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LEWIS Communications GmbH

Senior Director, Consumer PR

LEWIS Communications GmbH, San Diego, CA, United States


BOSTON, CHICAGO, SAN DIEGO, SAN FRANCISCO, WASHINGTON

TEAM LEWIS is looking for a dynamic B2C comms expert to lead and grow a roster of established clients in the tech space. As a client lead, the senior director will provide added-value strategic and creative consultancy with a specific focus on fostering client relationships and growing business.

This opportunity will suit an ambitious, proactive professional who wants to help develop and grow a transformational unit and make an impact. A leader with a strong entrepreneurial spirit who is ready to join a forward-thinking, fast-paced, independent global organization.

Purpose of the role

The Senior Director will drive the highest levels of consultancy and client service to retain and grow profitable clients. This experienced account leader must have the ability to develop strategic, insights/data-led creative communication campaigns that engage diverse stakeholders on multiple channels.

The Senior Director will spot opportunities to grow existing clients and play a significant role on new business pitches and onboarding wins. They will help drive the cascading of business across the network and forge strong relationships with international colleagues.

  1. Develop strong relationships with clients, providing added-value strategic consultancy, creative counsel and initiatives for retention and organic growth
  2. Promote an integrated communications and multi-channel storytelling mindset to deliver a cohesive offer to clients
  3. Brief the creative engineering team to bring concepts to life for cross-disciplinary and multi-channel campaigns
  4. Run executive media relations programs, including providing media training for senior/c-suite clients
  5. Ensure the delivery of excellent, consistent service and results to clients; bring rigorous evaluation and measurement to campaign planning
  6. Be responsible for resource planning, budget and cost management
  7. Identify and secure upsell/cross sell opportunities with existing clients, plus client and services cascade opportunities across the network
  8. Build relationships/network with senior prospect decision makers and key intermediaries and influencers
  9. Take a lead role on credentials and pitches for prospects, developing the strategic insight, messaging and creative concepts
  10. Manage and motivate direct reports, setting and reviewing goals; work to maximize strengths, improve weaknesses and support career development
  11. Interview key potential hires. Help on-board and mentor these hires, setting them up for success
  12. Lead and participate in training, as a trainer and by contributing curriculum ideas

About you

Working for a PR or marketing agency, you have an impressive track record of retention and organic growth of existing clients as well as winning accounts across a variety of sectors. With strong grounding in PR and experience in digital, social and planning, you are at ease counseling and guiding clients on a broad range of strategies. You know how to put a campaign together which successfully takes a client out of their comfort zone. You are an inspiring and collaborative leader with the aptitude to coach and motivate winning pitch and client teams to deliver service and work of the highest order. Mission focused and dynamic, you like to exceed goals, deliver results and make a positive impact. You thrive in a flexible, open-minded, 'can do' environment.

Supporting requirements

  1. About 7-9 years of experience with strong knowledge of the industry, emerging trends and technologies
  2. Deep understanding of integrated communications; experience integrating PR with digital marketing, content and broader marketing activities
  3. Experience in B2C tech; some experience of B2B tech would be helpful
  4. Experience in influencer marketing, understanding of affiliate marketing and social media best practices
  5. Knowledge of both earned media relations and sponsored opportunities
  6. Excellent written and verbal communication skills; an articulate and convincing presenter
  7. Successful commercial management; knowledge of finance, operational/information systems, HR
  8. Ability to problem solve, project manage and multi-task. Will take charge of a situation and act
  9. Integrity, humility, self-drive/initiative – and a sense of humor!

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

The expected salary range for the Senior Director office position is between $125K - $150K. Base annual salary is determined by factors such as location, experience, and expertise.

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.

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