EBQ
Digital Marketing Specialist Job at EBQ in Bee Cave
EBQ, Bee Cave, TX, US
Summary This is a great opportunity to join a growing team and help grow multiple brands through marketing initiatives. This position will be responsible for supporting EBQ's clients through the development of digital marketing campaigns. You should be experienced in supporting organizational growth through marketing and have a solid understanding of how marketing campaigns function as well as execution on marketing digital platforms. Ultimately, you will be responsible for promoting EBQ's clients and increasing their brand awareness. Position Responsibilities Execute digital marketing tasks on platforms such as Pardot, HubSpot, MailChimp, Marketo, and other similar platforms Gather, report, and analyze marketing performance data Effectively create and manage email marketing programs, create and publish landing pages, website updates, and other digital marketing execution Implement A/B testing (landing pages, emails, and CTA's) Work with the other marketing teams such as visual, content, and website developers, as needed, to support client needs for task execution Coordinate with assigned clients to implement HTML/CSS website edits Create and optimize paid media programs through technologies such as Google Ads and LinkedIn Ads Consistently achieve or exceed monthly target(s) established by supervisor Retain training and direction from management Adhere to company policies and values Work effectively in a collaborative work environment and professionally represent EBQ to clients Performs other duties as assigned Minimum Qualifications Highly motivated and disciplined self-starter with excellent oral and written communication skills Knowledge of Google Analytics and PPC Campaigns Knowledge of digital marketing automation platforms such as Pardot, HubSpot, MailChimp, Marketo, or other similar platforms Comfortable with marketing technology and a fast learner of new platforms. Working knowledge of the following toolsets: WordPress page builder WPBakery or Elementor HTML/CSS Process-oriented Proficiency in the following areas is desirable but not required CRM systems such as Salesforce.com or HubSpot Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms. Must be able to lift 15 pounds at times. EBQ is an equal opportunity employer. We provide equal employment opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, gender, gender identity, age, marital status, national origin, sexual orientation, citizenship status, disability or any other legally protected status. We prohibit discrimination in decisions concerning recruitment, hiring, compensation, benefits, training, termination, promotions, or any other condition of employment or career development. No visa sponsorship is available for this position. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact 512-637-9696 for assistance.