compensation benefits (such as equity, 401K or medical, dental or vision insurance).
Please have fun with the Cover Letter portion of the application!
It does not need to follow "traditional" cover letter guidelines - we would love for you to write 150-500 words explaining why you are interested in ezCater and the role, and highlighting anything else you think we should know!
ezCater does not sponsor applicants for work visas or legal permanent residence.
What You'll Get from Us:
You'll get a terrifically compelling opportunity, in an environment of radical transparency, and collaborative colleagues at every level of our organization. You'll also get sane working hours and great flexibility around work/life balance.
Have people in your life - of any age - who always, often, or sometimes need your help? We make room for that. Have a bad thing or a good thing happen to you? We make room for that, too.
Oh, and you'll get all this: Market salary, stock options that you'll help make worth a lot, the usual holidays, all-you-can-eat vacation, 401K with ezCater match, health/dental/FSA, long-term disability insurance, remote-hybrid work from our awesome Boston or Denver offices OR your home OR a mixture of both home and office (you choose!), a tremendous amount of responsibility and autonomy, wicked awesome co-workers, cupcakes (and many more goodies) when you're in one of our offices, and knowing that you helped get this rocket ship to the moon.
ezCater is an equal opportunity employer. We embrace humans of every background, appearance, race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, and disability status. At the same time, we do not employ jerks, even brilliant ones.
For information on how ezCater collects and uses job applicants' personal information, please visit our Job Applicant Privacy Policy.
#BI-Remote