Douglas Elliman Real Estate
Marketing Director
Douglas Elliman Real Estate, Miami, Florida, us, 33222
JOB DESCRIPTION: MARKETING DIRECTORThe Marketing Director will work to assist senior team members in creating, implementing, and managing the marketing programs and initiatives for assigned new development projects. The Marketing Director will be involved in each stage of the projects to which they are assigned, from pre-development planning through the final phase of marketing and sales. Each project's marketing team size will vary depending upon project size. The ideal candidate will have experience in taking the lead on marketing initiatives, liaising with third-party vendors, and being able to execute responsibilities with limited management.KEY RESPONSIBILITIESHandle day-to-day coordination of all marketing initiatives for assigned projects, ensuring timely response on all deliverables, in support of senior marketing team membersOversee marketing project timelines, budgets, deliverables, and marketing calendarAssist in the development of launch strategies, including publicity efforts and eventsCollaborate on all creative outputs (including, but not limited to branding guidelines, creative campaigns, renderings, websites, and marketing collateral), offering input and compiling team feedback to deliver clear, cohesive directives to third-party vendorsDesign branded e-blasts and e-vites for drip campaigns and eventsProvide general administrative support as needed, including copywriting, proofreading, document preparation, and file maintenance, including management/updating of marketing-related project files, documents, and folders (i.e. OneDrive)Coordinate meetings with clients and vendors; prepare meeting agendas and minutes, as neededManage e-mail marketing campaigns, from conceptualization/planning to preparing content briefs, coordinating with creative agencies, reviewing creative, and arranging deployment with in-house teamsCollaborate on social media and digital marketing assets: review content calendars, provide input and direction related to tone and voice, and coordinate with creative agencies and in-house teams for deployment as neededCollaborate with senior marketing team members on the creation of scope-of-work requirements for third-party vendors and manage RFP process, including providing preparing client-facing leveling sheets as neededProvide event support from conceptualization through execution in support of project teamProvide direction and shot lists to photographers and videographers, attending shoots as neededCoordinate ongoing initiatives with strategic partners for projects, where applicableQUALIFICATIONS5+ years of marketing experience (real estate industry preferred)Impeccable oral and written communication skillsSolid knowledge of S. Florida real estate markets and sales processesProficiency in Microsoft Excel, Word, Outlook and PowerPointExperience with InDesign and Adobe Pro preferredExperience with Google analytics and reportingExperience working in a CRM system is preferrableExceptional organizational skills and attention to detailComfortable understanding of technology, digital marketing, and advertisingAbility to multitask, work on multiple parallel paths, and juggle varying internal and external demands with professionalism and poiseInterest in copywriting and ability to review documents and collateral for accuracy and grammarExemplary written and editorial skills and an eye for graphic designExceptional timeline management and communication skills, including ability to issue-spot and anticipate potential delaysKeen attention to detail with the ability to think on both a micro and macro level as related to all aspects of each project's marketing effortsTeam player mindset with demonstrated ability to work within a collaborative environmentStrong interpersonal skills and understanding of client relationship managementComfort with and interest in working within a fast-paced environmentAn entrepreneurial spirit and an interest in problem-solving and creating solutionsAppreciation for graphic design, culture, design and architectureCommitted dependability and dedication to high-quality output and client servicesJob Type: Full-timeSalary: Commensurate with experienceBenefits:Dental insuranceHealth insurancePaid time offAbility to commute/relocate:Miami, FL: Reliably commute or planning to relocate before starting work (Required)Work Location: In personBenefits:Dental insuranceHealth insurancePaid time offExperience:Marketing: 4-6 years (Required)Real Estate: 2 years (Required)